Words: 1700
Time to read: 9 minutes

If you celebrated Easter, I hope you had a lovely holiday. We’re celebrating today, in fact, because I work on Sundays and there’s no reason to use PTO to take the day off. We’ll dye eggs and I’ll cook a chicken casserole. A coworker gave me the recipe she found on TikTok. It sounded yummy and easy and I’m all about easy. I’ll let you know how it turns out.

I finished editing the last book of my series. I had to revise parts of the last two chapters and I wrote a 1900 word Epilogue that I think ends things beautifully, if I do say so for myself. Of course, I couldn’t just let that be it, and I went back to the beginning and I’m rereading the first book. I think it was around book 4 where I noticed I had a “with” problem, and that’s why I went back. I won’t need to read the series in it’s entirety again (I’ll save that for the paperback proofs and look for typos only), but I think I’ll do the first three, since book one is proving that to be a sound choice. It’s not taking as long as when I started them before, and that’s good. I’m very aware that I could be over-editing them as well, so I’m taking it easy and only editing out blatant over-use I didn’t catch the first time. I know these won’t be perfect and I’m keeping in mind books that have echoing and proofing errors sell like crazy all the time, so I can be gentle with myself and give myself grace. After all, I don’t want to work on these forever. I’m excited to start my standalone, though between setting these up on preorder and putting all the ARCs on Bookfunnel, it will be a while before I can open a new Word document.

When I was finished editing them, I decided against fancy formatting, but then I stumbled upon a vector of a city skyline that worked perfectly.

The photo was already faded at the bottom, but I brought it up a little more in GIMP so the chapter and number would stand out more. What I liked best was that even though it’s in black and white, I feel it meshed with the new background I chose for the covers.

I’m still playing with the models, but I have them chosen. They both come in lots of poses, so I’m in the process of finalizing them and don’t want to show you what I have just yet. Cover reveals don’t do much and I’ve never been interested, but I’d like to at least post them on my author website first. I’ll probably blog here about how I changed my mind because I have proofs that have a different background and models.

Because ebooks don’t have “pages” a set chapter photo like this isn’t possible, though something smaller under the chapter number is. I don’t know if I’m going to look through stock photos to find something. I’ll sell a lot more ebooks so it would be nice to offer those readers a little something. I have time to look but I don’t know for what yet. Usually when I find something that’s just right, it’s by accident, so I’ll just keep scrolling and see what pops up.

These feel like they’ll never be done, but then, I finished the initial edits before the deadline I gave myself, so if I can keep going, I’d love to be able to order a new set of proofs by the middle of April. Unfortunately, these things always take longer than expected, and I wouldn’t be surprised if the first one isn’t published until July. Way longer than I’d hoped, especially since I published A Heartache for Christmas in November, and that’s a lot more time between releases than I’d like. But this project is huge, any author would agree, and it’s better to take my time instead of rush and have regrets later. I may surprise myself, because I’m not starting from scratch, at least. All the blurbs have been written (and I’ve read them all and still like them, so that’s a relief), all the ISBNs have been assigned. All the keywords and categories have been selected on KDP, it’s just a matter of uploading new files, both interior and covers, and reading through new proofs. That might not take as long as I anticipate, but who knows what could happen.

I still haven’t posted a blog on my author site explaining what happened to my newsletter or given my readers an update there. I’ve been kind of waiting for things to cool down, and there isn’t any news that’s different from the last newsletter I sent out. Since I canceled my MailerLite account, I don’t even know what my open rate was for that last newsletter, though for once I hope it was close to nothing. I’m still humiliated a glitch like that would make me look so sketchy, and I’m bitter MailerLite handled it so terribly. I was upgraded for about five minutes before I deactivated my account, and unlike so many author services who will prorate your fees, MailerLite didn’t refund me one penny. An expensive lesson, indeed.

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I heard something interesting the other day–I finally watched one of the free webinars I like to sign up for, and the first thing he said was, “If you write the book you love, don’t be surprised if readers don’t like it. You wrote the book you love, not a book others will love.” I’m paraphrasing, but I usually agree with advice like that. That kind of thinking is called writing to market, meeting genre expectations, meeting reader expectations. Writing first and then trying to market later is always a bad idea, but authors don’t understand that what you choose to write, what genre, what POV, if it will be part of a series, and if it is how far apart your books will be, the cover, the title, the series title, all that is part of the marketing process before you even write one word.

When I started my pen name, I was going to do everything right. I chose my subgenre, chose the POV (dual first person present), decided what kind of covers I was going to create to build my brand, all of it. I wrote most of my books around tropes, like a baby-for-the-billionaire, one-night-stand-with-my-boss, a fake fiancé, and a second chance. Some books I didn’t have any trope in mind, like the second book of my Lost & Found Trilogy or A Heartache for Christmas. Even my Cedar Hill Duet wasn’t written around tropes, but I’ve come to realize that if I’m writing a book that has romantic suspense themes, I’m meshing two subgenres, and I let the mystery part of the book fill in for the missing trope.

So this is the part where I admit that while I think I’m writing to market, I’m not actively writing to market, only hoping for the best. I’ve never sat down and started a book I wasn’t going to enjoy writing all for the sake of marketability or sellability. But, I am doing better than I have in the past, before I decided to at least stick to billionaires and package my books in a way that finally builds a brand.

I’ve also realized I don’t read enough to even know what’s selling–and that could be a big mistake on my part. You can’t fulfill reader expectations if you’re not reading to see what kinds of books readers are enjoying. Is it enough to say, “Well, I’m writing billionaire romance, I chose this trope, and I’ll give them a happily ever after?” I mean, writing a romance isn’t complicated (and romance authors will probably hate me for saying it). There are few rules to break, and I would like to think that my readers are getting well-rounded characters and in-depth backstories–that my books aren’t 90k words full of fluff. But, you need to read to compare, and I have plenty of books on my Kindle at the moment so when I do take a bit of time to fill my creative well once my series is up and there’s nothing I have to do for them anymore, I’ll do my own study and see if what I’ve been writing measures up.

So the TL;DR gist of it is, I used to think I was writing what readers love to read, but what I’m really doing is still writing what I want first and then hoping for the best. Which is what we’re all doing. I’m a little amused by this, since I’m such a write to market devotee, but I just have to admit that niching down, changing my POV, and packaging my books properly did more to bring readers in, and then what I’m writing will hopefully keep them coming back.

Speaking of tropes, since I had a little extra money after doing my income taxes, I bought a couple of books that I’ve had my eye on. I like to buy my nonfiction in paperback, even though they’re getting harder to read every day. But, I bought Jennifer Hilt’s Romance Trope Thesaurus. I haven’t had time to page through it yet, but I think it’s a great for market research or for brainstorming your next book. She has a generic Trope Thesaurus too, and one for horror. Give them a look on her author page on Amazon: https://www.amazon.com/stores/Jennifer-Hilt/author/B01GETN4LM

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In case you missed it, my blog was mentioned in the Feedspot 100 Best Contemporary Book Blogs and Websites. This is a great list of blogs and I’m honored to have been chosen. If you’d like to take a look at the list and find other blogs to subscribe to, look here: https://books.feedspot.com/contemporary_book_blogs/?feedid=5675940

I was going to write more, but I’m already at 1700 words and so I might as well call it. I have other things to do today, and I would imagine, so do you.

Have a great week ahead!