Why Sitting on a Finished Book Isn’t Always a Bad Thing

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woman sitting on a stack of books while reading a book. woman has dark skin and dark hair. She's wearing a yellow and maroon blouse and jeans text says why sitting on a finished book isn't always a bad thing.

Writing a book takes a lot of time, and if you’re busy with work, kids, and maybe have an active social life, it can take even longer than someone who has more free time than you. It’s addicting to release a book the second you finish it, and what I mean by finishing it is you have most of your editing done and have a working cover. These days, not too many authors are willing to sit on a completed book, but I think the biggest reason is FOMO. You’re excited and want readers reading that book ASAP and having a finished book sitting around feels wrong. Also, you want to prove to your author friends that yes, you are writing and publishing, not just saying you are.

But after my time in the indie trenches, I think probably one of the most detrimental things you can do to your publishing schedule is publish as you go.

I see it a lot in indie circles. They’ve written a book, can’t wait to put it out, then they do. They do the ARCs and the launch, have an exciting week or month, and then there’s nothing else. And I mean, nothing. For years. Because they don’t have another book written, not even started, maybe they don’t even know what they’re going to write next. So they talk about the book or books they do have, and as the months and years go on, you can tell they get a little stressed out because the pressure to publish another book is intense.

Here are a few other reasons why I think it’s beneficial to publish a book behind . . .

Readers love consistency.
Readers like to know when your next book is coming out. It gives them something to look forward to. When you create buffer it means you can have a manageable writing and release schedule that won’t leave a gap and readers won’t wonder if you disappeared. I’ve seen authors push back on this, saying readers are rude for asking, but then I have to ask, is it really though? Are they being rude or are you being sensitive because you know how much time has gone by? Especially if you’re writing a series. Especially if that book ends on a cliffhanger.

You have built-in time for marketing and a launch strategy.
Rather than finishing up and book, diving into launch and marketing activities and then having all that fizzle the second you hit Publish, you are on a continual content loop of talking up an older book while building buzz for the new one that’s already written…while working on your next book. It took me a little bit to get into this kind of posting schedule. Once I publish a book I tend to forget about it and focus on the next, but keeping a published book in mind while being excited about one that is coming out in the next six months or so, and also writing the next one keeps motivation high because you removed the stress of not having a next book. I’m not one to really do cover or blurb reveals, but having a few months before a launch can give you lots of time for teasers, something I actually enjoyed doing for Loss and Damages, the book I released last month.

You give yourself room for quality control.
I think every single one of us has rushed through editing because we wanted to publish. I’ve published with covers I didn’t 100% like because I wanted to get my books out ASAP and that only hurt me and my launch in the process. The fact is the editing and packaging of a book (meaning formatting, cover, and blurb-writing) takes a lot more time than we realize and we tend to rush through it all because it’s already been so long since we published last. Having a book waiting in the wings ensures you’re giving yourself time to edit, choose a cover or create a cover you like, write an enticing blurb, and make sure it all looks great before pushing it out into the world.

Flexibility for life interruptions.
There’s nothing like life getting in the way of what you want to do. I discovered that when my work decided to fire everyone and mess with my schedule. Suddenly I went from having an obscene amount of time to write to almost nothing–just like every other writer who still works forty hours a week to pay their bills. It was a great relief to know I had a book already written and mostly edited. (I started Wicked Games on March 18th, 2025, finished it three months later, and now I’m not publishing it until May of 2026.) When life gets in the way, you can get through whatever pops up that much easier because you don’t have to worry about your readers and if they’re wondering when your next book will be out. It will already be written and planned.

All that sounds great, you say, but how do you do that?

Well, actually, that’s the hard part. It takes extreme willpower and patience (or nonchalance) not to publish a book just because you can, and takes triple that patience if you’re already caught in a writing, publishing, and waiting loop because that just means more time waiting while you write more to “catch up.”

Since I’ve published most of the books I wrote during lockdown, I’m now facing that same issue. I just released Loss and Damages in September of 2025 and I won’t be releasing Wicked Games until the middle of 2026 because I need time to write Bitter Love. I got waylaid by an editing project so I’m not as far as I’d like to be, but I’m still hoping I can write the bulk of it this year. Then I probably won’t publish it until the end of 2026 or the beginning 2027 because I need the time to write my hockey duet. Those books will just be interconnected standalones, so it might be okay to release them with space apart. I’m not sure yet.

Do I mind that I have Wicked Games almost ready and no immediate plan to publish? Not really. Maybe it’s just a mental thing, but I get most excited about the book I’m writing at the moment, and right now that’s Bitter Love. I mean, I love Seth and Avery in Wicked Games, but their story is done and I’m not in a rush to push them out into the world. I guess you can see that as a flaw, but I think it takes the pressure off to get my work out there as quickly as possible.

How can you make up a schedule like that? Here are a few tips that helped me:

  1. Know Your Writing Pace. Track how long it usually takes you to finish a draft and get through edits. That way you’re working with realistic timelines instead of what you think you can do.
  2. Decide on a Sustainable Release Schedule. Don’t compare yourself to authors who are doing this for a living. If one or two is all you can do, plan around that.
  3. Commit to Holding Back. This is the hardest part! Even when a manuscript is polished and ready, remind yourself that waiting gives you breathing room later.
  4. Enjoy the Writing. Remember that your readers aren’t counting the months like you are. They’d rather wait a little longer for a book you loved writing than get a rushed one.

It’s tough to start a schedule like that, but once you get into the groove, you might find a little wiggle room helps you write and you just enjoy the process more.

If you do this and love it or hate it, let me know. If you have any other tips, those are welcome too.

Have a good week, everyone!

Monday Musings: Where Have All the Reviewers Gone?

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silhouette of a cowboy on horseback among wild horses. sepia tones text says: where have all the reviewers gone

If, after reading that, you have Paula Cole’s Where Have All the Cowboys Gone? stuck in your head, you’re welcome. If not and want a flash of nineties nostalgia, you can listen to it here: https://youtu.be/bUmKUWzbDxg?si=u6OsnxNGOCIqQiil

Recently I came to the disappointing conclusion that I’m going to cancel my BookSprout membership. I’ve published quite a few books over the years and I can definitely tell that the quality of the reviews has gone down. It really sucks because for a long time it was a great place to find reviewers, and I was building a following of dedicated readers. But with my latest release of Loss and Damages, I’m finding that’s no longer the case. While I don’t want to insult the reviewers who have read my books because there are still a couple who read and leave honest feedback, there really is no incentive for me to stay there anymore, at least, not for the price I have to pay every month.

I put up Loss and Damages two months before launch because I know how important it is to give readers time to read, think about the book, and write a heartfelt, honest review. Twenty copies out of twenty five were taken, and now, nine days after my launch day, only eleven of those twenty have left a review and of those eleven only two wrote a review that was more than just a couple of sentences, wasn’t a blurb recap, or wasn’t written by AI. I understand that only a sentence can be a meaningful review and that any indie would/should be happy with any review at all. But when an author is paying for a service, and when those readers have voluntarily signed up to review books, I would think expectations can be a little higher.

There are a few reasons for this, I think, mostly due to so much content being out there these days. I see ARC readers online say they have several books on their lists, and it could be true they are over-extending themselves. There are so many books to choose from and if an ARC reader has several favorite authors, it would be easy to suddenly have ten books that need reviews at the same time. This is on top of day jobs, kids, and other responsibilities. This leads to shorter reviews or ARC readers resorting to using AI to spit out a review.

Another reason I think ARC reviews don’t have the quality they used to to is that authors are demanding they leave reviews all over the place–and there are many places. TikTok, Instagram, Facebook, Goodreads and Amazon, other platforms like Kobo and Apple Books if those authors are wide, their own social media, and places that may not be at the top of everyone’s heads but are there nonetheless like Pinterest and Lemon8. If authors aren’t making the graphics those ARC readers need, it can be time-consuming for those readers to come up with videos and graphics for those reviews and platforms. Whenever I added a book to BookSprout, all I asked was that the review be posted to Amazon. There were a couple that went above and beyond posting to TikTok and Instagram, but it wasn’t anything I asked for. Sometimes they’ll post to Goodreads too, but again, that wasn’t something I required.

I admit I’ve been doing things wrong. When I put out my Bookfunnel ARC link, I don’t ask for email addresses, I don’t ask potential reviewers to fill out a Google form. I don’t vet reviewers who ask for a copy of my book. I just give my link away and hope for the best. Obviously, I’m not getting the best, or even anything close to it, and I doubt my tactic ever will considering if you don’t hold people accountable, they’ll more than likely take what they can and run. I gave out over 100 copies of Loss and Damages this way and have nothing to show for it. Although, I never could be as unrelenting as some authors I see, which is why I go with my “hope for the best” process to begin with. I’ve seen some truly nasty authors treat reviewers with such disrespect and I can’t even imagine why they think that’s okay. I never want to come across as a harpy because you can do irreparable damage to your reputation with readers and reviewers. I just think that if you say you’re going to do something, then you should do it and apparently not everyone thinks that way.

I also gave away 100 copies of Loss and Damages in a Goodreads giveaway. Unfortunately, though that giveaway ended ten days ago, that didn’t result in many reviews yet either (I skimmed my reviews on GR and it looks like one person reviewed from that giveaway so far.) In a perfect world, I’d have over 200 reviews for that book: reviews from the people who took a copy on BookSprout, the people who downloaded it from my Bookfunnel link when I advertised it in an FB ad, and the people who won my Goodreads giveaway. I mean, it’s not for lack of trying that my books launch to few reviews, and I know I’m in the same position as a lot of other authors.

There are other review sites out there like BookSirens and Hidden Gems, and I follow an account called PenPinery on Threads that looks hopeful. I have a little bit of time to figure out what I want to do as I just announced to my newsletter and my (small) FB author page that my next book, Wicked Games, will come out in May of 2026. Trying a different review service might yield more favorable results, but being that I really do think ARC readers are already dealing with an onslaught of content and suffer from lack of time, it may not be the solution.

As for what other options you, me, or anyone else can try, I’m not sure. We obviously need reviews–social proof is really important. I firmly believe that reviews help your ads do better, they help a reader trust you’ll give them a good story, and book promos who vet your books before accepting you are more apt to feature your book. I don’t think there’s a magic number, like I don’t believe Amazon gives your book better treatment if you have say, 50 reviews. What authors see is that a book that has a good number reviews sells, and Amazon will boost that book because it’s already selling, and then it just gets more reviews. It’s a circular motion that feeds into itself, but it takes a lot of traction, sales, and a solid launch, to reach that point.

What I’ll try for my next launch?

Use a different review service.
Cancelling BookSprout will give me that money to experiment with.

Build (better) buzz.
I’ll try to post on social media more before ARCs are available. Readers can’t be excited about reading your book if they’ve never heard of it before. This is an especially difficult thing for me because I really don’t like posting on social media that much and I’m probably doing it wrong by not creating reels and videos for TikTok anyway.

Try a Google form.
Maybe that will help weed out the people who only want a copy from the people who will actually do something with it once they have it. I have never created a form for all the books that I have ever given out ARCs for, so it will be interesting. Going in this train of thought, I may even just make only a set number of copies available. Scarcity creates excitement and a “Pick Me” vibe could also generate buzz.

Going about my ARCs in a different way next year may help me get more reviews. I have to do something. Well, I mean, I don’t, but I don’t mind trying new things. I gave BookSprout a lot of time and a lot of books and if there’s anything this business taught me it’s that doing things the same way and expecting different results never works. I don’t want to turn into one of “those” authors, but going the “set it and forget it” way isn’t helping. All I can do is try.

Have you tried a way to get reviews? Did it work? Let me know your thoughts in the comments.

Have a lovely day!

Is writing a (long) series worth it?

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graphic of my king's crossing serial. all book covers with a red x in front of them.

In a blog post a couple of months ago, I shared my series’ sales and read-through numbers with you, and it really got me thinking about whether or not it’s worth it in this reading and publishing climate to write another series. Of course, if I really wanted to write another one (and I will some day because I have 2/6 done in a series I started years ago and I won’t let those two books go to waste) I would no matter where the evidence pointed. But because I’m curious by nature, like knowing the landscape of the publishing industry, and well, I just like plain old BSing, I wonder, how worth it these days is it to write a series in the first place?

Any author with a huge series and a strong audience for those books will say it’s worth it: JD Robb (In Death 60 books), Marie Force (McCarthys Of Gansett Island Books 28 books) Robyn Carr (Virgin River 20 books), and Susan Mallery (Fool’s Gold 22 books), to name a few. There are indie authors who write long series too, like Shannon Mayer (Rylee Adamson 10 books), A.J. Rivers (Emma Griffin® FBI Mystery 37 books) and more I don’t have the energy to look up. But if there’s one thing they all have in common is that they didn’t start writing those series recently. They’ve been building their audiences for years, when things were different. So where does this leave a new indie author who’s planning to write a ten-book series?

The blog post I referenced was written back in July, and my numbers haven’t gotten much better: (FYI the person who bought my series in print was my aunt.)

Book Paid eBooks Print KENP Read Est. Paid Books (KENP ÷ KENPC) Total Paid + Print + KU Cruel Fate 76 1 32,050 74 151 Cruel Hearts 26 1 29,027 62 89 Cruel Dreams 13 1 26,438 57 71 Shattered Fate 8 1 19,871 45 54 Shattered Hearts 9 1 16,028 36 46 Shattered Dreams 11 1 14,268 32 44

When doing series read-through, you can see how many readers are going from book one to book two and on. I don’t have big numbers to play with here, and for some reason my KDP dashboard decided not to show me all the free ebooks of book one I gave away during promos like Fussy Librarian and Freebooksy. That just makes my stats look even worse anyway, so let’s stick with paid books for now.

From Book To Book Total Units (From → To) Read-Through % Cruel Fate Cruel Hearts 151 → 89 59% Cruel Hearts Cruel Dreams 89 → 71 80% Cruel Dreams Shattered Fate 71 → 54 76% Shattered Fate Shattered Hearts 54 → 46 85% Shattered Hearts Shattered Dreams 46 → 44 96%

You can see my biggest drop is from book one to book two, but once readers get invested they keep going. Though, these numbers look deceiving because when you do the math, read-through from book one to book six is only 29%. (Dividing 44 (sales of Shattered Dreams)/151 (sales of Cruel Fate)x100=29%.) It’s rather disheartening to know that only 29% of readers who read book one went on to finish the series.

Of course my experience isn’t indicative of what’s going on in the entire indie industry when it comes to what people are doing and what their success or lack of it is. But it does make me wonder if there is an overall shift in what authors are doing or will be doing because of the changing landscape.

What do I mean by changing landscape?

People’s attention spans are shorter than ever. According to a Microsoft study, the average human has the attention span of 8.25 seconds. That means it’s difficult to grab someone’s attention and keep it where you want it. There’s competing content everywhere–ads, reels, books, podcasts, movies, TV shows, and even if a reader enjoyed book one, that doesn’t mean they’re going to want to read the rest of your series. People get bored and may not want to follow the same set of characters for hundreds of thousands of words. In fact, Lauren Brown in an article on The Bookseller writes:

Publishers are noting a shift in industry mindset around short stories as readers embrace shorter works, with a number feeling like “something is slowly shifting” and that “there’s a real excitement around stories again.”

Getting readers excited about diving into a series that has five, six, seven or more books might be more work than an author wants to admit, or put in.

Authors may also not want to invest time to write a series. “Build it and they will come” isn’t true anymore, and there’s nothing more heartbreaking than putting years of your life into something no one wants. Writing a series is a serious time commitment and when there’s no guarantee a reader will make it all the way to the end of a series, the investment might not be worth it. When you think about it, an eight-book series could be a four-book series, a duet, and two standalones–books that are much more easier to digest and easier entry points for readers.

This also brings up the argument you can’t get away from when we talk about series. Readers may not want to start until all the books are released, but authors don’t want to write more books unless there’s proven interest in what’s already published. This creates a strange Catch-22, and the bottom line is an author would have to write, and finish, a series for their own personal fulfillment first rather than continuing based on positive reader response.

That’s not to say there isn’t advantages to writing a series, which is why the advice used to be so popular ten years ago. A series can build loyal readers. A well-written series can practically sell itself, but your first book has to be so strong that your series has actual read-through or you could end up with my 29%. Unfortunately, you don’t know how your book is going to hit the market, and what you think is a strong start could be boring to readers. But, if you have an engaging book one that leads readers to the rest, as long as your books keep reader attention, that’s money in your pocket and time well-spent writing them.

We’ve changed so much from where we were ten years ago that maybe readers and authors are moving in a different direction. Readers’ attention spans have shortened, there is a lot of content out there to compete with–from real authors and from people using AI to write their books, and authors are burning out trying to compete with all that content and getting frustrated when readers don’t want to wait for the next book.

What’s the solution? (If you think there needs to be one.)

Writer short “series.” Series that have four books in them instead of a massive list, or write trilogies or duets.

Write interconnected standalones. These types of series you can stop writing at any time if you get burned out, bored, or if readers stop reading.

Write a long series in novella length rather than full-length novels. You can still write a ten-book series, but if you cut the length of the book in half, you don’t have to put so much energy into writing them and readers don’t have to put so much time and energy into reading them. You can write them faster, save them up and do a rapid-release style launch and still get almost the same rewards. Your page reads may drop because longer books have higher KENP, but you may get more readers to settle in and binge.

Or go even shorter and write 10k-20k shorts. Sadie King has an excellent book on that if you write romance, and you can find it here: https://www.amazon.com/Writing-Short-Romance-Pleasure-Profit-ebook/dp/B0CFKTRC13

I wrote this blog post as a way to feel out what’s been happening in the industry. From my own experience and the complaints I’ve been seeing online with regard to reader retention and author burnout, I think we’re going to see a shift in the coming years. Offering a selection for readers to choose from has always been solid advice anyway. Even if a series is fabulous, not ever reader wants to sign up for the time or financial commitment of reading one. Not to mention the mental and emotional requirement to get invested. Standalones, duets, and trilogies are great entry points for readers who haven’t read you yet or just want something they can read in a day or over the weekend. Offering a diverse backlist can only help you find and keep readers.

As for what I’ve got next, that series I started years ago will take more years to finish. I have Wicked Games done (standalone), working on Bitter Love (standalone), and have my hockey duet waiting in the penalty box. After those are finished, I have a Mafia duet simmering (but I could turn that into a trilogy as the premise is new for me and I’m excited to write it. I won’t be surprised if I want to stay in that world for longer than two books.), and only after that will I have the time and maybe the want to do work on something else. So it might be quite a while before I want to tackle the last four books in the series I started. But fortunately, I don’t publish until I have my series all written, so the books are trapped on my computer. Readers aren’t wondering where the rest are, and that takes a lot of pressure off me to keep going.

What do you think of the publishing landscape? Do you think it’s changing or do you see readers still getting excited for longer series? Let me know in the comments!

With the changes at my work, I think the time has come that I’ll have to cut my blog posts down to twice a month. Not only did they do a reduction in workforce, they shuffled my days off around which impacts my writing time during the week. I’ll still do my best to post weekly, but I’m not sure how easy that will be for me while still writing as many words as I want on my books during the week. When they let a lot of my coworkers go, I thought this might be coming, but then they changed my work schedule from something I had been working for years, so I need to get used to a new routine. Hopefully I can bounce back because I love writing on this blog, so we’ll see how it goes in the coming months.

I have no idea what I’m writing about next week, but I’ll try to show up and see you then.

Have a lovely day!

Monday’s Author Update

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higher view of a state park in autumn. browns dull greens and oranges over a hilly field. lake to the left a murky green water.
Maplewood State Park, Maplewood, MN October 2024

It’s cooling down in the evenings and the leaves are just beginning to change colors, which is lovely. We’re tiptoeing into my most favorite part of the year, the yummy months when it isn’t summer but it isn’t winter. In Minnesota, no one can accurately guess how long that time will last, but I’ll enjoy it for however long it stays.

My editing and proofing is done!
I finally finished proofing my Christmas novel that I was re-editing in time for the holiday push. I ordered a second proof just to make sure the formatting is still okay, but I’m not reading it over again. I changed a lot of word choices and phrasing, just like I did for Faking Forever, and going forward I’ll be trying to sound more conversational while staying true to my voice.

One of the things I had in the back of my mind when I re-edited those three standalones (Rescue Me, Faking Forever, and A Heartache for Christmas) was those books not sounding like me if I made too many changes. But, I’m trying to lighten up because since I’ve been reading a little bit more I’ve noticed that popular romance books just don’t get too deep with the prose and vocabulary. Whether this is a conscious choice of the author or just their own light writing style, I’m going to try to meet in the middle. I can only write how I write . . . but I can be mindful of word choices and syntax and maybe my books will be a little easier to read. I wrote a blog post on the changes I was making in A Heartache for Christmas and you can read it here: https://vaniamargene.com/2025/08/18/when-dumbing-down-your-writing-isnt-dumb/

I’m going to set up an Amazon ad for it, I think, and maybe set up a Facebook ad for it at the end of October. I really let up on the Facebook ads this year, and the only ad I’ve purchased was for getting my ARCs of Loss and Damages seen. I did manage to give away quite a few ARCs of that book through the ad, but since I gave them away on good faith (meaning no Google form to fill out and no email collection), I doubt much will come of it.

Goodreads giveaway update.
My Goodreads giveaway is doing well, though I guess I don’t have a gauge to tell. I have 1,150 entries at the time of this writing, and I’m pretty happy with that. Like the ARC giveaways through my FB ad, I doubt much will come of it, but if you don’t get your name out there somehow, no one will know who you are. It’s especially true these days with so much content to choose from.

New book and new editing project.
I’m 6,563 words into Bitter Love, but I’m going to have to table that for now. One of my friends I edit for has the next book in her series ready for me, and I’ll be putting Jesse and Jordan aside to take care of that. Because of the changes at my work and just basic free time slipping away, it will take me a while to get that editing project done and I probably won’t get Bitter Love finished this year like I wanted. My day job has just been stressful overall, and I’m at the point where I’m not sure what would be harder: staying and toughing it out or finding something new after twenty-four years. All I’m grateful for is that I’m feeling better physically every day, so if/when I decide to jump into the job search I can at least handle the change. It still won’t be easy because change is hard, but at least I won’t have the physical stuff to deal with if it come to pass.

Posting on social media.
I’ve still been trying to post on socials, and though I’ve pulled way back on FB ads, I’ve been boosting posts on IG a little more. That hasn’t translated to sales as far as I can see, but I have gained a few followers pushing me close to 500 after having the account for thirteen years. I only post graphics, not reels, so I don’t know if growing my IG account will do anything for me, either in the long or short runs, but I think I prefer posting on IG rather than my FB author page. I have come to realize I hate that page. I have three friends who like all my posts and besides that, reach is non-existent. I wonder if it would be smart to start over, but I’ve had that page for almost as long as I’ve had Instagram so I have no idea where that link is out in the world. I hate broken links so I’ll keep it up and just repurpose my IG posts for it. I started a new TikTok account and just named it something generic that has to do with books. I’m testing to see whether a “book” account will do more for me than an “author” account, like my reader page on Facebook I run ads off of when I bother. It doesn’t seem so advertise-y, so we’ll see what comes of it. Content creation is still the main issue, but I’m good with Canva and just try to juggle creating on my laptop and posting on my phone (I have the Canva app). Even if I’m stuck in what’s considered the TikTok dungeon, the low views (my last carousel got 353 views) still beats what I get on FB and IG combined, even when I boost a post on IG. I don’t want to try to be everywhere, just where I can have the most eyes without a lot of work.

Blog cleanup.
Speaking of broken links, I’ve been cleaning up my blog posts and trashing some of my older ones I did with other authors who have since flaked out or have changed their own links (or even author pen names!) making the post useless or obsolete. I didn’t like doing that, but some of my relationships with those authors have gone so far south I didn’t like having them on my blog anymore anyway. So if you happen to run into a link that doesn’t work anymore, you weren’t missing much and there’s a reason why the post no longer exists. I’ve also gone back and updated a few older posts that kept getting hits even though they were six, seven, or eight years old. Back then I had no idea what I was doing and the posts are only getting hits because my SEO on this site is actually pretty good. So, I updated those older posts with actual relevant information and now I won’t feel bad when people are reading them to find out about something.

Library distribution of Kindle Select books.
There’s been a lot of talk in indie circles about KDP letting ebooks into libraries even if you’re enrolled in Kindle Select (the author side of Kindle Unlimited).

I didn’t jump on this bandwagon for one simple fact: you still have to be selected by a librarian to be in a library. Your books don’t just automatically show up there because they’re available. And with the deluge of indie books now being available, your chances of being selected are that much worse. So, no I didn’t go upload all my books to Draft2Digital to use their site as a distribution service to libraries, and I probably won’t. My paperbacks have always been available through IngramSpark and as far as I know a library has never purchased one of my books. Like being in a bookstore, being in a library has never been a dream of mine, and I just don’t care. If you care about being in the library system and want to take advantage of that for your Kindle Unlimited ebooks, you can make an account with Draft2Digital and when selecting storefronts, select library distribution only. This article gets a little more detailed: https://newshelves.com/kindle-unlimited-authors-can-now-distribute-to-libraries/

What’s on the blog next week.
I was going to get into if writing a long series anymore is a good idea and talk about some current information I’ve run into that has possibly proved that it’s not. But right now, this blog post is already eight minutes long, so it’s probably better if I wait to talk about it another day.

Peak leaf-looking season will be coming in a couple of weeks and I’ll be taking a day off to go to a state park near here with my sister and daughter. We went last year and I took some amazing pictures. It’s nice to spend the day outside in cooler temperatures and then we go out to dinner after we get back into town. Things will change a lot for me if I have to get a different job, but change doesn’t have to be bad. It’s the getting-through-it part that’s uncomfortable, but with my health issues, the past five years have been hellish and maybe finding a different job will be a piece of cake after that. Anyway, I will keep you posted on all that as I know more.

Next week, let’s say I’ll write that blog post on whether or not it’s worth an author’s time to invest in a long series. With attention spans dwindling and a reader’s need for instant gratification, I feel the old advice of writing a long series is slowly becoming as obsolete as some of my old blog posts.

Chat more about that later! Have a great week!

murky photo of a lake through dark brown and black tree branches. brown and orange trees off in the distance
Maplewood State Park, Maplewood, MN. October 2024.

Networking with the Right People at the Right Time

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"life is one big tug of war between mediocrity and trying to find your best self" david goggins quote on cream background

In my last blog post, I talked about the writing community and meeting and networking with the right, or wrong, people. I see this on Threads, even today, though not at the scope it was on Twitter say, eight years ago. Back then, there were, like I said, themed days to post your work, like #1linewed​ #2bittues​ and #fridaykiss​ ​(that has since been moved to Instagram). The #writingcommunity​ was a melting pot of genres and publishing levels. It was easy to get swept away by how “professional” everyone seemed with their websites and debut books. Talk was cheap and sounding like you knew what you were doing had more weight than actually knowing what you were doing. I’m not sure how many books I bought that had fabulous covers that just sounded blah inside. And of course, the number of followers topped everything, and someone with 30k followers interacting with you or retweeting a tweet was like Christmas morning.

It was easy to lose sight of the real reason (if you knew the reason at all) you should have been networking, and a realization like that takes years to come, if it ever does.

If I were to do it over again, I’d stay off Twitter and focus on Facebook groups. I was there, too, in groups like Bryan Cohen, Mark Dawson, and 20booksto50k. But those groups were like being on Twitter–a mishmash of genres. I’d definitely focus more on romance groups and getting to know those authors. Once I started publishing, I did do that a bit, and joined the Romance Writers of America, but I didn’t get involved to nearly the extent I should have. That brings me to where I am today. Not having very many romance author friends and not having the energy (or time) to fix it.

I sound like I’m all gloom and doom, regretting and maybe resenting the path I didn’t realize I was taking, but that’s not entirely true. There’s a lot of good that came out of it, but it doesn’t benefit me in the way I’d like it to now.

When I dove into the Do-It-Yourself part of indie publishing, I didn’t hold back because I love the entire process. The formatting, even back before Vellum existed and we were formatting our CreateSpace manuscripts in Word, and book cover design, also in Word before Canva was around. I bought a book on how to use WordPress and set up my own website. Then tools like Vellum and Canva did come into existence, and with the encouragement of my friend Aila, I started using Canva and learned how to make graphics and later, book covers with it. I remember I wanted to do my book cover for Wherever He Goes in Canva, but I wasn’t sure if it was possible. Up until then, I was doing them in Word with instructions that I found online somewhere, but I thought, A PDF is a PDF, so why not try? So, I did the same thing I was doing in Word but in Canva, and I actually made a very nice (for what I was capable of back then) cover. If you want a sample of what I was doing back in 2017, you can look here: https://vaniamargene.com/2017/03/14/your-books-back-cover/ (Also, yikes!)

I was very into the soup to nuts of indie-publishing like a lot of people were, and while I do think it set me back in some ways, there are some skills that I don’t regret nurturing like learning how to use WordPress so I can maintain my own blog, or learning how to use Vellum so can I re-edited and update back matter whenever I want. The Canva tutorial on how to make a full paperback cover wrap has helped thousands of people, and I never would have been able to write it if I hadn’t learned how to do it myself.

But leaning into nonfiction really wasn’t what I had in mind when I was first starting out. Actually, I’m not really sure what I was doing. I never really thought I’d be able to turn my books into a career, and didn’t know how to go about it anyway. It took many years to figure out that other authors weren’t readers, that your cover, title, and blurb are more important that you realize, and when you’re just starting out, your books aren’t going to be very good. Meaning, I really do think it takes a million words or more to find your voice and style and actually write books that sound good. I think the only way I could describe what I was doing is fucking around, but seriously. Seriously fucking around. While I had good ideas, (I still love the short story I wrote about a woman inheriting a huge mansion on the coast in Oregon and falling in love with its caretaker) we all know that good ideas do not build a readership.

Which is probably why I’m stalled now, because I’m still seriously fucking around. My books have gotten better since I first wrote to publish back in 2016 when I wrote On the Corner of 1700 Hamilton, but I’m still stuck in the same DIY pattern I was back then, doing my own covers, doing my own formatting, and doing my own editing. What was popular and “wow” worthy back then really isn’t so much now, but with the way things have shifted in the industry, it’s not so easy to fix.

That brings us back around to having not met and networked with the right people and forming those connections that I could have used to find trustworthy editors and cover designers that don’t cost a fortune and who won’t use AI. It’s not impossible to find those people now, but it is a lot harder. Editors who will charge you only to feed your book chapter by chapter into AI or ProWritingAid, or book cover designers who use AI and try to hide it. So, not only am I stuck in the DIY trenches, it would take a lot of work to climb out of it.

I mean, where I am isn’t bad. It’s not, especially when you see other authors who are doing the same thing, either out of trust issues or lacking the financial budget to hire out. If your book is mediocre and it’s floating in a sea of mediocre books, it’s not mediocre now, is it?

I think I lost the thread.

What I’m trying to say is, had I networked differently, I could have went down the professional path rather than the DIY path, and maybe I would be in a different place. I say maybe because I have improved a lot over the years, even just re-editing Rescue Me, Faking Forever, and A Heartache for Christmas has shown me that and improvement like that has to come from doing the work. But had I hired an editor and bought premade covers for my books instead of insisting on doing them myself, maybe I could have gotten here faster. I’m not sure.

I don’t know why I threw myself into the nonfiction side of indie-publishing (and giving advice when I had no right to be giving it). Maybe back then I thought blogging was a way to sell books, just like I thought networking with whoever would also sell books, but besides giving me joy because I’m helping people and giving me a way to voice my thoughts to someone who might get something out of them, it’s not doing anything for me professionally. I don’t plan on writing a nonfiction book–I thought about it for five minutes then realized it wasn’t for me–and I’ll never monetize this blog. I don’t have the heart for it and I’m not arrogant enough to think that my opinion and advice is worth a cup of coffee.

So, the way I see it is, I have two choices now that I know what I’m doing: I can go professional and network with romance authors, hire an editor instead of doing it myself, and buy covers that look better than what I’ve been making, or I can keep doing things on my own and hope that it’s good enough to eventually lift me to the next level. Networking alone won’t help so I have to decide what I want to do.

The decision is harder than it seems because the work I’ve been doing for myself has been fine compared to what’s out there. But “fine” rarely makes headlines, so if you’re in my situation where you’re doing what you can but still not where you want to be, be it networking or sales, you can choose a different path. It might be scary since the road you’re on is familiar and you already know all the twists and turns, but we all know finding success won’t be where you’re comfortable. That means networking with the right people and making your product shine, so when those opportunities do come, you’re ready to take them and make the most out of them.

Next week I’ll catch you up on what I’ve been doing and chat about some things that have been happening in the indie community.

Talk to you next week!

Friendships, Coworkers, and Cliques: Navigating the Author Communities

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“In prosperity our friends know us; in adversity we know our friends.” – John Churton Collins

There has been a lot of talk about author cliques on Threads lately, and while I didn’t feel the need to contribute to those conversations, I do have a lot of thoughts about friendships that I’ve collected over the ten years I’ve been doing this. Not friendships. Thoughts. Though, I guess, maybe friendships too. Friendships are complicated, made even more so by expectations and reciprocation. Here’s a breakdown of what I think friendships, coworkers, and cliques are, and if you’ve been at this for a while, in the comments you can tell me if you agree or what you’d add to the conversation.

Indie Friends
When I first got into the writing community, I made lots of friends. That was back when I was writing my high fantasy series that will never see the light of day. Anyway, I thought, “I should join Twitter so once it’s ready, I’ll have readers.” It was a naïve way of thinking at best, but even back then I was aware that I would need some kind of marketing strategy once my books were released. I already had a Twitter account made from when I was in school for human resources and I changed the focus of my profile from HR connections to the writing community. There I made lots of friends, joined chats like #​1linewed and #​2bittues and even made my own chat called #smutchat. The tweets are still there if you search the hashtag. Anyway, so I got in with a group of people, some of whom I still talk to today, and life was good. We beta read for each other, retweeted each other’s tweets, and everyone supported my blog when I first started writing it.

Of course there were the usual troubles when it came to those friendships. Some of them became one-sided, some people dropped off because they stopped writing. (One of my friends even had to deactivate his Twitter account because a person he had grown close to started stalking him. Yikes!) Some people you just learn you don’t really mesh with and you stop talking to them or they stop talking to you. I definitely had my share of rocky relationships, some of which I’ve documented on this blog over the years, notably when you mix business with friendship: https://vaniamargene.com/2019/03/11/when-friends-turn-into-business-partners-sometimes-it-doesnt-work-out/

Some of the talk I’ve been seeing alluded to the idea that if you don’t have the “right” kinds of friends, they can’t/won’t help you propel your book business to the next level. I’ve reached out to a couple people here and there who I’ve met on Threads and they weren’t too interested even after posting they were looking for friends. It wasn’t until this morning in the shower that I realized it was because they probably took a look at my socials and sales and realized being friends with me wouldn’t get them anywhere. It was an “oh, shit” moment, but it didn’t hurt my feelings. If all they want to do is use me, I don’t need them as friends anyway.

When I was at my Twitter “peak,” I had a different kind of friendship experience. What I found out was that making friends on Twitter wasn’t the same as finding your readers, and some people I know still get caught in the trap of making author friends with the idea that those authors will buy their books. They confuse making friends and networking with marketing and that only ends in frustration.

The indie author friends I was making wrote all different kinds of genres, were happy to boost my work and support my blog and I reciprocated. Those times are gone and I haven’t replaced the real friends I lost. While I have made connections, I’ve come to realize those people are coworkers, and if you have a day job, you know, and hopefully not through trial and error, your coworkers aren’t your friends.

Coworkers
Coworkers are what people mean when they say you should be networking in your genre. Coworkers are going to be the connections that offer things like newsletter swaps, promo opportunities, anthology opportunities and more. They help you with ads, they might beta read for you or put you in touch with who they use. They help you find ARC readers and open the door to things like book conventions. They’re like Deb in they cubby next to you. She’s not your friend but she’s happy to tell you about what went on in the meeting you missed because you were sick.

What a lot of authors get confused is that these coworkers are not your friends. They don’t touch base on a daily basis. You don’t talk to them about your kids. They don’t text you privately or want to meet you in person if they happen to be in your area. We all know what friends are, and these people are not it. But, to have these kinds of coworkers, you also have to be pulling your own weight, meaning, your books are selling and you have your own opportunities and experiences to share. You do your share of the work in anthology compilations and book blasts, and you can do your share because you’ve put in the work to have a large newsletter, Facebook group, and reader base. You bring something to the table and you share the sides with the other authors who also have something to bring to the table.

When I see authors complain about not being invited into networking circles, I can take a look at what they’re doing and know right away why no one wants to work with them. They don’t have an author platform, they don’t have a newsletter. They don’t have a solid backlist that’s selling. They haven’t worked on an individual basis to get the results they need to get invited into the group. No one wants to do your work for you. I know that puts some authors in a quandary because they say they can’t get to that level without help, but you can make headway on your own with social media, ads, and publishing consistently and in one genre. Start smaller and network with authors who are at your level. Grow together and you’ll naturally expand your professional network.

On a smaller, more personal scale, maybe you know how to format and you format for others, either out of kindness or you charge a small fee that’s less than what a professional formatter would charge. Then you don’t hear from that person again until she needs another book formatted. I have quite a few acquaintances I’ve made because I offer help, they take it, and I don’t hear from them again until/unless they need something else. It was actually a surprise to realize they aren’t friends, they’re coworkers, but it’s helpful to know where the line is. Not everyone needs to be your friend. Maybe someday they’ll remember I helped them and pass along an opportunity, but I didn’t offer to help with the idea they would reciprocate. I wanted to help because editing, formatting, and designing covers keeps my skills sharp for when I need to work on my own books.

Unfortunately, I’m still living in a time when I was on Twitter and we all did happily for each other. I don’t think we can ever go back to the way things were and over the past couple of years I’ve been getting used to being an island. You can’t get jaded. If Deb brings peanut butter cookies to put in the breakroom and you have a peanut allergy, just remember your workplace isn’t where you should be making friends anyway.

Cliques
This brings us to cliques. I must not get out enough, because honestly, I haven’t had much exposure to cliques. What I have bumped into online is romance authors who have been writing and publishing for years, who are friends and have been for that same amount of time. They can appear as cliques because they have that history of friendship, but not only that, their careers grew successfully at the same time keeping them on the same playing field professionally. You can say that’s because they had each other’s help, but that’s not necessarily true. What you’re writing has to hit the market, your writing style has to resonate with readers. No number of friendships can help you do that.

When I think of cliques, I think of their members as unkind, and I haven’t met any romance authors that have been truly unkind to me. I used to listen to a romance marketing chat on Clubhouse (that they stopped because it was too much work to keep going) and the hosts were friends and seemed like they had been for years. All the speakers and anyone else who contributed were very nice and eager to share their knowledge and experiences. The same goes for the book blasts I’ve been a part of, and when I do those, I always make graphics to share on social media so others can use if they don’t have time to make their own and post the blast everywhere I can to pull my own weight.

Of course, I haven’t elevated myself to be coworkers or acquaintances of huge romance authors like LJ Shen or Melanie Harlow, but I haven’t wanted or needed to approach them, either. I’ve traded a comment here and there with authors like Lindsay Buroker, Zoe York, and Elana Johnson, and EL James actually responded to a comment I made on her post on Threads, and everyone is very nice. I don’t approach people wanting something because that’s never been who I am and I think the bigger the author is the stronger their BS radar is and they know if you’re just looking to use them.

So, I don’t think author cliques truly exist, not in the negative way some authors say they do because they’re resentful they can’t crack the code to be invited in.

And cracking the code to be invited in will only get harder as time goes on. I mean, let’s be honest here. No one wants to talk to you if you support the orange clown. No one will want to talk to you if you use AI to write or use AI for your covers. No one will want to talk to you if you don’t respect your peers and insist on leaving bad reviews for the books you’ve read. Authors are guarding their space more than ever before and because of that you’re in for a harder time proving yourself. That’s something I can totally understand. Our president is tearing this country apart and I don’t want to talk to anyone who supports him either.

The best thing you can do, in my opinion, is join Facebook groups in your genre and get to know people there. Making friends, good friends, will take time. Share resources, share experiences. Learn from the people you’re networking with and let those relationships grow. Oftentimes I’ve complained about feeling lonely, though that has gotten better as my health improved, and I know that I don’t do enough to expand my circle. I should be participating in romance groups, offering to do newsletter swaps with my small blog, beta read, and format if needed. But right now I’m juggling a few things and don’t have the energy for that. That is also something else you’ll have to take into consideration. How much time and energy do you have to nurture new relationships? Don’t take if you can’t give.

Next week I’ll talk about where I ended up when I started on that path of friending writers and authors who weren’t writing romance.

Hint: It’s not a bad place.

Talk to you next week!

Monday Musings: Editing, Book Launches, and the Rest of 2025

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Editing Update
For the past few months I’ve been trapped in editing hell. A hell of my own making, but hell nonetheless. Anyway, I’m happy with the choices I’ve made, especially since I’ve sold a couple copies of Rescue Me since I updated the files. At the time of this writing, I’m waiting for another proof of Faking Forever to come because I forgot to add the “About the Book” section to the front. I also made a couple additional edits, but because you can edit a book forever and ever, after this second proof comes, I’ll just page through it and mark it done. Even if I happen to miss something, it will still sound 1000% times better than what it did, so I’ll consider that a win.

I’m still going through my Christmas novel and I’m hoping to be done with it by the end of the month. It’s a little slow going because I’m trying to avoid having to read through it again, but I guess I’ll skim the paperback proof when I order one. Of course there’s always a risk of editing in mistakes, but I’m not the only one that happens to, so I’ll just make peace with the fact that all the books I’ve edited in the past several weeks sound better than they did. I did a blog post on some of my changes for A Heartache for Christmas and you can read it here: https://vaniamargene.com/2025/08/18/when-dumbing-down-your-writing-isnt-dumb/

Loss and Damages Launch Activity
I haven’t been doing much for it except buy a Goodreads giveaway and run an Amazon ad to the preorder. At first I felt bad I spent the $99 dollars on the giveaway because other than exposure, like when I bought one for Cruel Fate, I won’t get much out of it. Comparing the two books might be worthless since Cruel Fate is the first in a six book serial and Loss and Damages is a standalone which (in my mind) makes it much more likely to be read, so chances are outcomes will be completely different anyway. But, I get paid three times in September, so after realizing that, I shrugged and moved the Goodreads receipt into my 2025 Book Spend folder to give to my accountant next April. All that being said, I’m at 832 entries and the giveaway ends the day the book is live, on September 15th. Since those free books are added to my sales dashboard, maybe they’ll count as “sales” and they’ll give me a little push that day. Who knows. If you want to enter, you can here: https://www.goodreads.com/giveaway/show/419642-loss-and-damages

Book Giveaway For Loss and Damages Loss and Damages by V.M. RheaultLoss and Damages by V.M. Rheault (Goodreads Author) Release date: Sep 15, 2025 Thank you so much for entering the giveaway for Loss and Damages! I appreciate your interest and look forward to hearing from you! I'll never be the man she needs me to be . . . Dominic I’m the most hated man in the city. In business with my father, I do his dirty work to make him ha ...more Enter Giveaway Format: Kindle book Giveaway ends in: 23 days and 16:01:03 Availability: 100 copies available, 832 people requesting Giveaway dates: Aug 16 - Sep 15, 2025 Countries available: U.S.

The Amazon ad isn’t doing too much but it’s just another way to push my book out there, and for now, it’s low-cost. My ads going to other books are doing well, but my sales aren’t keeping up with ad spend so I may have to reassess them at the end of the month. For now, the ad has resulted in one pre-order. I usually get none, so that’s a small win all around.

snapshot of Amazon ads stats for Loss and Damages. 6422 impressions, three clicks, cost per click is .35 cents.

I have four paperback copies I ordered since my paperback is scheduled and I can order them without the proof stripe on the cover. I was thinking about maybe offering them on IG to a few bookstagrammers or something, but time is slipping away if I want to do that because half the appeal is getting the book and reading it before it releases. I have less than a month to do that now, and with shipping, even to the United States, I’m cutting it close. Still, it never hurts to put up a post, so I might be doing that sooner than later.

Overall, I don’t have other plans for it. Most times I forget I even wrote it and that I should be pushing it. I have a terrible habit of moving on before I really should be moving on, but I’m always thinking about the next thing, and being stuck in editing makes me antsy to write something new.

What subgenre in romance is hot right now:
If you get the K-Lytic’s marketing trends research newsletter, you’ll know that Cowboy and Western Romance is on the upswing. I never was one to care about cowboys, even if Glen Powell portrayed a pretty sexy one in Twisters (that I have seen approximately 100 times). Ranch and farm life is a bear to get right if you’ve never lived on a ranch or a farm. Tacking a horse incorrectly will get you skewered by readers who actually know how to ride, and that is a level of research that I just don’t care to do. Especially since the last, and only, time I rode a horse was back when I was ten and went to summer camp. The last time even I saw a horse in person was two winters ago when we went on a sleigh ride (“sleigh” being used loosely as there wasn’t much snow that year and we were actually on wheels) and I got to pet one before we set off. That, unfortunately, does not qualify me to write a cowboy romance, and neither does living in the middle of farm country. But, it’s interesting to note that Cowboy and Western Romance is having a moment. This is the snapshot that Alex Newton shared in his K-Lytics email.

graph on left showing uptick between 2020 and 2025 of cowboy romance. on the right, a sexy cowgirl and sexy cowboy both wearing cowboy hats

If you want to buy Alex’s newest report, you can find it here. In the past they were $37 and now they’re $57, I believe, but he offers a lot of information. This is not an affiliate link: https://k-lytics.lpages.co/western-romance/. I like watching them but I have a Mafia report from two years ago that I haven’t watched, so it’s pretty obvious I don’t make the time and shouldn’t waste the money.

Authors Guild Webinar
There’s a free Authors Guild webinar that looks interesting that also popped up in my email. It’s called How and Where to Find Your Readers and it’s on Wednesday, August 27th, at 2pm EST. Someone on Threads asked me if there would be a replay, and though the information doesn’t say that there will be (that I could see), they usually put a lot of their content on their YouTube channel. Here is the registration link if you’re interested in attending the webinar: https://us02web.zoom.us/webinar/register/WN_z9jduvBMTL-wsm77dcFMjg#/registration You don’t have to be an Authors Guild member to attend.

You can also subscribe to their YouTube channel as they have a lot of content there as well: https://www.youtube.com/@AuthorsGuild

The Anthropic AI Lawsuit
You all might have heard that Anthropic was found to have legally obtained thousands of books and other work from pirate sites such as LibGen and Library Mirror. There was information going around that if your books were included that you could join the class action lawsuit. If. If you had filed a copyright for your work with the Copyright Office. That little piece of information was hidden in the Threads posts and other bits and pieces I read about it, but Craig Martelle was very upfront about it in his Facebook group, Successful Indie Author. I realized it’s because it’s just one of those things people assume an indie author will do. [Cue the Chrissy Teigen meme where she’s grimacing in the audience.]

Applying for copyright was something I planned on doing when I started my pen name and then, I guess you can call them excuses, I lost focus because of COVID, my health, and other things going on at the time. Not to mention price. After paying for what we have to pay for, adding another expense, and one that didn’t seem imperative, was a lot, and I just . . . didn’t. Now I’ll be paying for that along with many, many, many other authors who don’t bother because if whoever is behind this class action lawsuit wins and damages are paid out, they won’t be paid out to us. It’s really a “coulda woulda shoulda” moment, and you can’t go back to retroactively submit your copyright because you have to do it within three months of your book being published. And I don’t even mean that in a skeezy way of trying to become a part of the lawsuit, just simply going back to fix your mistakes. Along with having a membership to the Alliance of Independent Authors, paying for your copyright is probably a good idea. There are so many scammers and thieves out there now. Authors need all the protection they can get. If you want to read more about that, you can find it on the Authors Guild website here: https://authorsguild.org/news/anthropic-ai-class-action-important-information-for-authors/

What’s next for the rest of 2025?
It’s a little early to be thinking about the end of the year, but September is just around the corner, and once the holidays hit, it’s game over. So, in recognizing that, I’d like to try to write another book. I have Bitter Love pretty much plotted out in my head. I’ll have to fill in some blanks as being a “planster” that’s expected, but I know the major plot points. How it ends right now could go either way, not the HEA part, but where they end up, you know. When I write my small town romances, sometimes they stay and sometimes they don’t.

If I can start on Bitter Love September first, I’d have to write 5300 words a week to write a 90k word book. That actually sounds pretty doable, considering in the past I’ve been able to write 5000 words a day, but now with changes at my work, I’m not sure what kind of word count I’ll be able to produce. I have a really difficult time writing on the days I work–my ten hour shifts don’t leave me a lot of time and by the end I’m exhausted anyway–and the days I don’t are filled with chores, errands, and other pesky things that make up life. So, while that 5300 word count cheers me because it doesn’t sound that bad, I’ll have to see what reality lets me do. But that is the goal so we’ll see what happens. Especially since this book might not be that long. There’s no mystery in it, just a bunch of garbage my characters have to deal with, so maybe it would be a nice change if my book came in at 75k words or so. I won’t know until I write it, but I’m not put off by the idea.

I guess that’s all I have for this week. Overall things are good. Health is hanging in there, nothing bad is happening with my car. Pim is a little jerk (I mean that very affectionately) and she hates being alone, but I think we’re all still getting used to each other and there’s a chance yet she could quiet down. I hope she does because having to feed her breakfast around 4am isn’t awesome, and sometimes, like on the days I know I have to get up for work, I can’t always fall back asleep. My son has been good with getting up with her, too, and sometimes when I finally get up, he’s asleep on the couch. Not great, but I love having a cat again, so you just have to deal.

Here’s Pim for the pet tax. She loves that piece of packing paper.

Enjoy the last little bit of August, and I will talk to you next week!

When Dumbing Down Your Writing Isn’t Dumb

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Pop Quiz! When you stumble upon a word you don't know in a book, do you: A) Look it up B) Try to figure out what it means through the context of the sentence C) Skim over it D) Do not finish (DNF) the book because you think there will be more words you don't understand and no one has time for that green background with grey letters

If you’ve kept up with what I’ve been doing lately, you’ll know that I’ve been re-editing some older work. I’ve said in the past you can’t go forward if you’re looking back, but sometimes the road to success isn’t a straight line and I’ve been happy with my decision to polish a couple of books that I published a few years ago.

What I’ve discovered is that I have/had a very pretentious way of writing, and when you’re writing commercial fiction, especially romance, that might not be a good thing. We’re told to write how we want to write, that readers will come back for our voice and style. But what if that style isn’t good? What if what sounds “natural” to you sounds like a dictionary and a thesaurus had a baby to your reader?

The average adult reading level in the United States is 7th to 8th grade according to The Literacy Project (https://www.sparxservices.org/blog/us-literacy-statistics-literacy-rate-average-reading-level), and that can impact how readers read your books. Readers don’t want to struggle to understand what your book is about, sift through complex words when something simpler would suffice do, or get bogged down in purple prose that doesn’t do anything to move the story forward.

That doesn’t mean every “big” word is bad, but it does mean that maybe using a “big” word when a simpler word would work just as well is the way to go. The problem is, making that conscious choice to swap out, say, adept for skilled seems like a cop out and maybe even disingenuous insincere if you have a big vocabulary and using those words is natural.

I certainly didn’t mean to bog down my books with words like “lambaste,” “derision,” and “ramifications” but those words were there in my head because, well, they just were. Unfortunately, too much of a good thing is bad, and thrown all together, A Heartache for Christmas sounds like I was trying too hard when really, I was writing what came instinctively.

But then we get into what would fit the character rather than what sounds easy. I write billionaire (for the most part) and that implies my MMCs are educated, sometimes disgustingly so (you don’t want to know how many degrees Rick Mercer has in Captivated by Her). They’re smart, they earned their money, and making them sound like a redneck who dropped out of school in sixth grade wouldn’t fit. So yeah, Sawyer might use words like “palpable” and “derision” but that’s part of who he is.

The trick is to make your characters sound like themselves while also staying true to your voice, but also keeping in mind that your reader just wants to have a good time reading your book.

Here are some of the sentences I found when I was re-editing A Heartache for Christmas and what I changed to make the sentences more relatable and easier to read.

Original: He was adept with the tow but he didn’t give off mechanic vibes.
Changed: He was skilled with the tow but he didn’t give off mechanic vibes.

Original: It goes against everything I am as a gentleman, as a decent person, to let McLeod berate Evie for attending the festival.
Changed: It goes against everything I am as a gentleman, as a decent person, to let McLeod chastise Evie for attending the festival.

Original: McLeod’s State Bank never would have worked with me on a payment arrangement.
Changed: McLeod’s State Bank never would have worked with me on a payment plan.

Original: Gray lambastes me for having the audacity to show my face at the festival, even when I try to defend myself.
Changed: Gray tears into me for coming to the festival, even when I try to defend myself.

Original: Alone in the quiet, the shakes set in, the ramifications of what Billy could have done to me if Sawyer hadn’t checked on me hitting me in the gut.
Changed: Alone in the quiet, the shakes set in, the reality of what Billy could have done to me if Sawyer hadn’t checked on me hitting me in the gut.

Original: I miss her and I should have invited her up to my room even if she would have declined.
Changed: I miss her and I should have invited her up to my room even if she would have said no.

I think you get the idea. Some aren’t so bad, like “arrangement” versus “plan” or “berates” versus “chastised.” You can say that maybe “chastised” is no better than “berates,” but when it comes to how familiar or common a word is or how conversational it sounds, choosing the one that sounds more relatable to readers will always be the best option. The thing is, the “best option” will vary by author to author and book to book.

So, I don’t think it’s necessarily dumbing own your prose or your language when you exchange one word or phrase for a simpler word or phrase. What you’re doing is:

  • Using clear, common words that almost everyone instantly understands.
  • Keeping emotional beats from getting buried in overly fancy phrasing.
  • Making the writing feel “invisible,” letting the story, not the language, have the attention.

I read this article by Shane Snow–I’ll link it at the bottom–and he says:

I did an informal poll of some friends while writing this post. Every one of them told me that they assumed that higher reading level meant better writing. We’re trained to think that in school. But data shows the opposite: lower reading level often correlates with commercial popularity and in many cases, how good we think a writer is.

He goes on to say,

We shouldn’t discount simple writing, but instead embrace it. 

I think this is why we’re so hard on books that do well when we think they aren’t worthy. They’re written simply, letting story and emotions shine through, and as writers who are trying our best, we think that’s not good enough when to the average reader, it’s what they want and what makes a bestseller.

That’s not to say you can’t use “big” words, just use them sparingly because as with any spice in any dish, too much can ruin the flavor. I think that might be where I was at with the standalones I’ve been re-editing these past few weeks, especially Faking Forever. It’s nothing I thought to watch out for, and I did have a beta reader read A Heartache for Christmas and she didn’t say one thing about any words that sounded out of place.

As for what I’m going to do now, after discovering my penchant for love of words that fit but don’t fit, of course I’m going to be paranoid my other books sound like that. I spot-checked my proof of Loss and Damages and that came out fine as far as I could tell. Rescue Me is okay. Faking Forever and now A Heartache for Christmas will be okay. I’ll have to trust that my King’s Crossing serial sounds good because there’s nothing I want to do less than read those again. My rockstars are okay. I lightly re-edited them not long ago but I haven’t updated back matter or uploaded the new files in KDP. I’ll get around to that sometime. At this point, I’m going through what probably all authors go through, and that’s being obsessed with perfection. Well, maybe not that specifically, but I want my books to be the best they can be, and after the last few years of not feeling well and craft improvement just because I’ve been writing, I’m worried that they aren’t.

Like I said in my last blog post, I’m learning how to relax, but when it comes to “big” words, I’ll have to be conscious of using them because it’s just natural. I’m not bragging I have a big vocabulary, in fact, I’m probably pretty average compared to other writers when it comes to the words I know. Still, the words I use aren’t needed, at least, not as often I do. The trick will be to find a happy medium between my style and toning it down but still sounding like me.

Pop Quiz!

When you’re in the zone which word do you reach for?

  • Exacerbate
  • Aggravate
  • Worsen

That will be up to you, but I know which one I’ll use going forward . . . and it’s not the one I can’t spell.

Have a good week, everyone!

Shane Snow’s article: https://shanesnow.com/research/data-reveals-what-reading-level-you-should-write-at

Monday Musings: ARCs, Goodreads, and Writing While You’re Sick

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I’ll tell you a little story. In our city, our Walmart is located in a poor neighborhood. I would imagine when they built it, they didn’t intend for that to happen, but as the city grew, it became a poor part of town. Since then, theft has increased. You can tell it’s increased because of the way they treat their customers. They have security walking around their store (I know who he is because I worked with him many many years ago when I was checker at K-Mart), they lock up everything that has value, from laundry detergent to pregnancy tests, and in the cosmetics department, you have to pay for anything you want before you leave. They don’t let you pay at the main checkout counters anymore.

They treat you like you’re going to rob the place the second you step foot in their store. And you know what? It sucks. It sucks being treated that way. I mean, I get it, they probably do lose thousands of dollars in product every year, and that will continue to happen as things get more expensive and companies don’t want to pay their employees.

The sad part is, I’ve seen authors treat their ARC readers this way. Changing one word in each copy to “catch” someone pirating, watermarking their copies, making them sign NDAs. Sometimes we forget that we need them–ARC readers don’t need us. Treating them like they’re guilty before they do anything is kind of, I don’t know. I left another Facebook group the other day because I got into a discussion with someone who was trying to prevent theft. At first she said her post was about ARC readers then she changed her story and said she was doing a giveaway on Instagram, mostly, I think, because I told her treating ARC readers like they’re guilty before they even do anything is nasty and unnecessary. No matter how you’re giving out copies of your book, treating readers like they’re going to steal from you will only make you look petty and mean. Your book will get pirated. The potential is there for it to get stolen, but the stories I hear of that happening? Other authors are doing the stealing, not plain old, every day readers who want to help you.

I’m glad I left that group, but I’m sure I’ll see it again. I don’t like being treated like I’m going to do something before I’ve done it. I don’t like being accused when I’m innocent. And neither does anyone else. If you feel that strongly about protecting your work, don’t give out ARCs. Don’t do giveaways and don’t publish because the second your book is on Amazon, it will get pirated.

And as Forrest Gump says, “That’s all I have to say about that.”

Once again I had to go through the wonderful process of contacting Goodreads to move Loss and Damages from my “fake” profile to my “official” one. I don’t understand how my “fake” profile isn’t allowed to exist, but it does, and every time I publish, I have to contact Goodreads and have them move my book. This time I contacted support rather than a Librarian and they actually took my “fake” profile down, so maybe the next time I publish a book it will move over correctly without me having to do anything. They were great about it and did it in a couple of hours. I should contact a Librarian and change some of my old covers too, but dealing with Goodreads is a necessary evil, and I try to do it as little as possible.

I’ve been re-editing some older titles, and I think I mentioned that in my last blog post. Since then I finished Faking Forever a couple days ago. Now I’m reading it over just because I made so many changes that I’m looking for mistakes in my edits.

I’m trying to think back to when I was writing that book, or Rescue Me for that matter. Most of my books I wrote between 2020 and 2024 were written while I wasn’t feeling well. I wasn’t myself, dealing with my lichen sclerosis when I didn’t know what it was, getting a hysterectomy that I’d find out later wouldn’t help and only cause me post-surgery issues, and breaking up with my fiancé who did nothing less than catfish me into thinking he was a decent human being. I look back at that time in my life, and I just wonder if those things didn’t effect how I wrote, because I have to say, Rescue Me didn’t sound too terrible, but Faking Forever sounded like shit. My word choices, my writing style, it all sucked, and I can really tell that I wasn’t in a good frame of mind. I just wasn’t.

When I was re-editing Faking Forever, I practically rewrote the whole thing. Not on a plot or character arc basis, but on a sentence and paragraph level. I took out over 1,000 words when I re-edited Rescue Me, and I took out almost the same in Faking Forever. It makes me sad because looking back, maybe I shouldn’t have been writing. Though, I don’t know what I would have done with myself if I hadn’t. Those four years I was undiagnosed, my doctors lying to me, prescribing treatments that wouldn’t help, I was in a really bad place mentally. I had anxiety. We were going through COVID and lockdown and I was trying to support my daughter who started tenth grade virtually.

I’m feeling better now. In 2024 I got a diagnosis. I stopped taking the medication that had side effects. I stop drinking the tap water that was making me nauseated and messing up my digestion. Most days now I don’t think about how I feel physically. I can push what’s left into a corner of my brain and ignore it. But in doing so, that leaves my mind open to a lot of other things, and I can see in my writing how stressed out I was.

This makes me feel horrible, because in 2020 I started my pen name in an effort to do everything “right.” I wanted to turn my books into a career, but I sabotaged myself and starting a pen name or trying to do any kind of “real” work not feeling well only backfired. I have a lot of books out. My Lost & Found Trilogy. My Cedar Hill Duet. Those are the first books I published. Since I published them, I’ve edited them, but I edited them when I still wasn’t feeling well, and well, unless I read them again, I have no idea how they would sound to me now.

I can safely say that my other books are okay. I just reread my rockstars and I like how they sound (except for a couple of typos here and there that are normal). I’m lucky I did the final sweeps of my King’s Crossing serial when I was feeling good. That would have been a monster of a project to re-edit and I’m confident I don’t have to do that. Rescue Me and Faking Forever are fixed, or close to it. I’ll edit A Heartache for Christmas after I upload new files to KDP for Faking Forever, just in time for the holiday push this year. Then, maybe I can feel in a good enough place to write new work. I felt good writing Wicked Games earlier this year. I edited Loss and Damages (coming out next month) when I was feeling good.

Where does this leave me? I’m cleaning up my house, literally and figuratively, but there’s a lot of time gone by. I don’t want to say wasted. I can’t. Writing was there for me when my world was pretty much falling part, for lack of a better way to describe it, but I don’t want to sound melodramatic either. I can write new books knowing I’m giving my best to the story and the characters and nothing is holding me back or distracting me.

A friend told me to give myself grace. That if my writing is better today it’s not only because I’m feeling better but because I’ve put a lot of words on the page. That might be true. I know I learned over the past year to spot some writing tics that I’ve been able to avoid in newer work. I’ve learned to relax, not only just to enjoy the writing, but my writing style and my voice. Who cares if I use “get” or “put” or “takes” or a little telling slips in there sometimes? My writing sounds stilted because I was trying to avoid garbage words, and honestly, with the books out there that are selling like ice cream cones in 90 degree weather, you’re better off just saying “fuck it” and write in a freer manner than trying to conform to rules that will only make you sound like cardboard.

But this also circles around to my not having an editor. I’ve broken probably one of the most important rules in publishing. Not even just indie, but publishing in general. There are a lot reasons why I haven’t. I mean, I used to, back when I first started, but my productivity was so much that I would never have been able to afford one for every single book anyway. And I’ve had this argument with myself and others before: an editor can’t teach you how to write. They can only make better what you’ve given them, and if you give them garbage, you only get better garbage when they’re done.

Likely, an editor wouldn’t have been able to do much with Faking Forever. It was my voice, my style as a whole, that had problems. Fox’s and Posey’s character arcs are solid. The plot is fine. It just read like crap and I’m not sure what an editor could have done. Marked every sentence and suggested I rewrite it? And even if that had happened, I’m not sure I could have. Not how I was feeling.

So, I guess the best thing I can do is move on. Write more, enjoy the process now that I can. Celebrate my improved health. Go back if I feel like it, and I probably will at some point. Re-edit my Lost & Found trilogy and my Cedar Hill duet. Those would be the last books I’d need and then I could say all my books are okay. But I don’t want to be re-editing forever either. I’d like to write something new, but I’m going with my instincts and right now after getting Faking Forever out of the way, giving A Heartache for Christmas one final read will make me feel better. I like Evie and Sawyer anyway, so going back won’t be a hardship. I’ve read bits and pieces since I published them and I already know that book doesn’t sound like Faking Forever did. Maybe I was in a particularly nasty frame of mind when I wrote Faking Forever, I don’t know. All I can do is take the good from that time in my life and leave the bad.

I’m still getting used to the restructuring my work did last week. Only time will tell if it will effect how often I can blog, but I love sharing bits of my life and news with you so I’ll do my best not to let it impact me too much.

Have a good week, everyone, and I’ll chat with you later for sure.

Monday Author Update

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wooden background with pink flowers. text says, monday author update...also, hello august!

I don’t have a lot going on, though I’m keeping busy.

For the past two months I’ve been working on re-editing a couple of my older titles. Rescue Me was re-edited from cover to cover. I updated the copyright page, back matter, and About Me page. (It was nice to add Pim to our family!) Then I decided to do Faking Forever, and that book has been taking a bit of time. Like, I don’t know how I was writing, but man, maybe I had stick shoved up my ass. All I can say is, this editing pass will definitely make the book sound better. More relaxed, more conversational. It’s a good story. Too bad pretentious writing kept it from shining because it’s nothing I would have wanted to read.

Those two projects have taken me longer than I’d like, editing practically sentence by sentence, but that’s okay. I think I’m still fighting a little burnout from getting my King’s Crossing serial out there. That wrapped up five years’ worth of work, and I might still be coming down from the adrenaline high. But, putting out Loss and Damages was hectic in its own way, so working on a couple of books that just need some polish has been a nice break.

I uploaded Rescue Me‘s updated files to KDP without an issue and did the same on IngramSpark. IngramSpark took three days to send me a new cover template for the changes I had to make to the spine (they don’t have the 10-page grace that KDP has, so I had to tweak my cover to reflect the 1500 words I took out of the book), so if you need to update to IngramSpark, use the Lightning Source template generator instead. It’s the same template and they sent it to my email in a couple of seconds. I even went so far as to swap out the links in my Canva tutorial. I’m one of the most patient people I know, and even I wouldn’t wait three days for a template. I also scheduled Loss and Damages on Amazon. They put the ebook’s preorder up in just a couple of hours and they scheduled the paperback without asking for copyright proof. I’m always a little on edge dealing with them, but this was smooth, so I’m thanking whoever for that.

I ran a Facebook ad for my Loss and Damages ARCs, and among my newsletter, a boosted Instagram post, and the FB ad, I was able to giveaway 110 copies. I sent them out on good faith, not asking them to fill out a form or give me their email address, and I just hope that next month they show up and post their reviews. My Booksprout campaign did okay, and I gave away 20 out of 25 copies available. I’ve already gotten some good feedback, a kind soul posting on my author website in the comments of one of my blog posts. I was a little hesitant about this book, but I think I was just too close to it and I hope my lingering doubts are unfounded.

I changed the header on my FB reader group page and also my author website, but Facebook flagged my page for sexual content and I had to change the banner and delete it off my timeline. I think that fixed it, since it says there are no violations on my page now, but Facebook took away the privilege of being recommended, not that that matters too much. I only post anyway so my page doesn’t look empty when I run ads off it. But, it was a reminder that someone is always watching what you do so if you’re depending on something, it’s best to keep your nose clean or not get too attached. They’ve made a lot of changes anyway, letting their AI tools take over more and more of the targeting and someone in an ads group I’m in on Facebook theorizes that their ads will be all but useless coming as soon as next year. They want the click money, you want the click-through and the sales, and those aren’t always the same. I might write a different blog post on the subject, but I wouldn’t be surprised if authors stop using Facebook ads entirely if we lose our ability to choose our target audience.

In other news, I decided to change what I’m going to work on next. It’s not a secret that I’ve been struggling to reconcile how much better I’ve been feeling with where I am in my book business. I want to lighten up and find some balance while not feeling guilty and thinking everyone is going to forget about me, and I thought maybe going back to writing 3rd person when times were simpler and I was having more fun would be the answer. But whenever I started thinking about the book I have in mind, all the scenes were still in first person. I’m afraid after writing 15+ books in it, I won’t be able to shake it that easily, and well, all my third person books have been stagnating so there’s not a lot of sense adding to the backlist.

So, all that to say is, writing another standalone feels like a better fit than starting my hockey duet, and since I can’t get first person present dual POV out of my head, I’ll write it in that and put it under my initials instead of my full name. I haven’t figured out an occupation for him yet, but I guess it’s safe to assume that he’ll have money. He may not be billionaire status, but I’m not sure if it really matters at this point. It will be a small-town second chance, and I already have a tentative cover for it. The story is about a man who has to go back to his hometown because his grandma who raised him is dying. There he finds out the real reason his high school sweetheart broke up with him after high school graduation. Then I’ll have published (?) written three standalones in a row, so my hockey duet will mix it up. I’m trying not to think of timelines because I don’t want my books to be like that anymore. I understand that consistency is key to building a loyal audience and I have Wicked Games almost ready to go so that will give me extra time to write.

The problem is, I don’t want to publish as I write. I think it puts a lot of pressure on authors to write faster because it feels like people are waiting for the next book (whether that’s true or not). There’s a perceived expectation, and I don’t want to feel like that. I see others experience it, like they’re taking too long to write the next thing, and that’s a bad place for mental health. On the other hand, I really don’t want to feel like my books are just products I have to dress up and put on a shelf. I would like to find a happy medium between writing the next book but knowing I have my ducks in a row for the readers who are waiting for my next release. I think one of the best ways I can do that is put more time between releases. I’ll put out Loss and Damages in September, then maybe not even worry about publishing again until September of 2026. Being I already have Wicked Games almost done–it just needs a couple more editing sweeps, a blurb written, then formatting–that would give me plenty of time to write and not feel stressed out. I can take a page out of traditional publishing’s playbook and completely relax my publishing schedule.

How that would go over, I have no idea. And to who? Me? I’ll still be working on what I love, so maybe it won’t affect me that much, but I don’t have a real reader base to know if readers would get annoyed with me or not. As far as I know, and this is just an observation, not a pity grab, I don’t have a core set of fans. No one that interacts me with on a regular basis on my FB author page, maybe some people who open all my newsletters, but I haven’t gotten any new subscribers to my blog in a long time. So I have a feeling I’m the kind of author that readers just stumble upon from one of my Amazon ads or a Freebooksy promo spot, read the book they found, then move on. That’s not bad. It just doesn’t make for a strong, lucrative career. So would slowing down to a book a year slow my royalties and visibility as well? That might be something I won’t know until I do it.

Anyway, as much as I was excited to start my hockey duet, I think I’ll wait on that for a bit. If anything, it will give me more time to write them without feeling like I’m falling behind.

Otherwise things are going so-so. Our apartment complex was sold and now we have a new property management. Only time will tell if they’re okay to work with or worse than what we had before. I also found out the same day that our workforce at my day job was reduced which always gives me a wiggly feeling in my stomach because the next set of terminations could include me. Somehow I dodged this round, but I don’t think that will happen forever. Sometimes I feel like getting pushed out is what I need to find better life satisfaction all around, but then it would be nice if I was smart enough to leave on my own so I won’t have the panic that comes with being fired with no notice. So, I guess time will tell then too, but of course I couldn’t help but feel that it would have been nice if I could’ve turned my books into some kind of a career so I could quit if I wanted to or at least had a safety net. I’ll just have to keep buying lottery tickets. I probably have a better chance of winning than writing a bestseller.

So, you know, I still have stuff going on but I’m slowing down and doing things I neglected while I wasn’t feeling well. I’ve been cleaning out closets and going through clothes. Our front closet was a mess and I got rid of about ten pairs of shoes and five or six hoods that came off my kids’ winter coats when they were small. I had a million string bags from when I was running races, and donating some of that felt good. I still get an itchy feeling, like I’m not working fast enough, I’m not doing enough, but I know that’s just a phantom feeling of hustle culture and trying to make a mark in an industry that’s saturated. I’ll have to remind myself, often, that what I’m doing is enough and that it’s okay to pay attention to other areas of my life, even if that’s just resting after a long shift at my day job.

Besides that, everything is okay. I’m not online much because everyone is so nasty, from people making fun of Audra Winter and her 6k preorders for a book that needed editing to what the current administration is doing. Scrolling on Facebook is terrible, it’s just AI images and commentary written by ChatGPT. Nothing feels real anymore, and I don’t know if it’s me or what, but when I open up my FreeBooksy, BargainBooksy, Red Feather Romance, and Fussy Librarian promo newsletters, the covers have gotten terrible. It’s such a shame because they used to be decent places to find new readers but I really don’t want my book to be sandwiched between two covers that look like Photoshop vomit. I don’t agree with gatekeeping, but the quality of those newsletters aren’t what they used to be. I’d like to know what their open and click-through rates are.

I think that’s about all I have for today, but that’s enough. I’ll talk to you next week. Enjoy the last month of summer!