Believe it or not, I don’t have much to say this week. If things went correctly with KDP, the first in my trilogy should be live today. Over the weekend I set up some Amazon ads for the preorder hoping that the ads would have a little time to click in. Being I’m writing this post on Saturday afternoon, the ads are still in review, but I’m hoping they are moderated and approved with little fuss. I don’t know why they wouldn’t be–the men are clad in a suits from head to toe, after all. [Insert rolling eyes here]
If you remember from a previous blog post, I put all three up on Booksprout for reviews, and one kind reviewer read all of them and pointed out a couple of typos. Two real typos and a stylistic choice among three books is amazing, I think, and I was grateful she took the time to let me know. The typos appeared in books two and three, so I was able to find and correct them and upload new files before the preorders went live. I was happy.
I’m reluctant to schedule any promos yet because I want them all to release before I do. I haven’t had any unfortunate encounters with Amazon besides them blocking one of my Large Print books that I eventually gave up on, but I have heard of preorders being canceled for no reason and other glitches, so I’ll wait. I don’t know how busy the promo sites are in February, but hopefully I can get something lined up before the first in my trilogy drops off its 30 day cliff. I also want to set up a promo for Captivated at the same time using a different site and maybe the two promos will feed each other and I can get a nice lift on this pen name.
Otherwise, I spent a couple days beta reading for a friend and that put me behind a tiny bit, but I haven’t needed a reason to set my WIP aside. I’ve been dragging my heels from the start, and I have no idea why. At 80k I’m almost done, maybe 20-30k more, but I just need to sit with a notebook and write down every single scene that’s left so I don’t have plotting excuses. I had set the end of January as my original done-by date, so I guess we’ll be going with that despite my good intentions to finish faster.
Last week was pretty quiet, and surprisingly I don’t have any news or Twitter gripes. Like I said, my Booksprout reviews have started coming in, and sometimes I get a little annoyed when someone who says they aren’t the target audience reads it and doesn’t like it. I kind of feel that if you’re not the audience, don’t bother because you already know you won’t like it, but she complimented me anyway saying the concept was too good for her to pass up. (I’m hoping this means the blurb is good!) She gave me 2 stars because she didn’t like Jack, but what are you gonna do? She didn’t say my writing was bad or that I needed an editor, so I’ll take the good for what it is and move on. If you want to read it, she’s already posted it on the product page of Give & Take.In all honesty, I don’t mind. A book with all five-star reviews seems shady anyway. In private feedback I thanked her for her time and if she reads the other two books to let me know what she thought of the trilogy as a whole. We’ll see as she didn’t respond, but maybe my graciousness will lead her to read more of my books in the future. I will gladly take an honest and well-thought out review over a five-star lie. Though I will always love Jack no matter what anyone says. He’s just a little misguided.
I suppose you can have a heart attack now because that’s all I have for this week. Cross your fingers for me that my trilogy launch goes well, and that I make more progress on Twisted Lies and Alibis. We have two weeks left in the first months of 2023. Make them count!
We all know how important book reviews are. Hell, any review has value. When you’re going to spend a lot of money on a TV, car, a large appliance, or if you want to see if a piece of clothing is made correctly and fits the way it should, the first thing you do as a consumer is look at the reviews. As often as I look at reviews to weigh whether or not a purchase is worth it, I rarely, if ever, leave a review on a product, including books. If I read a non-fiction book I have particularly enjoyed or I thought it was helpful for what I bought it for, I may leave a review, but more than likely, I’ll recommend it on Twitter or on this blog first. As an indie author, leaving reviews is a touchy subject, and when it comes to peers, it seems if you can’t say something nice, you shouldn’t say it at all. Because if you leave a so-so or bad review, that’s opening the door for your peers to retaliate. Not everyone can take constructive criticism and there’s no point in self-sabotage when you run into someone like that. (And trust me, you will.)
But as an author and publisher of my own books, I know how important reviews can be and simply telling an author to put together an ARC team is one of those non-answers that drive me crazy. Yes, put together a review team. Duh. But how, exactly, do you do that?
I think a statistic that floats around is for every 100 sales count on one review coming from those sales. It’s less than that, I think, if you’re giving books away. From a Google search and people blogging about their own experiences, the numbers seem to depend on genre, if you already have an audience, etc. The unpredictability of the market doesn’t help. When you think a book will hit just right and it sinks no matter how much marketing you do, or a book you never thought would have one sale shoots to the top of the charts.
I never look at my reviews–I already know my ego and self-esteem are too fragile to read them, and like I said above, there are nasty people out there who love nothing more than to try to take their grievances out on you for expressing an opinion. Unfortunately, you can’t stop the bitter and jealous people from trying to get their licks in, and the best thing you can do there is write a good book and market it to the best of your ability as there is no greater revenge than success despite their attempts to hold you back.
Anyway, I didn’t try to get any reviews beforehand for Captivated by Her or Addicted to Her when I published my duet over the summer. That was my mistake and now their buy-pages look empty months after release. A kind woman and a troll gave star ratings for Captivated and I’m thinking of doing a promotion on that book soon just to find readers and bump up sales hoping that more ratings and/or reviews will cancel out the jerk who wanted to hurt me.
It’s tough to find reviewers who will give you time for free, and I turned to Booksprout for Rescue Me. I paid for the lowest package ($9.00/month) and gave away 23/25 copies. The founder of BookSprout said somewhere (I’m in so many groups, I apologize for the lack of citation) that they weeded out the reviewers who only wanted free books, and that persuaded me to give them a try.
I don’t want to insult any of the reviewers, so if you want to go to Rescue Me’s product page and take a look, the ones from Booksprout are labeled as such by the reviewer at the bottom of the review. Out of the 23 I gave away, 17 reviewed mostly on Amazon, though a couple found it on Goodreads and reviewed there too. (Now there’s a lava pit that’s not worth jumping into.) Can I say the quality is better than when I used them in the past (when they were free)? Not sure. Sometimes we have take our expectations down a notch, and I’m guessing that’s why Amazon started the star-only rating in the first place: to encourage readers to quickly rate the book as they must think that’s better than nothing. Professional book reviewers have a formula they follow when they write a review. Quick synopsis, their likes and dislikes. You can tell from perusing reviews of your favorite books on Goodreads that sometimes the people who write the reviews need just as much time as they did to actually read the book.
Not every review can be as in-depth as one that reads like a book report, and sometimes we take what we can get.
But one of the biggest questions indies ask is, how can we get reviews? These days the only way to get reviews is to put together an ARC team which can take years of nurturing and publishing regularly, sell a lot of books and hope for the best, or paying for them. Paying sounds shady but with everything pay to play these days (ads, beta reading, sensitivity reading, editing, formatting, etc) it’s really not a surprise that the only way to get reviews (especially just when you’re publishing) is to pay for them.
There are reputable review services out there. I’m not talking about the crappy ones that approach you through an unwanted DM on Instagram, or even the review-for-a-review offers from other indies. I’ve been asked to read and review and it’s nice I can honestly say I don’t review books. It’s too dangerous to say how you really feel about a book, and even if you have guidelines where you don’t review less than a three-star book, you have to keep close to your vest who you are reading at the time or there are plenty of hurt feelings down the road. (I take care of a lot of this by not promoting my books on Twitter or volunteering whom I’m reading, if I am.)
Here are some review services that I know about, but the only one I’ve used is BookSprout.
BookSprout “Booksprout was started because of how time consuming it was for authors to manage their review team. Since then, it’s grown into a fantastic community of authors and readers focused on reviewing great books. Our goal is to create products that speed up or automate the non-writing tasks that every self-published author must do in order to be successful.”
NetGalley “We help readers of influence discover and recommend new books to their audiences. If you are a librarian, bookseller, educator, reviewer, blogger or in the media, get started right now by signing in or joining for free. Welcome!”
HIddenGems “The Hidden Gems ARC program sends your novel to our list of reviewers, doing our best to match your type/genre of book with readers that are most likely to enjoy it. We constantly do our best to clean our list, removing readers that typically ask for books but do not leave reviews and as such, we have an industry leading review rate of over 80%. This means that if we send your book out to 100 reviewers, on average you may end up with more than 80 reviews!“
IndieReader “We offer two different types of book reviews: editorial and reader. The editorial reviews come from IndieReader’s team of journalists, librarians and writers. The reviews are objective and truthful and appear in print with your consent. Once approved, reviews of your book are published on Amazon, Barnes & Noble, and IndieReader’s blog. If your book earns four- to five-star reviews, the review will also be featured on Huffington Post.”
Publisher’s Weekly/BookLife (Editorial Review) “Both Publishers Weekly and BookLife Reviews treat self-published books as professional publications and hold them to professional standards. Before you submit your book, use BookLife’s free self-evaluations to help you make your book the best it can be. (These are for informational purposes only, and do not determine your review eligibility.) The best way to increase your odds of receiving a Publishers Weekly review, or of being reviewed positively, is to make sure your book is up to professional standards.”
Kirkus Reviews (Editorial Review) “As an unpublished or self-published author, it can be a relentless struggle to attract a significant amount of attention to your book or manuscript. By purchasing a Kirkus indie review, authors can have the opportunity to build some name recognition and get noticed by agents, publishers and other industry influencers. Kirkus has been an industry-trusted source for honest and accessible reviews since 1933 and has helped countless authors build credibility in the publishing realm ever since. Browse through some of our author success stories, and get a glimpse of what exactly an indie review from Kirkus can do for you. Our indie reviews are written by qualified professionals, such as librarians, nationally published journalists, creative executives and more. While we do not guarantee positive reviews, unfavorable reviews can be taken as valuable feedback for improvements and ultimately do not have to be published on our site.”
What I”m hoping for using Booksprout is to cultivate a group of reviewers who like my books and will leave a review every time. Like any other platform, you have to use it consistently, meaning, you have to publish consistently. After a few books, maybe they’ll sign up for my newsletter and become part of my fan base that will also buy books. The only thing about BookSprout’s pay to play action is that I don’t see away to pause my subscription if I don’t have a book release that month. I pay for only one book a month, which is a bummer because under the free version, when I was ready to publish my small-town holiday series, I put them all up at once. I can’t do that now, so I’m not sure what that means for the trilogy I want to publish in January. I’m not going to bump up my plan, and I don’t know what it would do to my account if I canceled between books. I don’t want to delete my profile and have to start all over again–that’s no way to build a team of reviewers.
I’m a bit happier than before, and it seems as though the readers who reviewed Rescue Me actually did read it. I wouldn’t put my books on BookSprout while they are in KU, so that leaves my duet in the cold, but like I said, hopefully a couple of promos will get them to move. I’ve always had decent luck giving my books away, and while read-through drop is to be expected, I don’t think my series experienced any more than normal so I have decent hopes this time around.
I don’t have much else. This is a great thread by Zoe York on Twitter about getting reviews. Have a great week, and Happy Halloween!
I’m writing this very late, Sunday night, in fact, because I spent all weekend putting in the edits to book four of my series. It took me a little longer than I thought it would just because I was starting to make changes that I didn’t enter into my proof. I guess since this is such a large project, it won’t be a simple wham-bam-thank-you-ma’am-press-publish-and-hope-for-the-best type thing. You might say that no book should be like that, but if you’ve never written, edited, and packaged 540,000 words, it does feel just a little more serious than writing a 20k word novella and hitting publish the second you type “the end” at the end of the book. I’ve never had a problem editing and publishing with no regret, but I think, no matter how many times I go over these, they may never feel good enough, never feel ready. This will probably be the biggest project I’ll ever write, and while I know from the bottom of my heart I will never reach perfection, I’ll probably always have a little regret I didn’t do more. So for now, the plan is to edit the proofs for books five and six, put those edits in, tweak the covers because I think they could be better, and order more proofs. Then I’ll sit on them and read them all through again in February and pray to God I feel like they are good enough because I want book one ready to go by March 1st. By then the series will be two and a half years old. It’s time.
I got into another discussion the other day about the stigma of indie publishing. I really hate those conversations, but honestly, I think people use it as an excuse as to why their books don’t sell.
There are so many ways to publish now, and who can even accurately define what indie publishing is? There are huge independent publishers like Graywolf Press who are so successful that maybe authors don’t consider them independent anymore. Then we have publishers that are legit like Bookouture and Belt Publishing. Then we have the companies that aren’t vanity presses, but they aren’t exactly publishers, either, like BookBaby, Bublish, Lulu, and She Writes Press (Brooke Warner is great–you should check them out.) Then we have the smaller presses that pop up, and maybe they’re legit, maybe they aren’t. I mean, if you know how to edit, create a cover, or format a book, almost anyone can consider themselves a publisher. I’ve helped plenty of authors put together their books, but I would never consider myself a small press, nor would I want to. Then we have the vanity presses that walk the line of what’s legitimate and what’s not (like Austin McAuley, iUniverse, and Author Solutions). So when you think about the million different ways to publish, how can anyone say that readers don’t read indie? How in the heck are they even supposed to know?
I get cranky when I hear the theory there is still stigma against indie publishing, and my argument is that no reader is going to go out of their way to search who published your book. You know how a reader knows if your book is indie? If the cover is bad, if it’s not edited properly (by yourself or someone else), if the formatting is poor. That all screams unprofessionalism, and yes, self-publishing. All a reader wants is a good story in a nice package because they forked over their hard-earned cash to read your work. If you can’t give them quality, then you have no business publishing, and if you do publish, you have no right to be angry with poor reviews or returns. There are plenty of big-time indie authors who started out small, and yes, as they made more money their teams grew and some even go on to publish other people like Michele Anderle and his publishing company through LMBPN, and to me, that just blurs the line even more. Don’t push your failure on to other people. If my books don’t sell, it’s 100% my fault, not because I’m indie. WTF is wrong with people? (This is a rhetorical question, and I’m laughing.)
So, you know I went ahead and listed my book with Booksprout. I was hesitant because of the poor quality of reviews last time and since they did their overhaul, I was hoping for a better outcome. A couple reviews have come in, and it seems for the most part they’re at least reading the book. I got one sweet review and it’s always nice when a stranger can validate you’re putting out a good book:
I dislike for the cheapest plan reviewers have to include in the review that they received the book on Booksprout in exchange for a review. It seems dirty and just a little skeezy but there are plenty of review services so paying for a review I guess isn’t the end of the world. But when you give away 25 review copies, and all 25 have that at the bottom, and all the reviews are five stars, it doesn’t look honest or sincere and if a reader comes by and happens to see that, a review won’t make a bit of difference to them.
So you have to weigh the options here of publishing without reviews, which I did for my duet. I guess there’s not a right answer either way.
I really don’t have much else this week. I’ve been so busy proofing my proofs that between that and working, I don’t have much time for anything else. I thought briefly of doing NaNo in November, but I’m going to be way too busy getting my trilogy read to publish in January. I may not even be writing new stuff until next year which is sad, but I need to get my back list going. Sales for my duet have been so-so. I get a lot of impressions, but no clicks, which at first glance means my covers aren’t doing well. It could also mean my categories and targets are off, but I know they aren’t because I put a lot of time into my 7 keyword fields when I published and I emailed KDP and added more categories. Those are all on target. I knew but didn’t want to admit, through feedback on FB that the men chose weren’t sexy enough for covers. I just liked the look of them and went against my own advice which is to bend when you can because nothing is more important than doing what you need to do for your books to sell. Now that they’re on KDP in ebook, paperback, and soon hardcover, and I uploaded them to IngramSpark, changing them out won’t be easy. I’m going to wait for a while and see what happens, but learning from this, I do realize the covers for my trilogy I was playing around with won’t work. I need stronger, sexier men, even if they’ve been used on covers before. If you don’t know what my duet covers look like, here they are:
I still love them, but again, time will tell if they’ll do the job.
I wish I had more to write about this week, but the problem is, I just haven’t been into listening to podcasts or reading the non-fiction books that have accumulated in my TBR pile. If it’s not happening on Twitter then I probably don’t know much about it which is sad, but the state of my life at the moment.
King’s Crossing I’m knee deep editing my King’s Crossing series and it’s slow going because all the “takes” and “makes” I thought I managed to get rid of before I formatted them and ordered the proofs. Well, I didn’t do as good as job as I thought. I probably got tired, and I can’t blame myself because holy God, there are a lot. If I didn’t have that to worry about, I think these books would actually sound pretty good. No typos, at least, still getting rid of some repetitive words, but after editing the first two books of my trilogy, I can definitely tell these are the first books I wrote writing in first person. I fell into a bad rhythm and editing it out, even after several passes, has been a lot of work. Still, seeing them in book form has been very helpful, and I’m confident after this final pass, they will be good enough to publish. I’m only on book two, and there are a lot of sentences I marked that I have to rewrite, but the story is good. The consistency (so far) is solid, and I’m very happy with that. I’m also happy with the logo I created using a DepositPhotos vector I found:
The “Book One” changes obviously, but after several failed attempts to create a logo with an X myself, I was so happy to have stumbled upon an X with a crown already made. I seriously love it!
Booksprout I went ahead and put Rescue Me on Booksprout. I did it over Labor Day weekend, which probably wasn’t the best time, but so far I’ve given away 24 out of the 25 copies they make available. The paperback is already on Amazon, no sales, of course, but that’s okay. I’ll put the ebook up on October 1 like I planned and hope there will be a few reviews when I do. I’ll offer a few copies to my newsletter, though last month I had 7 people unsubscribe. I don’t know yet if they are good subscribers or not. From what I’ve heard, the open rate is decent (40%) but I ran a giveaway and only one person entered. After hosting giveaways on here with little participation, that’s actually not surprising, but it’s too bad because it’s a really great prize! What I need to do is think about running my ad on Facebook again for my reader magnet and see if I can’t get some more subscribers, and also look into Bookfunnel promos since I’m already paying for that. If you want a copy of Rescue Me, a one-night stand, steamy billionaire romance with an HEA, then grab a copy. It’s offered through Bookfunnel and I limited it to the first 20 people who download. You don’t have to give me your email. https://dl.bookfunnel.com/z92k8x1a92. Here’s the blurb. I got a little help from S. J. Cairns, and I think it sounds pretty good:
Sam When my wife passed away, I buried my life with her. For two years, I lived like I was already dead. Until one night, when I meet Lily. Lying in her arms, I’m reminded of what hope feels like. But sometimes what could have been is stronger than what could be, and I have a difficult time letting my wife’s memory go. As I get to know Lily, I realize it isn’t only my past standing in our way, and what I’ll have to do to stop hers from destroying her future may very well destroy mine instead.
Lily Billionaire Samuel Sharpe is beaten down and weary, and when we meet in a hotel bar, there’s no way I can say no when he asks me upstairs. After a violent divorce, I’m struggling to find a fresh start, and a one night stand with the man who would turn out to be my boss isn’t part of the plan. My ex-husband broke me, and until I met Sam, I didn’t think anyone could put me back together again. I should have known my past wouldn’t leave me alone, and I can’t ask Sam to rescue me. Compared to his wife’s memory, I’m not worth saving.
Hardbacks With some persuading, I created hardcover versions for the two books in my duet. It didn’t take that long, and with some help from JP Garland, I was able to position the elements on the cover correctly, as the template is a bit different. I’ll write about it in full when I get my proof copies so I can post a picture. I placed the order today and it said they won’t come until the beginning of October, but I won’t forget.
IngramSpark I approved my duet paperbacks on IngramSpark this morning. It took a little back and forth on the second book with the cover as they kept saying my spine was wrapping onto the front, but when I adjusted it, it still wasn’t correct. I overcorrected then they said my spine was too narrow, but that seemed to knock me out of a loop and when I moved my elements back to where they were before, the cover was accepted. I don’t use the Expanded Distribution option on KDP as I feel IngramSpark is more professional if I want to have my books in bookstores or if one day I ever drudge up the courage to ask the indie bookstore in downtown Fargo to carry my books. I’m always amused when authors bring in their author copies from Amazon, like they don’t understand that Amazon is every bookstore’s competitor and booksellers really don’t want the KDP POD stamp in the backs of the books they’re selling. It’s just proof to me that indies need to keep an eye on their own business and do things the professional way so they look like they know what they’re doing. Publishing is a business, after all, and booksellers don’t have to waste time with an indie who isn’t professional. There are plenty of authors who are.
That really is about all. Since my mind is a one-way track, I’ll be focusing on proofing the proofs of my series. I won’t be able to think about anything else until that’s done, but with as quickly as it’s going, I should be able to have them finished by the middle of October. Entering in the fixes takes longer than reading the proofs because for some reason, seeing a sentence that needs to be rewritten…i can’t wrap my mind around writing it in a different way. It’s just roadblock I need to overcome because of course there’s a different way to rewrite a sentence. There’s a million different ways to rewrite a sentence. After that’s completed, I will put all my attention on my trilogy because I want to get those out in January, and I have to still finalize covers and write my blurbs. With all that going on, I’m itching to get back to writing, but depending on how all the above goes, I may not be writing new material until next year. It’s just how my mind works. I’ve decided to go with it instead of fighting it. Besides, I like getting one project done and moving to the next. I feel more productive than having three or four things going on at once.
I hope you all have a good week! There’s not much of 2022 left. Do you have any goals you want to reach before then?
We all need reviews, and finding a platform that can deliver for a low cost or free is like a goldmine to an author. Reviews are social proof our books are good. They show potential readers that others have enjoyed it. They help us create ads either by being able to pull out the review itself for a graphic, or using keywords in all the reviews for our ad keywords.
For an example, here’s the graphic I made in Canva for Bookbub:
There’s a lot of controversy around reviews. Some indie writers/readers insist on leaving poor reviews when reading books to “warn” other readers what a piece of crap it is.
I’d written blog posts about that before, and it’s one reason why I don’t promo my books on Twitter. Writer Twitter is full of people who think they write better than you and they are not shy letting you know about it.
There is even a review of Don’t Run Away by someone I gave a free copy to with a Starbucks gift card. I was getting rid of author copies that had a significant typo in it. Two years later her review pops up on Goodreads. Three stars, and her review starts “This normally isn’t my genre…”
I know they say that a mix of reviews is actually better for your book, but those kinds of reviews I can do without.
You’re probably in the same situation I am. You need reviews beyond family and friends, and the odd Twitter person who wants more than anything to say something bad about your book.
Real, helpful reviews are hard to come by. A reader’s first thought usually isn’t to leave a review of a book unless they were blown away. All they care about is what they’re going to read next.
I’m a member of quite a few groups on Facebook, and one group was talking about Booksprout. I always thought Booksprout was a tool to deliver books and arcs to readers from a list you provided, but Booksprout actually provides their own reader list. You can give away up to twenty arcs with the free option, fifty with one tier option, or unlimited with the second tier option.
Anyway, 20 out of 20 arcs were claimed for Don’t Run Away in 13 of 20 arcs were claimed for The Years Between Us.
You can choose how long to give your readers to read the book before a review is due, and I gave my readers a couple of months, just to be realistic. Then the reviews near that date started rolling in. Around this time, I was having huge doubts about being wide, and I gave my readers a few extra days to leave a review before deleting the arcs. I put my books back into KU because the quality of the reviews wasn’t worth waiting for. Meaning, I didn’t get all twenty for Don’t Run Away, and I didn’t get all thirteen for The Years Between Us.
The reviewers who did review my books gave them favorable stars, and maybe that’s all that matters to you. But the actual review was just a quick summary of the book. And I don’t mean one or two reviewers did that—most of them did it. At the end of each review was the sentence, “I was given a free copy of this book through books proud in exchange for an honest review.”
Here’s a sample:
I mean, that’s not a bad thing. Honest transparency. But too many of those on all your books make you look like you’re buying reviews—which is exactly what you’re doing, free service or not.
I didn’t keep an eye on my reviews, and this one popped at me while taking screenshots:
There are people on there who read the books, it seems, not just skim them. And I thank this reviewer from the bottom of my heart to see she got what I was trying to do with The Years Between Us.
But overall, the quality of the reviews may not matter to you. If your book has zero you’re trying to gain some traction, you might think a review is a review, even a cardboard-sounding one. And that would be your choice.
I’m not against using Booksprout in the future. Put your arc out there ahead of time, have reviewers leave the review on the day the paperback comes out, wait a week for the reviews to populate, delete your arcs from Booksprout, and then announce your Kindle version is live. You’ll already have reviews for your book. (Thank you to Jami Albright for this release tip. One I’m going to try for the first book in my new series coming this winter.)
I don’t know if you really need to pull your arcs, but I prefer not to give Amazon a reason to give me the stinkeye.
If you have a book that doesn’t have many, if any reviews, give Booksprout a try. You never know if it will work for you.
What are some other ways to get reviews?
Write a good book first. Most readers prefer to review good books. Give them thought-provoking material, or give them a good laugh, or information that will change their lives. The product always comes first.
Ask. Authors are terrible at asking. Put a request in your back matter. If you enjoyed this book, please leave a review. That’s it. Don’t squish it in there with other calls to action. If you want reviews, ask, and leave it at that.
Create an arc team. This can take some time, but it might be worth it in the long run. Start a Facebook group of readers in your genre and ask them to review your book when it comes out. Building a team can take a long time and lot of work.
Start a newsletter. Build a newsletter following. Your fans will be the first in line to buy and review your book.
Not all reviews are created equal. I have more reviews on Goodreads than I do on Amazon. Maybe readers are more comfortable leaving reviews there, or maybe that’s their preferred platform because they feel they can be more honest. (Or just leaving a star review, something Amazon won’t let reviewers do.) Whatever the reason, a review is a review, so we should celebrate when our readers take the time to tell us what they think.
Let me know your experience with Booksprout, or if you think you’ll give it a try!