Category Archives: author update

Monday Author Update

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Being that I’ve been taking a break, I don’t have a lot to report this week. I managed to haul ten bags of clothes to the local thrift store, but that is only a fraction of what I wanted to get done. I still have a lot of books to go through and donate to the library for their book sales, both trad and indie books I’ll never get around to reading or never read again. I pay for a storage unit since I live in a tiny two-bedroom apartment that doesn’t have a garage, and weeding that out before it snows has somehow become a priority, if only to get rid of clothes I’ll never be thin enough to wear ever again and go through totes of books that I either need to donate or put on bookshelves once I get them purchased and my son puts them together for me. When I was out there last, I noticed I had a HUGE tote full of Harlequin Desires. Collecting them is a different activity than actually reading them, but running into a thrift store sale is too much of a temptation to avoid. I don’t have many vices, but buying old Harlequins at twenty-five cents a piece is, for better or worse, one of them.

September is slipping away from me, though, and I’ve read three out of four of the Lisa Marie Rice books I ordered. The post office lost one, so I ended up ordering it and reading it on my Kindle, which I should do for books anyway since it’s easier on my eyes and my carpal tunnel. I have one left, and then the other books that are related, but first we have a Hunger Games marathon and I have to read the prequel before the movie comes out. My sister, daughter, and I are going to a corn maze next month, so I’ll need to work on A Heartache for Christmas when I can so I can get it to my proofer by the middle of October. A November 1st publishing date is probably doable if I can get the book listened to this week. Formatting it will be a snap as I don’t think I’ll do the fancy insides like I did for my trilogy. The main thing is getting the cover done, since after some feedback in a cover group on Facebook, I decided to go in a completely different direction. This was the old one I was pretty much set on:

made with Canva using stock photos from DepositPhotos.com

It’s not terrible, but I think I was focusing more on the mystery part of the story instead of the romance part of it and my brand. So, with a lot of scrolling through DepositPhotos, I came up with a couple of different concepts:

The guy with the tie fits in with my books a lot better, and while it’s evident that’s a Christmas novel, the background doesn’t scream holiday, which is okay. The only problem I’m having at the moment is the font for the title, and maybe even the title itself, though I keep going back to it even after listening to suggesions from others. My default font choice when I have nothing else to use is Playfair Display, either plain or italicized and maybe all caps or not. My one problem with this guy is that the stock photo is only half of him, and it’s difficult (for me and my limited skills) to fill in the rest of the cover. The one with his whole upper body takes care of that issue, but then I don’t like how the title is off to the side. Here’s the stock photo I found:

found on DepositPhotos.com

I like him (love his watch) and he fits in with all my other billionaires, but he doesn’t come in a full-body pose where he’s doing the thing with his tie (why??). I don’t know if the cover that only has half of him works…I usually do have my titles over some kind of gradient to help them pop, but the men’s waists show, if only faintly. I know I said I would never cut off a man’s head, either, but here we are. DepositPhotos is getting really picked over when it comes to handsome stock photo men, and one of the things I do when I’m tired and feel like doing nothing but needing to do something is listening to music, scrolling through photos, and bookmarking them as potential cover models. The men in suits who are good looking and haven’t been used before (or very little) are getting few and far between so I may end up doing what Melanie Harlow does, and put men wearing t-shirts on her covers whether they are billionaires or not. What do you think?

I have time to decide since listening to my manuscript takes a few days and I won’t be done with that until I have to write another blog post next week.

I’m having fun on TikTok, or trying to, anyway. It still can take me over an hour to make a video simply because it takes so long to find a photo that fits in with what others are doing and to find a snippet. I posted one today and I forgot to take out one of the c*cks, so one of these days I’lll probably get suspended for going against community guidelines. Though, posting a snippet without the dirty words is rather annoying, and when I read a snippet from another author I feel like I’m playing fill in the blanks, sorry for the pun. I’m using more photos from DepositPhotos than ever before, not because I’m afraid of using what Canva has to offer, but the romance TikToks have a very gritty look to them, and while I don’t write dark romance, I still don’t want to look too out of place. I’ll probably buy another DepositPhotos pack from AppSumo as they go on sale around Black Friday. Anyway, I need to get into the habit of making them, since if I have time to make one, I probably have time to make two. It’s just choosing a book and finding a snippet that’s hooky enough to share.

I also find myself falling into different algos, and all of a sudden my feed is full of rescue horses. TikTok is very responsive to what you tell it you like, and #rescuehorsetok is not going to sell my books. I need to maybe unfollow some of the accounts and go back through the #booktok hashtag or #contemporaryromancereaders and push the algos back toward books. I hate seeing rescue vids anyway. They always make me so sad. I can’t wrap my mind around how cruel people can be.

I’m seeing on Twitter and in FB author groups some mild confusion about the new AI question on KDP when you publish a book. That wasn’t implemented when I published my rockstar trilogy, and I’m reluctant to go into a book’s content when I don’t have to, so I haven’t seen it for myself. There’s been a rumor that books will lose their discoverability if you don’t go through your backlist and check the boxes (for yes, your book was AI generated, or no, it wasn’t) but I don’t believe that. I’m not going through 20 books to check that box when I don’t have evidence (from Amazon) that I need to. Book sales ebb and flow, not to mention the sales dashboard lags, so if you’re having a slump, I wouldn’t jump to conclusions. Just like with the KU payout that somewhat snapped back, I’m going to keep on keeping on and only make changes if I have to. You can read an article about it here, but if I hear anything about discoverability of backlist titles, I will let you all know. https://www.theguardian.com/books/2023/sep/11/self-publishers-must-declare-if-content-sold-on-amazons-site-is-ai-generated

That is going to be it for me this week. I’d like to congratulate Brandie Easterling Collins on publishing her newest book! You can check it out here–available in Kindle, Kindle Unlimited, and Paperback. A new release is always so exciting! Good luck, Brandi, and Congratulations!

Technology in Novels: Pros, Cons, and Avoiding It Altogether

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Words: 1735
Time to read: 9 minutes

Since I’m on TikTok to hopefully spread the word about my books, it makes sense that I’ve found some books to read, too. I’m on a “break” from editing my Christmas novel, and I’ve been trying to do other things like read books that I haven’t written, purge some old clothing, and do other annoying things I’ve put off like getting my oil changed. I’ve had success with some–I got my oil changed and an estimate for new tires before the snow comes (yikes!)–but failed at others, mostly reading books I haven’t written.

The book I picked up from TikTok promised a hot, sexy read, and it is. A reader will have no complaints about that part of it. But like any book, there needs to be more than sexytimes, and this one delivers that too, if only in passing. There’s the main plot (all the sex), the subplot, and a sub-subplot, that unfolds very slowly, and that’s fine. We talk about “literary” versus “commercial” books, and let’s just say, people aren’t reading this for the plot. Perfectly okay. After all, I did borrow it in KU and I’m not going to apologize, but what took me completely out of the story at about 50% or so, is the fact I could see where the subplot and the sub-subplot are going to tangle and explode. It’s not that I don’t like the direction the author is going, but the whole thing could be avoided by a quick Google search.

This is where technology can be the bane of an author’s existence… and a character’s too. I’ve heard authors say they write strictly historicals because they don’t want to have to deal with it. That’s fine, but if you write 80s books, I’m not reading it. I was born in 1974, and nothing interests me less than how things were in the 80s. I actually like technology. I jumped in when internet was still new, had dial-up through our landline and learned a few photo manipulation techniques on GIMP long before I decided to write books and design my own covers because I messed around with pictures of my kids. I’m not unlike anyone else who is constantly online, and if you think about it, characters in contemporary novels are online a lot too. It’s very difficult to get away from, and as authors, we have to assume that as with real life, information is but a touchscreen away.

You can make the argument that a character isn’t going to know what he doesn’t know, and that’s true. When you’re writing a mystery or a thriller, your character is going to start from scratch. That’s inevitable, but if your detective has agency and moves the plot forward instead of letting the plot push him around, he’s going to be curious, ask questions, and yes, do internet searches. You can’t get away from it if your character works for the FBI, the CIA, or an off-the-grid intelligence agency that you invent. They have software at their disposal like AFIS and face recognition software.

Mafia and Billionaire romance is steeped in technology, everything from paparazzi stalking them and posting photos online to the male characters doing background checks on their love interests to help them decide if she loves him for him or his money. That’s the part that hung me up in this book. The main guy is the son of a dirty billionaire, she has a mysterious past, and the thing that’s going to break them on page 500, he could have found on page two. Now, I don’t know for sure if that’s how it’s going to play out. The sub-subplot is mentioned so infrequently that I will more than likely have to read the entire series to see if my hunch is correct, but I’ve written my own twisty books and I doubt I’m far off.

The thing that bothers me most is that with the type of book this is and the types of characters are in this book, doing a background check on her would have been a no-brainer. Maybe the author is a pantser and didn’t fully plot out this series and decided on the direction she wanted to go too late, or she realized that if she didn’t plan it that way, there would be no book at all. It’s not like she cares. According to Publisher Rocket, the first book in the series is estimated to make $49,000 dollars this month alone, and who knows how many books are in the series. She doesn’t give one f*ck if a lowly indie author sniffed out a potential plot hole. And let’s face it, if you’re reading a book with that much smut, a plot that makes sense is a bonus (and I mean that in the nicest way possible, as it is well-written otherwise).

Technology, or deliberately excluding it, is the same as characters holding on to a secret–sometimes it makes sense and sometimes it doesn’t. I’m getting reviews for Twisted Lies, and one or two have pointed out that they should have just talked to each other. Sure, but then there would have been no book. It’s human nature to hold on to things you think another person is going to react negatively to, but when it comes to tech, is it human nature to avoid it? Maybe, depends on the kind of book you’re writing and if you can get away with it. In my Christmas novel, he’s stranded in a small town and stumbles upon a mystery about a woman he’s falling in love with. He wants to solve it for her, and he starts with a background check on her and another character. There definitely would have been no book if he wasn’t curious enough to start investigating, and as a billionaire, he has the resources that a poorer character may not have. He digs and backtracks, people lying to him or telling him things they think are the truth only for him to find out otherwise. Could he have solved the mystery without technology? Yes. But as he dug online, the readers also could piece together clues, which is what a real mystery is about–readers solving the puzzle along with your characters.

People text each other (rather than placing phone calls), they’re on social media, they stream rather than pay for cable. They’re on TikTok and Facebook, and even if you don’t mention some platforms by name in an attempt to make your book evergreen, it looks very suspect if you exclude these things from your writing. So, yeah, when a character doesn’t know something he could find out online, that’s always going to trip me up unless your character has a specific reason why he didn’t go looking in the first place. And you better consider if “he didn’t think of it” is going to be good enough because chances are it won’t be.

I don’t go crazy with technology in my books. My characters have cell phones, take classes online. Some have social media profiles, some don’t or if they do, I don’t mention it. It depends on the story and what should and would be naturally included. Most of my books require characters to do some kind of online research. The most important is for it to sound natural.

I was disappointed this author hid a fact that would have been found out in a five second online search, but I also read like a writer and not everyone is going to pick up on that or care. Sex doesn’t carry my books, so if I do cut corners out of laziness, I can’t use that as an excuse. Sometimes a character’s lack of information is just sloppy writing or the author didn’t do enough research on their side. When I was plotting Captivated, I spent hours on YouTube watching construction projects so I could get an idea for a realistic accident that would hurt Rick. On the flip side, when Devyn was investigating what happened, she too, watched clips on a video sharing site.

Technology is a part of our everyday lives, and it should be for your characters, too. After all, chances are good that your reader is reading your book on a tablet and she bought the ebook online.

I’ll skim the rest of the book I borrowed– I doubt I’ll find out if my hunch is correct until later books in the series. I may or may not get to those as I have other books on my list to read first.

If you want to read about more tips and ways to include technology in your books look here:

https://www.artfuleditor.com/blog/2019/6/12/how-to-use-modern-tech-in-your-novel

https://nickkolakowski.com/2022/02/01/how-to-weave-technology-into-that-thriller-novel-youre-writing/

In author and personal news, I finished the second read-through of my Christmas novel. I have a few things to do this week, so I’m going to let it sit before I listen to it, get a few things done around my apartment, and watch Queen Charlotte on Netflix. I also want to read a couple more books I have coming in the mail, and I want to work more on the cover (also working a blurb would be a good idea).

Over the weekend, I was experimenting with my billionaire trilogy covers, and I think I might have found some guys that will work a lot better than what I have now and also a city background that is more suited. I’m excited, and my first impulse is to change them out, but I’m going to wait until January when they have their first book birthdays and try to get a little mileage out of a re-release. I have plenty to do while I wait, but you know how it is. I’m not even going to put them up here until later, and I’ll write a whole blog post about it.

One more thing before I go, KENP page reads for August went up to $ 0.004108 compared to the $ 0.003989 it was in July. That’s good news, as a lot of us were expecting a downward trend. I feel justified telling my blog readers to stay calm and see what happens. It’s never a good idea to make decisions based on other people’s negative prophesies.

I suppose I should save some news until next week, so I will say goodbye for now and I hope you all have a good week!

Author Update and how I’m liking TikTok

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bed flat: tray with coffee and wallet, a bouquet of roses, watch, and laptop on a navy blue pin-striped throw. Text says: author update

Things are about the same here, and as usual, I don’t have much news. I’m still not done with my Christmas novel despite saying I wanted to be done by the end of August, but I only have about ten thousand words left to finish it up. I helped a friend edit her book and that set me back, but my feet have always dragged toward the end of a book anyway. I want to get the ending just right, and while I’m always looking forward to the next project, it’s difficult to say goodbye.

I’ve been having mixed feelings about being on TikTok, mostly because I’m still learning and I’m resentful it takes time to learn things. I don’t know the platform well yet, and I’m more comfortable on my laptop than I am on my phone, which I discovered prohibits me from using some of creating tools like templates. I am 100% about keeping things simple, my greatest takeaway from my HR classes was when my instructor said, “Don’t reinvent the wheel” so of course this probably means I should start using my phone to post and hope it doesn’t aggravate my carpal tunnel any more than it already is. Once I turned on the sound while I was scrolling and I felt like I was listening to someone on crack click through TV channels. I was overwhelmed with music, voices, and noise, and I don’t think I will scroll through TikTok with my sound up again. I like flipping through the book snippets and getting ideas for how to create my own. My first attempts at videos were poor, and anyone who watches them will see that, but I’m getting better and it helps that my friend Sami-Jo and I trade tips. It’s always easier to try things out with someone, and instead of being perfect, I’m just going to try to have fun.

Creating tiktoks aside, I need to get more familiar with some of the newer music, and it seems like Taylor Swift is a good place to start. But, I also need to watch more videos by authors who write more like me, because I’m not sure what hole I fell into (haha, no pun intended), but TikTok likes to show me snippets of female characters losing their virginity, forced pregnancy, threesomes, and plot points that are just not in my books (I don’t know if I’ll ever write a kidnapping book, but it seems like an interesting trope to try). This isn’t a judgment, of course, but picking up tips from authors who write about 18 year olds who are married off by their fathers and losing their “v-cards” in dubious consent sex scenes won’t have the same kinds of videos I want to make. So while indie romance is broken into subgenres, so is indie marketing… at least on TikTok, and that is a lane I do not want to stray from.

I launched Twisted Alibis on August 28th, and the feedback I’ve been hearing is good. Booksprout reviews are not coming in the way they should be, and I’m thinking that maybe the books were too long for certain readers and they bailed after all (which does not bode well for my Christmas novel which will come in around 100k). I’ve found some great fans using Booksprout, but as it’s a business expense, I have to weigh the cost with the return on investment. I did veer off from my billionaire stuff, subgenre hopping like I said I wouldn’t do, so maybe the audience I’ve been cultivating since I published Rescue Me last year wasn’t interested. I’ll be going slightly off-brand again when I publish my Christmas novel, as I know not everyone likes holiday romance. Honestly, I can only write what I want to write, and my rockstars will find readers somewhere even if all the readers who claimed copies don’t review.

I broke even last month with royalties vs. ad spend, my Amazon ads taking off in a way they usually don’t, much to my wallet’s regret. But, I turned off the more expensive ones, and my spend won’t be as much this month. My FB ads are doing pretty good, especially the one that’s advertising my reader magnet (at a whopping .11 per click, that ad is cheaper than any Amazon ad I’ve ever ran). I gave that book away 246 times and gained 151 new subscribers. Due to ads and links in the backs of my books (I grab about 5 organic signups a month) I have 647 subscribers. My open rate hangs in at about 35% so we’ll see how they like being on my list in the coming months. I’ll have a lot of news to share.

Twisted Alibis didn’t have a strong launch despite running Amazon and FB ads, but a first in series, in my experience, never does well until all the books are out, so the true test will be how sales are after the third book releases on the 11th. I didn’t plan my release dates well–Labor Day and the anniversary of 9/11–but I’m hoping neither of those things interferes much with how the books do.

I’ve been trying to post more on IG and my FB author page in general, and I have no idea if that is helping sales, but people know I’m alive at least, which is more than I can say in prior months, or years for that matter. I never realized how little I posted, but it does help I don’t spend any time on Twitter anymore. My time has to go somewhere, and surprisingly, I do enjoy scrolling through silent TikTok and Instagram looking at ways I can create videos and graphics for my own books.

The one thing I have learned not being on Twitter anymore is that it is still difficult for me not to mix my writing with my books–assembly vs. finished product, I guess you can say. I’m thankful I have this blog post to share nonfiction ideas like marketing strategies, how my ads do, and what’s going on when it comes to indie news. It’s easy to want to talk about writing on TikTok, but I have to keep reminding myself that readers don’t care how you write your books, what your weekly word count goal is, what your latest marketing strategy is, or how many hours of scrolling you did to find a man for your cover. (Cover reveals and unboxings, yes, how many times Mr. Five O’Clock Shadow has been on a book cover, no.) It’s a mindshift, for sure, but one I’m enjoying. I think it’s made me slow down a little and have more of an appreciation for my books, at least, I like posting about my rockstar trilogy. Finding new ways to write ad copy and digging for snippets and hooks to share is something I’ve never taken time to do because once a book is published, I don’t tend to think about it anymore. That’s not a great way to sell backlist titles, and I’m still struggling with a “schedule” so I can organize how to create content and when to share it.

But things are moving along–at least, I don’t feel like I did two years ago before I started publishing 1st person POV and niching down. I still think that was a good move and even if I am breaking even with ads, I’m selling books. Building a readership takes time, but I think I finally found the right path.

I hope you all have a wonderful Labor Day! Have a good week!

Until next time!

Author Update (not much going on)

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orange flowers tied with brown and white polka dotted ribbon. text says author update, end of the summer news, and what i'm doing for the rest of the year

Words: 1217
Time to read: 6 minutes

I really don’t have too much to say this week. I’m at 77k on my Christmas novel, close to being done, but not quite wrapping it up. If I had to guess, I think I still have about 15k-20k, but I’m not sure. Since I already have so many words, it can be as long as it needs to be to finish. At this point, I don’t care–it will just be nice to be done so I can breathe. I was playing around with the cover again, and I’m happy with what I have. That takes some pressure off since covers are my nemesis and I never feel good about a project until I can pin one down.

I don’t have any plans to write anything more this year, instead I’ll be using September and October to edit and package this book and do some things around the apartment that I should have done years ago, and in November and December, celebrate birthdays and the holidays and spend time with family. After that break, I’ll be diving headlong into my 6 book series–the first first-person books I wrote during lockdown in 2020 when I decided to pivot and write under a pen name. I haven’t read through them in a long time, and I haven’t looked over feedback from my proofer, so there might be a little work involved getting them out. There’s no publishing schedule for those yet, but I’ll have published 8 books this year, so I think I deserve a little time off.

Reviews for my rockstar trilogy are coming in from Booksprout and the few I have are favorable. It’s always a gamble writing something a little off genre, a little off trope (say, oh, I don’t know, a baby-for-the-billionaire trope with no baby) and that’s what my rockstars are. I have a difficult time incorporating what my characters’ occupations are with the main story, the romance the main focus of any of my books. Once when I was getting feedback for a blurb and cover in an FB group, one person said, just because you call them billionaires doesn’t mean they’re billionaire books, and well, guilty as charged. My rockstars are rockstars, but I have no idea how much their stories would have changed had I made them something else. I didn’t read any in the genre before I wrote them, so how they measure up to other rockstar novels is anyone’s guess. The book I’m writing now, the main male character who’s a billionaire, could be anybody. In fact, when I plotted this book years ago, he was a private investigator, and honestly, the story hasn’t changed that much. I don’t know if veering off hurts or helps–I certainly don’t look at my reviews to find out.

I’m on TikTok–not posting enough to get anywhere, but having fun and learning new things in Canva. Making videos is different, that’s for sure, time consuming figuring things out. I’m slowly learning, though, my videos are far from perfect. Between Canva and the tools TikTok has, I’ve posted a few to get the feel of it. I don’t mind showing my face, and the author copies I ordered for page flipping videos came a couple weeks ago. My main project when I finish this book is to set up bookshelves to have a more professional background behind me and to buy a cell phone stand for things like unboxing videos. I’ll be able to film one when my rockstars are completely live and I order author copies of the trilogy in a couple of weeks.

Here is a video I made, and I can see why people like TikTok–it has 246 views. I know that’s nothing on that platform, but with all the time I’ve spent on FB, Twitter, and IG, it’s pretty amazing to me.

@vaniarheault

Rescue Me, a standalone, one night stand, billionaire romance. #billionaireromance #romancenovels #onenightstandtrope #onenightstandromance

♬ Angel – Sarah McLachlan

One thing I’m not going to film is an empty KDP sales dashboard. I was scrolling TikTok, they have a For You tab and a Following tab like Twitter, and someone posted a video of their empty dashboard. I thought not being on Twitter anymore would stop me from having to see stuff like that, but I guess authors like bragging they have no sales. I really wish I could tell authors that it does the exact opposite of what you want it to do. When I see an empty dashboard, the last thing I want to do is check out that author. To me, if you’re not selling books, I think it’s because your books are bad or you’re not doing enough to market them, and that’s not a reader’s responsibility. In the amount of time it took that author to create that video, they could have made something positive. There are so many examples of videos that you never have to run out of ideas. It’s no one’s business if you’re not selling books, and if you’re not, do something about it. Yuck.

That’s really about all I have. I started my Facebook ad for newsletter sign ups again and in two days I’ve given away 35 copies of my reader magnet and have had 18 newsletter signups (you don’t have to sign up to download my reader magnet because I hate the hard sell), and I started my Facebook ad for Rescue Me again after my own sales slump (see I did something about it!) and my books are selling again. I think after this book is done and I take a break, I’ll dive deeper into Facebook ads. They might spend my money just a little faster, but the cost per click is lower, and I seem to grab more sales there than Amazon ads. To be fair, all my Amazon ads are old, and I know ads can grow stale. Killing some and creating more would probably help. But what I should really do is write some good ad copy for my trilogies, put the first ones on sale for .99 and see what kind of royalties that read-through will bring in. Selling Rescue Me for .99 has given me some traction, but I only earn 35% royalties on it, and after paying for a click, I don’t bring in much. I know it’s not all about the sales all the time, and I hope I’m finding readers and they’re subscribing to my newsletter when they’re done reading the book.

The marketing game is long, but I’m still doing better this year than I ever have before, and that gives me hope I’m on the right track.

This week my daughter starts her senior year in high school, and I’ll be getting used to a new routine, again. Summer went by in a flash, and I don’t feel like there was much summer at all. I rarely sat on my balcony and baked my brains out, and besides a road trip to Bismarck, ND, and a trip to the zoo last week, we didn’t do anything. My daughter is turning 18 on November 18th, so we’re going down to the Twin Cities for a couple days to celebrate. I’ll have had plenty of ups this year, so I’m going to use the time to celebrate my own wins in 2023. I may not be making enough to quit my job, (or even drop my hours) but you need to celebrate the little things or it’s easy to get burnt out. I’m sure I’ll post again next Monday, but until then, have a great rest of your month!

Mid-Year Check In and Author News

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Words: 1901
Time to read: 10 minutes

open journal with rose petals and pencil. text says midyear check in and author news

It’s not exactly mid-year–we’re two months past that, but I thought I would write a check in, look back and what I’ve accomplished this year, and try to drag myself out of the self-pitying hole I fell into these past few weeks due to circumstance beyond my control.

January started with a bang, as that is the month I published my Lost & Found Trilogy. By no means did I have a strong launch, and while Give & Take, the first book in the trilogy, has sold better than a lot of my books, the trilogy in total has earned less than a thousand dollars since release. Depending on where you are in your career, that may sound pretty good to you, but I’ve put money into ads and promos and actual take-home from that total is less than five hundred dollars. Still though, despite my ongoing doubt about the covers, readers seemed to have liked them so far, and I’m going to put the first one in a promo in September and see how it does.

February, March, and April were slow months, only because I was busy writing my rockstar trilogy. I thought the first book was going to be a standalone but it turned out, like most side characters do, they wanted their own stories told, and I spent December of 2022 to May of this year writing them. Editing took some time, more adding and rewriting than I’ve done in the past to make them cohesive since the two others weren’t planned until I was almost done writing book one. I did the usual Amazon ads for my backlist, struggled with if I wanted to be on Twitter anymore, helped a friend edit and format one of her books, and mostly kept my head down.

In May, I published Faking Forever, a fake fiancée standalone I wasn’t sure about. I haven’t checked the reviews to see if anyone liked it or not. The reviews from Booksprout were favorable, but it’s not often, in my experience, people will really tell you what they think. Since I published it, it’s made less than a hundred dollars, and I really don’t know what to do about it. My other standalone, Rescue Me, has made around five hundred since I published it in October of 2022, but that’s also been on sale for a while now and I ran Facebook ads to it. That five hundred is not take-home, but if I look at how much I spent on ads to push that book, I just get depressed, so I won’t do that here. I’ve been thinking about pulling it off sale and putting Faking Forever at .99 to see what that does. I have a hooky hook for the ad copy, so I may do that at the end of the month and see what happens. I won’t do that until my SNAFU with KDP and the last book in my rockstar trilogy has worked itself out, but more on that later.

June and July were for getting my rockstar trilogy ready to release. Lost a beta reader and a friend, so that was disheartening, not only because I was counting on her feedback, but you know, it’s tough when people move out of your life for whatever reason. My other beta/friend/co-worker is still plodding along even though my books are (kind of) up. I told her I need to get them going for marketing purposes and if she finds anything I didn’t, I can change out the files later. She found only a couple things in book one, nothing major, so I’m confident that books two and three are just as clean. It’s not like I haven’t released books without feedback before, but I was trying something different that didn’t end up working completely in my favor. Such is life.

This month, August, I had a free book promotion opportunity fall into my lap. I had passed it by and then it opened up again, so I decided to take that as an omen and enter my book. I put Captivated by Her for free from August 4-6, and I’ve been moving some books–528 at the time of this writing, but we’re only half way through the promotion. Not a lot of people read free books, though, and so far that movement hasn’t gone on to the other books in my backlist. I guess we’ll see in the coming weeks if anyone reads it and goes on to buy/borrow Addicted to Her. I think the cover changed helped, but that duet has earned only a little over three hundred dollars since I published them in June of 2022.

I also lost a cat this month. Blaze was sick when we got her (we didn’t know that though), and we’ve had nothing but ongoing medical issues with her for the past five years. It was a relief to make the decision after some bloodwork, but I miss her dearly and it’s been such a blow to my mental health as this is the first time in over twenty years we haven’t had a cat in our apartment. We can’t get another unless my financial situation changes because we were grandfathered in when this property management took over our apartment building. We’ll be starting from scratch with them, and I can’t afford the pet deposit or pet rent they’ll charge us if we wanted another. I’m still missing Harley, too, so I’m just not going down that path right now, and maybe never will again.

So to recap the year so far:

Books published: 6.5-7
Royalties: $1,711.49 as of this writing. (I write my posts in advance so add, oh, I don’t know, ten bucks to that total unless for some reason I got extremely lucky.)
Ad spend: I don’t feel like doing the math, but I’ve spent $569.00 on Amazon ads, ran an FB ad to Rescue Me off and on for a couple of months and bought a Freebooksy promo through Written Word Media for Give & Take at $120.00. So obviously, the total royalties are not all take-home, but rarely is any author’s.

I haven’t found a way to get “sticky” with Amazon, struggling to “level up.” Each book I write has the “will this be the golden ticket?” feel about it, and then each book has a lackluster turn. I cleaned out my newsletter subscriber list–I got rid of 103 inactive email accounts. MailerLite is making me move over to their new platform so once my trilogy is out and I’m done sending newsletters for that for a bit, I’ll do the migration. Apparently it’s not smooth, and I’m worried about the setup I have with BookFunnel. I learned just enough to put in place what I needed for them to collect email addresses for me when I give out the link to my reader magnet. If that gets messed up, I’ll have to learn it all over again, and that will be painful since, for the most part, I’ve given up drinking for my physical health.

Ghost Town’s Fate:

So, I was able to publish book one and two without an issue, but I was one of the (un)lucky ones and KDP asked me for copyright proof for the cover images for book three. I sent them what I had from DepositPhotos–screenshots of the licensing agreement that they give you when you download/purchase. I also gave them a screenshot of my DepositPhoto’s account profile. I’m lucky that my email address and my physical/mailing address match what I use for KDP as well, so they know it’s me. The first rep approved my proof and told me to go into my account and resubmit the books for publication. I did that, but then got another email from their content team and was asked for proof again. So I sent what I had before, plus the screenshot of the first rep’s email that said my books were okay. It didn’t take them long to get back to me and say my books were approved and would take up to 48 hours to publish. So, that is where I am now–this morning when I got up, they were still in review, but while I was writing this, I checked my dashboard and they have moved into “Publishing.”

So I’m going to assume that the third book is going to go through after all, and maybe by the time you read this, it will be live. (At the time of this writing, it’s only been 15 hours since the last email correspondence.)

As far as reviews, I put the books on Booksprout, and this trilogy is the slowest to get picked up since I started offering books. Only 16 of 35 copies have been claimed for each book, and either it’s because they’re long (I did warn readers of that in my note to readers section) or because no one cares about aging, depressed rockstars. Maybe both. Whatever the case may be, I hope this isn’t going to be more of the same when the books move out of preorder and are live. Once the third book is actually published and accessible, I can start ads to the trilogy, but I hope these do better than my gut is telling me they will.

I have to be honest, all this put me in a real downward spiral last night, and just an FYI, crying in the grocery store is not a good look. It also gave me a really queasy feeling for the past two days and I have not felt well. You’re probably thinking I sound burnt out, and I probably am. When that book goes through I’ll have published 7 this year, 8 if I get my Christmas novel done and published by November like I hope. I haven’t made much progress on it, as I went through my Ghost Town paperback proofs myself (glad I did) but that took an extra little bit of time. When I finish the first draft, I need to put it aside and take a real break while it breathes. Watch the shows I want to watch, read through some of the books on my Kindle (I still need to read the Hunger Games sequel before November). Network with some authors in my FB groups, experiment with making videos for TikTok. I need to find my joy because it has been sucked right out of me, and never did I want to throw my laptop over my balcony as much I did last night.

I don’t have any books planned for the next little while. I have that King’s Crossing 6-book series I need to polish up and publish starting in January. I’m having second thoughts about the covers, and my proofer/coworker went through them some time ago, and I haven’t looked at her feedback yet. That will be a project and I will love to get those off my plate. I also haven’t read them myself in a long time, so it will be fun to read them one last time before I publish.

Anyway, so stats here show that this blog post will take 10 minutes to read, so I’m going to wrap it up for now and get going on my Christmas novel. Have a great week, everyone, and thanks for listening!

Author News and Short Update

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I’m not really in the mood to blog today. We put our kitty, Blaze, to sleep last week. After some testing, it was determined there was more wrong with her than just the bladder stones we were going to have removed. It was a really tough choice because we didn’t want to keep her alive for us. Her quality of life has been declining since we got her, and mentally I just couldn’t see her suffer anymore. The tests, euthanasia, and then the cremation still took a huge bite out of my finances, and my GoFundMe is still active. Any little bit would help, but at this point, I’m just glad her suffering is over and I can let my heart heal. After losing Harley not so long ago, not having any pets is a shock, and a situation that will take some getting used to.

https://www.gofundme.com/f/blazes-bladder-surgery

In other news, Captivated by Her is in a promo August 4th through the 6th and will be free on Amazon. This event will have over 200 free books available, and if you want to keep on the lookout for this promo for your own reading device, or if you want to share the link with your readers, you can direct them to https://naleighnakai.com/. They can sign up for the newsletter before the weekend, or they can look there starting on Friday the 4th. I’ll send this out in my newsletter, and I’ll probably be pretty annoying on social media this week. I need to do better promoting my books and more active when I’m joining in promotions like this. We all have to do our part to drive traffic to the site, but it’s a real change in mindset to post and be active. I don’t want to have a reputation in romance circles that I’m not a team player. There’s no better way to kill your career than for other authors to think you won’t put in your share of the work. So I’m going to put on some music and enjoy myself. I love my books and I want people to read them. They can’t do that if they don’t know they exist. I just gotta put on my pretty big-girl panties and get it done.

I’ve been reading through the proofs of my rockstar trilogy and I haven’t found much. My proofer is still working on them too, but I’ll be putting them up on Booksprout in the next week or so. I’ve only found a couple of true typos, the rest are just nit-picky things I don’t need to change but will because that’s how authors are. A reader wouldn’t care, but this will be the final time I read these. If my proofer finds anything wrong that I didn’t, I can change the files one last time before they go live, but I did a really good job listening to these, and I don’t think it’s likely she’s going to find anything I haven’t.

Anyway, so that’s all my news, and I’m going to try to keep pushing forward though Blaze’s toys scattered around still makes me sad, and my daughter was crying because she accidentally gave her fresh water the other night before we went to bed. It will be an adjustment–we’ve had cats for the past 20 years. But I need a break. My mind and heart are so tired of being worried about animals. As much as I miss them, I just need to breathe. I have a lot going on with my books in the next few weeks, and my daughter is getting ready for her last year of high school. Things will be okay. We move on.

I hope you all have a great week, and don’t forget to share that promo with your readers–not just even because my book is included–there’s a lot of good books of all genres in there.

Until next time!

Author Update and Personal Organization

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Words: 928
Time to read: 5 minutes

My Christmas WIP is coming along. I’m 45k into it, and I’m actually kind of surprised I’m as far as I am. It could be it’s because in some way, this plot has been rolling around in my brain for years, or it could be I’m having a lot of fun writing the two. I don’t know, but I started writing Sawyer and Evianna on July 6th with a deadline of August 31st. I’ll be done before then, and I’ll have a few extra days to let it breathe. Last night I went back to the beginning, read from the first page, and made notes of all the breadcrumbs. This isn’t my first twisty book, and I’m getting better at writing them, but it’s helpful for me to keep track so I know what scenes I need going forward.

My proofer is plodding along with my rockstar trilogy, but I just bought my own set of proofs today. Unfortunately, giving up any kind of control just isn’t going to be in the cards for me, so I’ll proof them too, and together I hope we can spot all the typos. Listening to them is the best way to fix missing words, syntax issues, and misspellings (the voice sounds funny if you misspell a word) but it doesn’t catch everything. I always find stuff to fix when my books look like books, So that will be my main priority once they come in the mail.

I’ve been thinking of ways to set a schedule for some social media posts, and I would like to get into TikTok. Not even just because I think it’s a sure-fire way to sell books (like the Kindle Gold Rush, I think the TikTok Gold Rush has passed for everyone but a lucky few) but because creating content is fun, can be used multiple ways, and does eventually find readers. It wasn’t so much what to create (though pulling quotes and writing copy is an arduous task), but focusing on which books. I posted my question in a group on FB and one mistook my scheduling as a want to get an edge over the TikTok algorithms, which is not my intent, and impossible to do anyway. No, when I say schedule, what I basically mean is organization for my own mind (her question prompted the word ‘organization’ which was the correct word I was looking for). I have a duet, two standalones, a trilogy, a forthcoming trilogy, and soon, a holiday novel. I don’t want to create videos and post all crazy, but focus on one book for a week or so, then focus on a different book, etc. I know you can’t push a book for too long or readers will get tired of the same old same old. When you only have one book out, that gets dicey. You run the risk of people saying, “That book again? Doesn’t she have something new coming out?” So I was thinking a month at a time, but that’s too long. Especially if you’re posting multiple times every day. Maybe even go down to a week for each book before starting the cycle over again. Someone in the group did say not to be scared of recycling content–if a video gets few views, post it again. And that’s great advice–especially if you post at different times of the day.

One of the biggest reasons that gave me pause isn’t the idea of showing my face, but something a little sillier: The kind of music to attach to the videos. I’m not on TikTok yet, but I’m under the assumption there are a lot of different artists and songs to choose from. I did a reel on Instagram, and IG gives you a lot of choices too. I’m not a music connoisseur at all. I have certain songs I like and play them over and over again. I don’t listen to Taylor Swift and she seems to be a top choice. Like a book you want to sell, you have to look at the title, the cover, the blurb. I guess for a video to hit, you have to look at the content (the actual video) the tagline/ad copy, and then the song/music you choose. I’m getting better at ad copy, writing one sentence hooks, etc, and a lot of the reels and TikToks I’ve seen aren’t made with complicated videos. The packaging, I guess you can call it, will be important, and eventually the kinds of videos I create will build a brand.

Some people say to jump right in, don’t overthink it. I’ve never overthought anything a day in my life. I’m lazy and overthinking is too much work. But I’m a planster, and with any project, I would like to have an idea of what I’m doing before I start. I grew up around lakes, and I never jumped in feet first. I hate the mud at the bottom.

That’s about all I have for today. Summer is two-thirds over, and I hope you’re getting to relax, get some things done, and enjoy the weather. My sister and I are going to see Oppenheimer on Tuesday, so that will be fun, and in August, my daughter wants to see Barbie. Later in August, I’ll be busy launching my trilogy, and when I start up my TikTok account, I’ll blog about it. Now that I’m not on Twitter anymore, I have a little bit of time to spend on that platform.

Anyway, I hope you all have a great week!

Author Update, Monday Musings, and Why I’m Not Joining Threads

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Happy Monday to you all! That looks a lot chirpier than I feel, but that’s nothing new. Actually, I’m in decent spirits despite having to pretty much swear off social media for my mental health. Not tweeting anymore has been nice, though after a three day break I went on to see if I was missing anything. Apparently a querying writer made waves when she tweeted her disappointment and disgust that an agent would reject her manuscript because she already had a client working on something similar. I don’t know why that writer thought she should blast that agent on social media (no names were given, but still) when it seemed perfectly reasonable to me. If I had an agent, I would want them to protect my interests first. Then there was more discourse when an agent said she had to love a story and know it would sell before she signed that author. Also, seems like a no-brainer to me, but apparently that almost started the next world war. Honestly, it’s not a great time to be an agent, and if I were one, I wouldn’t be on Twitter. My mental health couldn’t take it, not that I really can these days anyway, and it’s a relief to push that aside and accept I don’t fit in there, never have and I never will. Wouldn’t want to fit in there anyway with the behavior people are displaying. Maybe I’m just not angry, I don’t know, but I definitely don’t have the rage simmering under my skin a lot of people seem to have.

That’s why I’m not joining Threads, the new social media platform by Mark Zuckerberg. I just don’t see it being an answer to the social media void that I’m experiencing right now. People are downright hostile, and in this climate of fewer books being published, how difficult it is to find an agent, how difficult it is to self-publish and find an ounce of discoverability, it’s just another place for people to spew their annoyance, frustration, and sometimes downright hate. I don’t have a thick enough skin to handle it and I would rather just write my books, pay for ads, nurture my newsletter and forget social media all together.

I’ve been spending a little more time in my author Facebook groups, and I helped a couple of people with their covers, troubleshot Amazon Ads for one author who couldn’t understand why they were rejecting her ads (her book covers had blood on them and that’s against their guidelines) and that felt good. Got jumped in a romance group for giving my opinion on a plot because all he really wanted was validation (my mistake), and I suppose you’re never going to get away from people who only want to be agreed with. People can’t seem to scroll by if they disagree, but my tolerance for being bullied has reached an all-time low and I left that group. For now I hang out in the 20booksto50k group where if you disagree, that can actually turn into a thoughtful discussion amongst authors, and two other romance groups I’ve been apart of for years. Mark Dawson’s SPF group is okay, but there tends to be a lot of rumors that circulate there and even though Mark is a huge Amazon supporter, people like to dump on Amazon and I don’t have the patience for that.

So, as much as I know a reader should be able to find me online somewhere, I struggle. I was trying to make Instagram my “hub,” so to speak (I even posted a reel!), but deciding on the kind of content I want to post there keeps me from posting anything. I could/should start posting more on my Facebook Author page. There are several successful authors who keep up their Facebook pages, and considering my ads are clicked on the most by women ages 65+, Facebook is where a lot of my readers are. But I still can’t get past the “people know me there” dread because of the 100 some followers I have, mostly they’re my friends and family. I have a lot easier time posting about my books to strangers, but the only way I’m going to attract strangers readers to my page is if I post, so there’s a conundrum I’m not ready to figure out yet.

In other news, my proofs for my trilogy came, and they are so gorgeous. These are probably the prettiest books I’ve made, and the spines and covers are perfect. Here’s the video I made for IG. It shows the front cover of book one, and the beautiful formatting inside. The video isn’t the best (I need practice!) and I put it on YouTube since it would be easier sharing.

And here are the three of them together:

They are all with my proofer now and I gave her a gift card to her favorite grocery store for her time.

While she’s doing that, I’m 25k in to a Christmas novel I’m going to release hopefully in November, if things go right. I have most of the story plotted out and I know how things are supposed to go, so I don’t think it will take me any longer than it normally does to write 80k words. Standalones are fun, and there won’t be any surprise sequels to this book. All the secondary characters are already matched up or unattached for a reason, and I did that on purpose. It seems my downfall is when my characters have single friends, so I made sure I didn’t tempt myself.

Things are going okay, personally, too, though I do have to fight off the writer lonelies every once in a while. I have very few friends anymore to talk writing with, one of the sad outcomes about my split with my ex-fiancé. We would constantly talk books, marketing, publishing, and the silly things we’d see online. A year later and that’s still a hole I just haven’t managed to fill, and probably never will. Now if I see something outrageous or I have a comment on something, I keep it to myself or sometimes message a friend. But I can’t tell her every little thing and being that our lives are different, she probably doesn’t care, either, haha. It’s not really a secret that I live and breathe writing, publishing, and marketing because I don’t have much of a life beyond that, my kids, and my job. Finding somewhere to fit in is difficult for a lot of people, so I’m not embarrassed sharing my struggles.

That’s all I have this week. Bryan Cohen is hosting his 5 Day Amazon Ads Profit Challenge starting on Wednesday the 19th. He taught me all I know about Amazon Ads and besides my newsletter, it’s the only way I sell books. There are days where I don’t make much– a sale and a handful of page reads, but it’s better than having an empty sales dashboard. 2023 is the first year I’ve had zero no-sale or no-page read days. Zero, and I attribute that to niching down to billionaire romance, being more serious about my covers, and knowing how to run ads. I’m not saying I’ve never lost money, but that’s pretty much a given when you’re experimenting and testing. BUT Bryan helps you control that, so if you’ve been meaning to learn Amazon Ads, this a great free way to do it. Here are the links, and they are not affiliates. I don’t get anything when you sign up–I just share the info because I think his free class is a great place to start if you want to learn.

Sign up: https://learn.bestpageforward.net/jul23/

Facebook group for the challenge: https://www.facebook.com/groups/2230194167089012

Have a great week!

When do you know when your book is done?

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books and flowers with quote: “A writer only begins a book. A reader finishes it.” --Samuel Johnson, Works of Samuel Johnson

Since I’ve been listening to my trilogy, that’s a question that has been on my mind the last few days. Listening to my books to find typos, missing words, extra words, and syntax issues is the last editing step I will never skip. In an FB group someone said they paid a proofer (an exorbitant amount, in my opinion) who missed too many errors for the price she was charging. Listening to your manuscript can help you find and fix all those issues, and from the feedback the reviewers give me on Booksprout, I catch 99.9% of mistakes. (One reviewer found only one typo in Faking Forever, and I was so proud of that!)

That doesn’t mean you shouldn’t have a second set of eyes on your books if you can find a set that doesn’t cost and arm and a leg, but like I wrote in my last blog post, finding people you can trust is impossible at worst and difficult at best.

So, when do I know when my book is done?

I honestly don’t spend a lot of time on my books and you can take that however you want to. Product quality will always be subjective, and I see that all the time online. People who can write quickly are judged and accused of putting out crap, as if spending more time on your manuscript means you’ve got the next great American Novel on your hands, ah, laptop. Not everyone wants to spend the next five years writing their next book. In fact, if someone told me I had to spend five years writing my next book, I wouldn’t even start. Some writers don’t bother to even finish a WIP before it’s on to the next shiny thing, but I can’t have projects overlapping in my brain. I need to finish one and then go on to the next. It’s just how I am.

books and flowers with quote: It’s being ready to accept rejection. You can work on a book for two years and get it published, and it’s like you may as well have thrown it down a well. It’s not all champagne and doing interviews with The New York Times. George R. R. Martin

When I write a first draft, it’s pretty clean. I don’t like to edit, though I’m getting better, and I never rewrite unless I find an inconsistency and I have no choice. There’s nothing I love more than reading my own books, but knowing I have things to fix makes me crabby and I try to avoid it. I edit as I go along, especially inconsistencies I know are there. Everyone will have their own process, but if you hate editing, plotting your books to avoid plot holes and knowing your grammar and punctuation to avoid errors can give you a cleaner first draft.

Standalones are easier than duets or trilogies just because you’re not dealing with so many words. The trilogy I’m working on now wasn’t supposed to be one, and I’m thankful I don’t publish as I go. I would have been in a world of hurt when it came to details that link all the books together. I had no choice, anyway, once I decided there was going to be a book two and three because there was so much foreshadowing to book one I needed to add.

books and flowers with quote: If you're going to publish a book, you probably are going to make a fool of yourself. --Annie Dillard

Once I get them all written, I immediately reread them all and make notes of character details like eye and hair color, and who knows what. That was a big one for this trilogy as this has a twisty murder in it, and I needed to keep track of what information each character had. Even at the end of the trilogy, not everyone knows everything, and I had a few pages of notes to keep everything straight.

I read book one more times than the others, but books two and three got their share. The story is set in stone by the time I listen to them. In a perfect world, I would have a beta read them before I listen, but the more productive you are, the harder it is to find someone to help you. Especially if you can’t afford the help and are looking for free or are trading services. I had a free beta lined up for book one, before I knew it was going to be a trilogy, but after I decided to add books two and three I didn’t ask her. I know I write fast, I know I produce a lot of books, and that is just too much for someone to take on. Not many people agree with the idea you should edit your own work, but sometimes that’s just how it has to be.

I have a pretty decent memory and usually know when I’ve messed up with consistency. It’s difficult when a character says one thing at the beginning and near the end says something else. That usually happens because they’ve grown in the middle, but you have to make sure that growth is on the page and not in your head or the character’s head. If you’re having trouble picking that stuff out for yourself, you probably need a manuscript critique or a developmental edit if you can afford it.

In book two of my trilogy, Eddie wants to keep his relationship with Clarissa a secret. Well, he says he does, but every little thing he does negates what he says. He moves in with her, tells his best friend he’s living with her, is in love with her, and was having an affair with her while she was married to his bandmate. Parks in the driveway instead of hiding his car in the garage. Doesn’t mind when other people find out he’s seeing her. Little things add up to the fact that while he said he wanted to keep their relationship a secret, he really didn’t want to. He was doing his best to out himself even if he didn’t realize it. It even took me a while to realize that’s what he was doing, but after that clicked, it made total sense. He was tired of hiding her, and I hope my readers understand that. It’s funny when things like that make it into your writing, almost like a subliminal message. I only mention this because I thought I had a big problem with consistency. He was continually saying one thing but doing another. It wasn’t intentional, but it was, and I’m actually really proud of that. (And super glad I didn’t have a ton or rewriting ahead of me!)

flowers and books with quote: The process of writing a book is so removed in my mind from the process of publishing it that I often forget for great stretches that I eventually hope to do the latter. --Karen Joy Fowler

I have to be pretty sure my books are how I want them before I start listening to them. How do I get to that point? I don’t get tired of my books, per se, but there is an eagerness to get them done and move on to the next thing. I don’t have a problem with perfection, and anyone reading in their genre and who can be honest knows some of the best selling books aren’t perfect either. I’m proud of my books, but doesn’t mean I’m going to reread them 120 times and haggle with myself over comma placement. If you don’t know about a comma, listen to the sentence both ways. You’ll right away if it belongs or not. For me, there’s only so much you can do for a book after it’s written. I’ve done my best by it and it’s time to nudge it out of the nest to see if it can fly.

Of course, you don’t want to publish too soon. I’ve seen this happen and the results can be… not good. You really don’t want readers to pay for a subpar product, and if my proofer finds stuff in the paperback proofs, of course I’m going to fix them. I wouldn’t ignore her findings because I’m in a hurry. That’s what she’s there for.

I’m not sure if I answered the question, “How do I know my books are ready to publish?” It’s more of a feeling, a proud sense of accomplishment that they’re done and ready to go out into the world. They sound good, the plot is solid. I had reservations about Faking Forever. I didn’t like Fox, and I was worried other readers wouldn’t like him either. But I wasn’t going to rewrite it or scrap the book. There actually was nothing I could rewrite. The story was what it was. The only thing I could have done was not publish it at all, but it was already there, already done, and I took a chance. That was a book that didn’t have a proofer or a beta reader. I put it out 100% on my own. Maybe had I had feedback first I wouldn’t have felt like I did. Or I might have felt worse. Who knows. I’m not looking at the reviews. You can do that if you want to see how readers like it.

Books with flowers and quotes Self publishing is not as easy as it is portrayed! When you think you have finished your book, proof read, proof read again, and again, and again. Don't believe it is ready until you have a hard copy proofed! --Phil Simpkin

You have to listen to your instincts and be honest about what your plans are. There are some writers who don’t ever plan to publish. They are in love with their characters and completing and publishing would mean they aren’t able to spend time with them anymore. That’s okay. I like publishing and I like knowing readers are reading my books. But I also like moving on to the next project. I’m trying to savor the process more–writing the blurbs, doing the covers, even uploading them on KDP. But trying not to be so quick is hard. Not really because I’m tired of working on that particular project, but because I’m excited to publish. It’s a lot of fun to put my books on Booksprout and send my newsletter ARC copies.

Probably the best advice I can give you is to not chase perfection. You’re not going to find it. I’ll reread books I’ve written and of course I find things I could change. That only means I’ve grown as a writer between writing it and that reread, but that doesn’t mean a reader won’t enjoy the book that exists. Kristine Kathryn Rusch has a talk about chasing perfection, and I post it every now and then. I think it’s a great. We’re our own worst critics and you can’t let that keep you from moving forward.

Thanks for reading and I’ll see you next week!

Author Update: Knowing your limits and what I’m working on now.

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flat desk. mac laptop, paperclips. pink flowers. text: author update: knowing your limits and what I'm working on now.

Happy Monday! This week holds the first day of Summer, though we have felt the hotter temperatures for a while now. I don’t mind, and I frequently lie out on my apartment’s balcony with a podcast and soak up all the sun. This week is my sister’s birthday and we’re taking a road trip to Bismarck, North Dakota to eat at Cracker Barrel, bum around, and look at a different boring city with nothing to do there, either. But there are plenty of fields and plenty of cows, and I need a break.

I’ve been giving my trilogy a rest (to the best of my ability) and reading The Hunger Games books because I promised my daughter I would read the prequel before the movie comes out in November. Soon I’ll start listening to them (my books, not Suzanne’s), and I’ll have to divide my time or else I won’t them read and my books won’t get done for my proofer. I want to give her most of July so I have time to enter in the typo fixes and any cover changes I need. I only set an August deadline because if I don’t, I won’t work on my books in any meaningful timeline. But once I do set a deadline, and I announce to my newsletter that I have books coming out on a certain date, I’ll honor that. My publishing schedule is important to me; my integrity is important to me. Readers won’t trust you if you tell them one thing and then do another, and that’s why I got ticked off when one of my betas backed out of reading for me. (In the back of my mind I must not have trusted her because I still worked on them while she had them. I would have been even angrier had I waited thinking she was going to honor our agreement. It’s sad, but my lack of trust in people has served me well, and I don’t think I’ll ever change.)

Every week that passes, I see behavior like this in the writing community, and I don’t question why people are doing more and more on their own. If you want something done (and done right) you have to do yourself, and that’s evident in the uprising of sneaky AI covers, scammers charging for services they don’t have the right or experience to provide, and people unwilling or unable to keep their end of any bargain or contract they enter into. I’m always amazed when I look up the stats for my blog post on how to do a paperback wrap in Canva:

stats: 5.4k views, 13 likes, and 21 comments

I really shouldn’t be though because book cover designers aren’t cheap and with AI and scammers creating their own book cover design businesses who don’t understand you need to find your stock photos from a reputable (read: Amazon accepted) source, authors are just needing clear instructions on how to do it themselves because they’re the only ones they can trust to do it correctly.

I’m at the point where I have one online friend who will help me with blurbs and some shorter beta reading and a real life friend/co-worker who’s willing to help me proof my books. I’m tired of trying to weed through people who like the idea of helping but when it comes time to actually put in the work, they balk. It’s especially infuriating when you see them later tweeting about the time they are spending on their own work since they dumped yours. I’m bitter and refuse to put myself in that position again. So, when you offer to help someone, please follow through. It really hurts to get dumped. I’ve helped many authors since I’ve started this indie stuff. I’ve done everything from editing to blurb feedback to formatting, even some simple cover design work, and I have never, not once, backed out of a project. I do all of it for free (unless someone insists on throwing me a bone, but it’s not required) simply because I know how difficult trustworthy and affordable help is to come by. I couldn’t imagine getting halfway through a project and telling someone I couldn’t help them anymore. Even the idea makes me sick. Of course, like I said, life happens, and if my kids had an emergency, or my health was suddenly in peril (my mom and her mom both died from breast cancer) then that’s something else, but realistically, if you’re backing out because you bit off more than you can chew, that’s your own problem. What’s the saying? Don’t make your problem my emergency? Know your limitations and don’t offer to help anyone if you really don’t want to. Honestly, it’s a lot easier to say no than it is to back out of a project when someone is depending on you to finish. I’m not one for predictions, though I enjoy reading them at the beginning of every New Year, but I will say this: I think more and more indies will put out their work without any help. It’s just getting way too hard to pick through the scammers to find the dependable people, and indies are going to forgo the whole thing and just put their books out themselves. Whether or not they can put out a quality product is one thing, but the community is driving us to to do everything ourselves because it either costs too much or it’s too much of a headache to find someone who won’t screw you over.

Anyway, while my friend has my paperback proofs, I’m going to start writing my holiday novel. I found a notebook with the first chapter of a book and some plotting. I wasn’t experienced enough to connect the dots, and I tabled it. This was before COVID, maybe even a couple to three years before, so this shaky outline is old, but the plot has stayed with me. I’m going to turn it into a Christmas standalone. When I was plotting it, I hadn’t started my pen name yet, so I wasn’t writing strictly billionaire. When I go back, I’m going to have to figure out how to keep him in the situation he’s in because the original character didn’t have money and was essentially trapped where he is. But, I’m excited to use this plot, and I’m aiming for a November release. Even though it’s a Christmas novel, it will be dark, and I’m going to shoot for about 80k words. This will keep me busy during the remainder of the summer and into the Fall. I’m helping someone with formatting and editing, and I told her yesterday that Novembers can be busy for me. Decembers with Christmas can be too, but November will be particularly busy with my daughter’s golden birthday on the 18th, and my birthday on the 28th, and Thanksgiving I usually cook for. I wanted her to be able to plan accordingly but I won’t be working on any of my stuff by then. A standalone should be easy-peasy considering the two trilogies I’ve put together this year, and meeting my self-imposed deadline should be a snap.

I earned out my Fussy Librarian fee ($75.00), so that’s nice. (It was on the 9th of June.) I haven’t done the math to see what my read through is for the trilogy, but since my free promo wasn’t that long ago, my numbers would be way off anyway. It seems like I get decent read through, at least, book three is making money, so that’s something. We hear a lot about saturation. Is the market saturated? Too many books, not enough readers. Too many promos and not enough readers. I’ve read where these newsletter promos like Freebooksy, Fussy Librarian, and E-Reader News Today aren’t working as well as they used to. Being that I never used them FL or ENT, I can’t say one way or the other. I’ve used Freebooksy in the past, and I have proof a lot depends on your cover, if you write in a series, and how good your book is. I did a Freebooksy for the first book in my very first trilogy and it didn’t do well. My writing just wasn’t there and it didn’t earn back my fee. Same with All of Nothing. The writing was better, but that’s a standalone. Paying $120 dollars to give away a standalone doesn’t make any sense, and I didn’t have read through to other books because that’s an enemies to lovers and the only one in my 3rd person backlist. I’m going to keep an eye on how well my promos do for my 1st person brand. So far, the ones I’ve done have earned their fee back and then some, which is how you want it. But I made a conscious effort to niche down, change POVs, and write in more series. We’ll see if it pays off.

That’s about all I have for this week. I have plenty to keep me busy for the next little while, and I am really really excited to put out my rockstar trilogy. I thought my Lost & Found Trilogy was some of the best work I’ve ever done, but I’m really eager to see how readers like my rockstar stuff. I’m very proud of them, and I hope my readers love them as much as I do.

I hope you all have a good week, and if you ask, I can regale you with all the cow pictures I take on the road.

Until next time!