Market or Write? If you have only one book written . . . write another book!

When I did Bryan Cohen’s 5-day ad challenge, he did some Facebook live events where he would help us in real time with any questions we had. While this challenge was tied-in to him selling his course, I still can’t believe all the work he put into the free mini-lessons, and I’m very grateful.

Anyway, I would watch along with everyone else, picking up tips where I could that would apply to my own books.

After a few of these videos, I realized something . . . so many people were worried about the fate of their ONE BOOK.

Don’t get me wrong, having written and published a book is fantastic. It’s a feat many people say they want to do, but hardly anyone does. If you’ve done that and are trying to sell it, you’re already one step ahead of 98% of everyone who wants to write a book but never does.

The problem with this, though, is that if you’re only selling one book, if you’re taking courses, learning ad platforms, listening to podcasts about book marketing, doing anything that takes away from writing your next book, you’re BEHIND 98% of the writers who are concentrating on building their backlist.

I keep up with publishing news and what’s changing in the industry; which small presses are closing, what Amazon is up to, what Draft2Digital is offering next. Ads are a little bit different. What you know today might might be different than what you need to know tomorrow. In fact, as an example, Amazon changed the way their ad platform looks right as Bryan was done with his 5 day challenge! What he taught us was still invaluable and we could put that into practice, but his segment for visual learners was almost irrelevant the minute the course was over. Anyone watching the videos would be confused because the platform doesn’t look like that anymore.

One day after his course ended! Jeez.

What I want to explain going into that is, if you’re learning an ad platform for one book, you’re wasting time when you could be writing another book because by the time you need to know it for book two, it could be already changed.

But, you’re saying, maybe it’s not a waste because their book will sell with ads.

Sure, maybe it will. If you have a solid stand alone with a good cover and a good blurb, you might make some sales. 

BUT, raise your hand if you have only one book in your backlist that

  • is a novella
  • is the first in a series but you don’t have any of the others written yet (and have no idea when you will)
  • is a mishmash of genres and you don’t know who your audience is
  • is written in a genre you’re not sure you’re going to stick with
  • your book is wide

If you have an only book that is any of those above, you are better off leaving ads alone and writing another book.

the best marketing for a book is to write another.We’ve all heard that writing the next book is the best marketing there is for the first one. It’s not just the writing, it’s social media/networking, too. When you’re on social media sharing snippets, you’re blogging about your writing process, who your characters are, etc, you’re doing more than promoting one book. You’re laying a foundation of being an author. Readers will know that you’re planning to write for a while and they’ll feel more comfortable investing their time in your book(s).

It would be interesting to know how many books on Amazon are singles and their authors aren’t planning on anymore. They’ve walked away for various reasons. Maybe you don’t plan to walk away, but a reader isn’t going to wait three years for a book 2, either.

The number of books you need to make traction rises every year. When I started out it was three. Now, the latest statistic I’ve heard is 6-10, and that was last year. This year? I’ll safely assume that you need 10+ books in your backlist before you see any kind of movement toward actual sales. Learning ads is a big part of this, of course. But the time you spent learning and the money you spend experimenting could be going toward your backlist.

I’m a member of the 20booksto50k Facebook group. Michael Anderle came up with the idea that that if you have 20 books in your backlist you should be able to make 50k a year in sales. He does some math, and I won’t get into that now. It’s an easy concept to buy into. I rather like thinking that after my quartet comes out and I’ll have 10 books in my backlist, that I could potentially make 25k a year in sales. That would change my life.

It’s definitely something to work toward.

But you can’t make that a goal if you’re going to waste time marketing one book.

james scott bell marketing

Click on the photo for a link to the book. It’s a good read and worth your time. 

James Scott Bell has a great book out right now called Marketing For Writers Who Hate Marketing: The No-Stress Way to Sell Books Without Losing Your Mind. In it, he talks a lot about marketing books, (and I did say this in my review on Goodreads) and he does spend a great deal of time talking about writing. Write the next book, and the next and the next and the next. In my review, I pointed out, well, you gotta learn how to market at some point, or you’ll have a big backlist and no one reading it.

I think that’s true. Natural momentum only goes so far.

And while I’m happy to spend some money on ads, to try them out, get a feel for them, I have six books in my backlist, I have 4 more coming out in the next couple months, and I’m 30,000 words into a secret project.

My writing time is not taking a hit.

It’s a mindset. There’s no harm in getting your feet wet. There’s no harm in being curious. But when you publish a book you’re not a writer anymore, you’re a business person filling a need (readers of your genre). Remember that when you’re selling one thing in your store, and you’re spending money on ads.


That’s all I have for today! Likely, my blog posts will be hit and miss for the rest of the 2019. I’m editing my quartet and books one and two will be off to the proofer soon. I have three and four that I’ll be diving into soon, and my secret project is well under way.

I love to share whatever is on my mind, though, and I’ll try to keep up my posts!

I’ll be updating you with my Amazon Ads adventures over the weekend. Let’s just say . . . it’s been quite a ride, and not all together inexpensive, either, but that’s what you get, I suppose.

All of Nothing ebook coverI can share this little bit with you . . . All of Nothing, before I started Bryan’s 5-day ad challenge was at 81,xxx (dont remember the exact number) in the Amazon Kindle Store. Since promoting it with ads since September 20th, it’s at 16,399. I know rank doesn’t mean much, not really, but it is kinda cool to see people are reading it.

I think the new blurb and cover have made all the difference!

 

Until next time!

 


end of blog post graphic

October is Prep for NaNoWriMo. Why I don’t participate.

Fall in Minnesota is my favorite time of year. The temperatures cool, the leaves start to fall, and the bugs die. The last is very important to my well-being. Haha. Seriously though, we get a couple sweet weeks of no bugs, and mild enough temperatures that you can still enjoy time outside.

I went for a walk with my sister last night, and the latter half the walk was in the dark since the sun sets so early now. But we saw a couple deer, lots of rabbits, and generally had a nice coffee walk in about 48F degree temperatures.

nanowrimo logoOctober is also NaNoWriMo prep month. It’s the month when writers who are going to participate in National Novel Writing Month plot their books, do their research, make character sheets, anything they have to do to write their book as quickly as possible in the month of November.

I participated once. And while I was a newbie writer at the time and that was probably more of the reason why I wrote a crappy book, doing so on a timeline didn’t do me any favors, and I’ll never participate again.

But that’s not the only reason. Everyone needs to make their own choices with their writing schedule, their publishing schedule, and what they want to accomplish, but let’s take a moment to go over a couple reasons why NaNoWriMo may not be an answer to a writer’s prayers.

  1. Craft gets lost.
    If you have the motivation and skill to write 50,000 words in a month, you don’t need the the contest to spur you on. If you’ve got the craft thing down already, maybe craft doesn’t get lost when you write, and that’s great! But there’s always a question of quality when a writer who is new at this decides to participate. You don’t have time to think about how sentences sound, where your paragraphs are going, if your scenes are relevant to the story, what the theme of your novel is. Writing is already hard enough as it is, and putting a deadline on it makes it worse.
  2. Lots of writers will abandon a current project to start something new.
    This is a tough one because not everyone writes to publish or query. I’m not the type of person who likes to have three different projects open. I adhere to writing and publishing schedule. It’s the only way I can make any headway at all. Dropping everything to start a new project to write for NaNo would derail everything I’m trying to accomplish. I get distracted by new things, too, but I try to keep that under control and finish my current projects. I don’t think I’d have as many books out as I do if I let myself write whatever I wanted whenever I wanted. I understand not everyone is hardcore about this writing thing as I am, and that’s okay. But 30 days of writing something new is still 30 days of time, and in 30 days I can do a lot that will actually move me toward my goal.
  3. It makes us question what a “book” is.
    Let’s be honest. I mean, really and truly honest. 50,000 words, in most genres, is not a novel. It’s a good start to a novel, say, in high fantasy, or women’s fiction, but for the most part you can “win” and still not have a finished book.

    how long is a novel graphic

    Click on the graphic to read the corresponding article by Chuck Sambuchino at Writer’s Digest.

    If you have trouble with subplots and character development while meeting the ideal word count, I don’t recommend trying to write under a deadline. Not always, but you can run the risk of having a full “novel” in word count, and it being incomplete in other ways. This is especially important if you ever want to query this book. Fully-developed plots, subplots without loose ends, full character arcs, and a spot-on beginning and ending are all things agents are going to require to sign you and your book.

  4. You’ll probably have a lot of editing to do afterward.
    This is a personal preference, of course, but I would rather spend a little more time writing and a less time editing after the fact. Editing is hard. Especially if you have to rip the book apart because you wrote yourself into a corner and there’s nothing that will fix it except scrapping the second half of your book, for example. Weaving character motivation and character growth into a book is hard enough as it is without having to go back and fix scenes.
  5. You shouldn’t have to depend on the NaNo energy to see you through a project.
    Most writers I know who participate, participate because they like the energy and the camaraderie. It’s why they do NaNoWriMo camp in July. They like to write with the buddy system, someone who will hold them accountable. The problem with this, though, is that NaNo is only once a year (besides the camp that’s held in the summer). What are you going to do during the other 11 months the contest is not going on? Writing is a solitary endeavor, and if you don’t get your butt in the chair and put the words down, if you can’t do that without a competition, well, I don’t have to tell you your productivity is going to tank. In my very humble opinion, striving for your own writing success, be that publishing yourself on Amazon or other platforms, querying, or whatever the case may be, that should be your fuel. Not a contest.
  6. What could your book be like if you hadn’t written it in November?
    We all have regrets when it comes to our writing. We write through sickness, or when we have a family emergency. Sometimes it’s what gets us through. I wrote through my divorce, I wrote (when I shouldn’t have probably) while I was healing from surgery. I wrote through one of the nastiest winters I have ever seen in Minnesota, and it happened to be the first winter I was a single mom. I have to admit, I write the best when I’m happy, when I’m not stressed out. When I can enjoy sitting at my laptop and not think about anything else but the story.
    We often say “let children be children” but sometimes we need to let our “books be books.” What I mean by that is, you may be doing your characters and story a disservice by rushing them. What could your book be if you write it organically? We meet word counts every day, but I’ve never preached you have to write every day. Sometimes that’s impossible. Sometimes you simply don’t feel like it. To reach 50,000 words in the month of November you need to write 1,666 words a day. That isn’t too bad, in all reality. But I know for me, November is a packed month: my daughter’s birthday, my birthday, Thanksgiving. We may have snow by then. Then there’s Black Friday shopping if you’re inclined to get a head start on Christmas shopping. It’s not hard in November to realize you haven’t written for a few days, and you’re behind. What kind of book could you write on your own time? 

I don’t see NaNo as some evil thing that writers shouldn’t participate in. I think it can be fun and motivational if used correctly. The month of November can be used to celebrate writing and books in general. There is a camaraderie just being a writer. We’re all in this together, and one month designated to writing doesn’t change the fact that we all enjoy writing every day. We don’t need one month set aside to enjoy it.

I create all year round. I’m involved in a lot of Facebook groups. I edit for my friends; I help them with formatting. I celebrate the writing and creation of books all the time. I don’t think a month goes by when I haven’t bought a book or ten. What I suggest you to do is harness how you feel in November and keep that momentum going all year round.

How do agents feel about NaNo? Here are a couple articles about their opinions. (Hint: it’s not a coincidence agents close their slush piles to submissions in December and January.)

An Agent’s Take on Nanowrimo by Fuse Literary

Better yet, DON’T write that novel
Why National Novel Writing Month is a waste of time and energy

Did You Win NaNoWriMo? Let Agent Eric Smith Guide You Through Your Next Steps!
Leah Schnelbach

How do you feel about NaNo? Are you going to participate? Let me know!


end of blog post graphic

Writing to write, or Writing to Publish? Is there a difference?

I had another post planned for today, but while I was working an extra shift at my job on Saturday night, I finished Scratch: Writers on Money and the Art of Making a Living. This book is a collection of essays by writers about, yeah, money and writing.

scratch book coverAs an author, I love looking through paperbacks. How is the copyright page constructed? Who did the author dedicate the book to? I skim over the table of contents. Do they use a quote? And by whom? I also look at the Acknowledgements. I like to read who people thank. In the indie world, sometimes I know a person who is mentioned. I like seeing who has helped the writer turn author.

I read Manjula Martin‘s acknowledgments, and something popped out at me. She said:

Thanks to the members of the Blood Moon writing group, who always reminded me that writing is more important than publishing.

She goes on to list names of people whom I don’t know, but I can appreciate their message.

writing is more important than publishing

In this modern time of CONTENT CONTENT CONTENT, that sentence is extremely powerful.

In this age of free books, blog posts, tweets, and author updates, how often we publish has turned more important than what we publish.

This has never been more true than the today with the market being saturated with bookstuffers to take advantage of KU page reads, or authors who team up to publish a book every two weeks, or authors who hire ghostwriters only to blame them when they are caught plagiarizing. There are even those who sell their previously published books to new authors who will strip the book of its title, repackage it, add a new author name, and put it up on Amazon for sale.

What happened to the quality of what we publish?

What has happened to the way we think about our content?

It’s a hard question for me, and I’ve been thinking about this while I’ve been writing my series. I have a different blog post about something similar already, in that I would like to try my hand at women’s fiction. I won’t get into that post now, but that quote does make me think about my publishing journey.

Sometimes publishing isn’t always what we should be doing with our work.

Sometimes we should be writing to practice. Sometimes we should be writing to learn. Sometimes we should write to give ourselves therapy, like writing in a journal or diary, or writing a poem.

Sometimes we should write for fun.

Sometimes we shouldn’t be writing at all. Too busy, burnout, nothing to say. There’s no harm in not writing–even if it feels like there is.

Though indie publishing is becoming more widely accepted (even some of the big-name authors use POD–especially for their non-fiction titles) it may always carry the stigma of people publishing crap.

There are legitimate reasons to write to publish: you’re on a deadline, or you freelance to pay the bills and if you don’t hustle, you can’t eat. But that doesn’t feel like the majority of my writing peers. We write to be published as any of our debut novels can attest.

This not only impacts our own writing careers–who wants to start a lifetime writing career on a cracked foundation?–but if affects all of us a whole.

Write to write, and then publish.

writing is more important than publishing (1)

Lots of people ask writers, “If you were never read, would you still write?” Of course most writers say yes. Writing is a passion, and they would write even if they never had another reader as long as they put words on the page. To be honest, if someone told me from here on out I wouldn’t have a single reader ever again, I would stop writing. There are other ways for me to communicate my passion. I would start running again, or I would volunteer. I would do what I set aside because writing takes up so much of my time. Because I love it. But an audience fuels my love of it, if that makes sense.

Now, if I were told I would still have readers, but I wouldn’t/couldn’t make any money, I would still write. If I was locked into only blogging, or publishing my work on Wattpad, I would still publish my stories. Being read means more to me than making money.

Seeing your book on Amazon is a crazy wonderful thing, and I don’t fault anyone who is damned proud of it.

But sometimes we need to take a step back and ask ourselves why we write. What fuels us? What do we get out of publishing our work? Would we be just as happy, just as proud, if we posted that novel for free, or even more mind-numbing, shoving that novel under your bed?

If we began every project without thinking of the cover art, or who is going to format for us, or when our publishing date is (Hello, Amazon and your one year pre-order deadline now) how would that change our perception of the project? Would we take our time? Put more of our hearts into the piece? Would we dive deeper into the truths of what we want to put down on paper?

Maybe if we wrote to write, writer’s block would be obliterated. After all, if we only wrote for ourselves, we wouldn’t fear criticism or disappointment and the blank page wouldn’t scare us so much.

When indie-publishing is so easy now, we have to stay aware of why we’re writing and what we’re trying to say to our reader.

Open a new document and put words on the page just to write. No agenda. No deadline.

You may find you’ll write something worth publishing.


I loved reading Scratch. There were great essays by some of the top authors. I particularly enjoyed Manjula’s interview with Cheryl Strayed (she talks about her book deal for Wild), and Jennifer Weiner’s essay on earning respect for your work vs. earning money and if you can have both.


Jeff Goins also has a blog post about this topic. You can find it here.


Until next time, lovelies! Have a wonderful writing week!

end of blog post graphic

Mid-August Check-in and What I’ve Been Doing

August 2019 blog photo

I usually have some writing-related blog post today, or commenting on something in the publishing or independent publishing space, but today I’ll just update you on what I’ve been doing, what I’m reading, and the things I’m going to try to do before the holidays hit. Christmas is in 128 days, if you can believe it!

It’s hard to believe summer is almost gone, and my daughter (maybe your kids already are) is going back to school in a couple weeks. I’ve done a bit of back to school shopping for her and ordered her pictures online.

I live in Minnesota, so I’m not looking forward to summer’s end. In fact, it’s always nice if the snow can hold off for as long as possible. Last year, we had a bad winter while I was recuperating from surgery and if we only get half the snow that we got last year, I’ll be happy. I’ll be figuring out my new writing rhythm when my daughter goes back to school, and that will take a little time to adjust to, but it shouldn’t be that bad. My work schedule won’t change, so that’s nice.


I changed All of Nothing‘s cover, blurb, and keywords. It’s still too soon to say if they made a difference.

But I am also doing the same for Wherever He Goes.

This is the old cover:

wherever he goes old cover jpg

Pretty and sweet. I have no qualms about it, but it also doesn’t give off the steamy contemporary vibe. So I changed it to this:

wherever he goes new cover jpg

They are both dressed, but I feel it ups the steam factor a bit. I also rewrote the blurb, but I won’t get into that, eventually I’ll get to the keywords. Looking for those will be interesting, as it’s a road trip romance, and that’s a sub-genre I know exists, but I haven’t seen the category for it on Amazon. I ordered a proof so I can see how it looks in print, but the ebook cover is already live. I’ve gotten great feedback on it, so for the skill I have and for the cost I paid ($7) I think it’s a nice change.

Of course, IngramSpark is giving me another pain in the ass about it. Since I published on Amazon, they are saying my ISBN is in use and not mine. I didn’t click on expanded distribution on KDP Print, so the ISBN should be (and is) available for other retailers. It’s just more going around in circles I’m going to have to do with them. Plus they keep insisting I didn’t build my cover within the correct guidelines, but I did. So, I think after I get this book straightened out with them, I won’t be using IS for expanded distribution anymore. Until they can become more indie-friendly, I’ll stick with Amazon.

I can honestly say that through all this wide business and going back and forth, I’ve learned what matters and what doesn’t.


Now that all my covers are how I want them to be for a while, I’ll be focusing on finished up my quartet. Officially called A Rocky Point Wedding (Books 1, 2, 3 and 4) I started book four a couple days ago, and I’m 10,000 words into it. At this point I’ll be trying to figure out covers and get a more concrete idea of what I want. I don’t know what I want yet, and when I don’t feel like writing I poke my eyes out look at stock photos. If I thought doing my trilogy was a pain, this quartet will be the death of me.

I am planning on a slow release . . . possibly one book a month, and while I’m releasing I’ll take a break write a new standalone that I’ve been planning for a while.

But first, book four. This book has its own plot to figure out, plus wrapping up wedding stuff. I do have a book 0 I could write if I ever feel like revisiting Rocky Point, or if I ever feel like starting a newsletter, I could write a prequel novella and offer that as a newsletter sign-up cookie. So there’s that potential, anyway.


I’m reading a really great book right now called Scratch: Writers, Money, and the Art of Making a Living Paperback by Manjula Martin. It has a lot of great essays in there by authors like Cheryl Strayed. They talk about giving work away for exposure and opportunity, living in poverty while trying to make it big, what they do with their advances if they do. I’m enjoying it a lot so far, and I recommend it if you’re interested in the money/business side of writing.

If you like books like that, I also recommend The Business of Being a Writer (Chicago Guides to Writing, Editing, and Publishing) by Jane Friedman. She breaks down the publishing industry and what you can do to make money off your writing. Being that it’s always being said writers can’t make a living wage anymore, I like to hear other people’s opinions.


August 2019 podcasts graphic blog post

I listen to a lot of podcasts, too, and here are some of my favorites:

Joanna Penn. The Creative Penn Podcast

We know she’s a powerhouse in the indie space, and she has a lot of great guest interviews. I don’t listen to every episode, and I have to pick and choose what tips I jot down for my own use since she’s a big believer in being wide, but overall I her podcasts are very useful.

***

The Sell More Books Show hosted by Jim Kukral and Bryan Cohen

These guys used to talk about the news, and they still do, but they have started to pad their podcast with “news” of indies making money. They don’t get into the hows or the whys (not in great detail, anyway), and if you’re not a member of the 20booksto50k group on FB (where they cull these stories) you’re not able to dig out the nitty-gritty details for yourself. I understand there are slow news days, and I listen for the big stories like Dean Koontz moving to Amazon from a Big Five. They pull stories from other places like the Hot Sheet by Jane Friedman and Porter Anderson, and if you don’t subscribe to that newsletter, this is one way to hear about the stories they report.

***

Stark Reflections by Mark Leslie Lefebvre

Mark’s a super nice guy, and I can’t wait to meet him at the Career Author Summit in Nashville in 2020. With so much history in the industry, his podcasts are very interesting to listen to, and he also has a bevy of author and publishing expert interviews. In the last podcast I just listened to, he interviewed Craig Martelle, who puts together the 20booksto50k conferences with Michael Anderle.  As with Joanna’s, I pick and choose what I want to listen to. Mark moved from Kobo to Draft2Digital, so it goes without saying he’s a big cheerleader of also being wide.

***

Self-Publishing Formula hosted by Mark Dawson and James Blatch

I listen to this one off and on. He has great interviews with authors and industry professionals, too, and again, I just pick and choose what I like to listen to by reading the details of the podcast episode. Sometimes they can get a little heavy with advertising their courses, but they all sell something, so listening to them tout their wares is going to be part of listening to a podcast.

***

Science Fiction & Fantasy Marketing Podcast hosted by Lindsay Buroker, Joseph Lallo and Jeffrey M. Poole and Laura Kirwan.

These guys took a break this summer, and so far Lindsay hasn’t said when they are coming back. She alluded to them changing their format, so I’m looking forward to them doing more episodes. Even if you don’t write Fantasy or Sci-fi, this is a great podcast to listen to. Keep an eye out for new episodes.

***

Print Run Podcast hosted by Erik Hane and Laura Zats

Erik and Laura are agents at a literary agency in Minneapolis, MN, and that was one of the primary reasons for listening. They talk about a lot of the literary stuff in the state, and if I had a more dependable car, I would go to some of them (the Twin Cities is a 4.5 hour drive away from where I live). But anyway, being that they are agents, they give an inside look at the traditional publishing industry. The last episode I listened to, though, they talked about Dean Koontz and his defection move from the traditional publishing marketing space to move to Amazon. They didn’t say very nice things about it, or about Amazon in general, and be aware, if you’re an indie making money off Amazon, that that is their stance. If you can look past their bias, their takes on books and publishing can be interesting at times, though they defend traditional publishing and an agent’s place in it (of course). Publishing is publishing though, and whether indie or trad, they all fit together, so keeping an ear to the ground isn’t a bad thing.


ku graphic

My books have been moved back to KU since the first of August. I boosted an announcement to that effect on from my FB author page and that grabbed a little attention. I used the audience I created for one of my ads for The Years Between Us that didn’t do anything because my ad copy was poor and the pictures I used weren’t the best. I ran two ads for three days a piece and I think I got one sale. But I blame the ad and the copy and the fact I was just messing around to get a feel for the platform. Anyway, so I already had an audience I’d created for that, so I used it and I think I got about 150 likes ad and a little engagement. It will take some time to let people know my books are in KU again, and I haven’t been very vigilant about it because I’ve been changing out covers.

Seeing page reads again is fun, I’ve made $21.00 since moving my books back to KU. You can look at my numbers in this blog post, but I can tell you that during my two months wide I made $66.00. So in a week with just a little boosted post on FB I’ve made 33% of what I made with wide while spending money on a Freebooksy ad. I feel better being in KU and I don’t check my numbers all the time like I was doing when I was wide. That is all KU reads though, not sales. I think I may need to research price more as maybe $4.99 is a bit too expensive for books by an unknown author. I said in a previous post that it was freeing being back on one platform and it is. I feel like I can focus more on the work instead of sales, and with a small backlist, writing is more important to me right now.


Well, that’s the personal update I’ve got for you. In my next blog post I’ll tell you about my experience with Booksprout, and if it’s useful or not.

Thanks for reading!

end of blog post graphic

Choosing Amazon to self-publish. What’s so bad about it? My answer? Nothing.

amazon love hateWarning! Lots of thoughts that are a bit scattered, but I try to keep them coherent at least. I’ll blame writer’s brain and the fact that I’m almost done with book three of my series. Yay!

Okay . . . carry on.

 

If you read my blog here in there, you’ll know my feelings toward Amazon are complicated, with a capital C.

But I’m not alone.

There are lots of people who think Amazon is either a devil or an angel, depending on who you talk to, and if it’s on Monday, Wednesday, or Friday. (On Sunday you might find a select few in church praying for Jeff Bezos’s soul.)

Dean Koontz’s book deal with Amazon only added gasoline to this already wicked fire. Was he smart? Greedy? Some accused him of starting the toppling of the traditional publishing model, although a few other bigger-named authors have inked deals with Amazon too, like Sylvia Day, with less scrutiny.

Everyone is quick to point fingers, but the fact is, traditional publishing has been on a decline for years because they cling to an old model that is no longer working in the changing landscape.

Depending on huge bestsellers like Stephen King, Nora Roberts, John Grisham, and James Patterson is harmful. People who champion this say coddling the big authors funds the little authors. But I questioned this in two ways. The mid-list is shrinking. Who exactly are they funding? And more importantly, if new authors are not being sought out, their careers nurtured, who will replace these top authors? We can’t depend on all authors like Stephen King to have children who will take over their publishing empires.

One of the most frustrating things about traditional publishing is the lack of risk-taking. Yes, they are the gatekeepers of quality, but while they are busy keeping quality inside their walls, they are also keeping quality out, too. Only so many books are published every year—and those numbers include already established authors. There’s no room to grow.

Yes, they are the gatekeepers of quality, but while they are busy keeping quality inside their walls, they are also keeping quality out, too.

No one ever said if you want to be rich write a book. Some publishing houses or small presses won’t give an author an advance anymore, and if they do, it isn’t much.

Traditional publishing asks a lot of writers who want to be published:

  1. Query an agent. This could take months, if not years.
  2. Go through edits with said agent, if you’re lucky enough to follow the lengthy guidelines required to query each agent and have one sign you.
  3. Wait for your agent to sell your book. If she can. And that’s contingent on a few things: what kind of book you wrote, what’s selling, and what other agents are peddling. There are not many editors to go around.
  4. Then you might have to go through more edits with that editor.
  5. Wait a year for publication.
  6. Market your own book (with a cover you may not like and edits you don’t agree with, but you wanted to be traditionally published, right?).
  7. Make a fraction of book sales because your agent and publishing house take a percentage off the top.
  8. Hope your first book sells so maybe your agent and editor will take a look at another book.

Never mind that after you’ve gone through all of that, depending on what kind of contract you signed, your book isn’t yours anymore; your rights are gone.

To be honest, the more I learn about traditional publishing, the less it appeals to me. And to other writers. And where do writers turn when they want to publish, but don’t want to go the traditional route?

Amazon.

To be clear, publishing with an Amazon imprint is still considered being traditionally published. You can’t be considered without an agent. Which does make me a bit confused. If agents are so vocal about Amazon ruining traditional publishing, how will an author find an agent willing to submit their manuscript?

I listen to Print Run Podcast and the two agents who host make it clear how they feel about Amazon, Amazon’s view on books, and what they are doing to publishing as a whole. Take a listen to their latest episode where they discuss the Koontz defection, and cross them off your querying list if you want a deal with Thomas & Mercer or Montlake.

And that brings us back to what traditional publishing thinks we should do. As authors, we want our work read, not shoved under our bed because an agent’s intern was having a bad day and rejected our query.

We turn to Amazon as self-publishing authors.

But that isn’t what enrages the traditional publishing industry. What makes them so mad is that authors who publish on Amazon are making money, and there’s nothing they can say about it, or anything to defend themselves. I’ve seen proof of writers who can make good money publishing quality books. Consistently.

Living wage money.

In traditional publishing, where does the money go? To the CEOs of the huge corporations that own the publishing houses, and to the big authors who earned the gigantic advances. There is no mid-list in publishing anymore. We’re all over on Amazon earning 70% royalties and keeping our rights to our books.

Yet, somehow this is all Amazon’s fault. Mostly because Amazon is accused of not caring about books. It’s brought up time and again Jeff Bezos started moving books because they are compact and couldn’t break.

The traditional publishing houses, and anyone associated with them, holds on to the philosophy Amazon doesn’t care about books. I can say the same about the traditional publishing industry, too. If a book doesn’t sell, you’re out. Your career, too. There are no second chances, no molding of careers. Can an industry who doesn’t pay their authors, or help them sell their books, say they care about the writer or the book? They aren’t publishing for art, they’re publishing for money, and authors aren’t getting a piece of the pie. Caring about a book and caring about selling a book are two different things, but they don’t have to be mutually exclusive. I love my books. I love selling them, too.

Maybe books are loss leader on Amazon, but that doesn’t change the fact that Amazon gives every writer something that an agent or traditional publisher won’t or can’t.

A chance.

A lot of authors take that chance and turn it into a four, five, or six figure career.

And Amazon is the bad guy?

I get Amazon lets too many things slide: book stuffers, plagiarism, letting indie authors publish crap that wastes customer dollars if they don’t look closely enough at the product. But the thing is, it doesn’t make them any different than any other company. Everyone has bought something brand new from a store that didn’t work when it should have. People buy cheap crap, because stores sell it, all the time. It doesn’t make it right, but Amazon isn’t doing anything new.

You can say they treat their employees like crap, but again how is that different from any other company? We all have not-so-nice things to say about where we work. Walmart is a huge culprit of this. Not long ago it came out that their workers were working off the clock to get all their work done.

Questionable ethics abound. Starbucks employees are racist. McDonald’s serves unhealthy food. Jimmy John’s founder trophy hunts. No one stops drinking coffee, and McDonald’s is still the number one fast food restaurant in the United States.

Authors don’t have a problem making money doing something they love. And if everyone else does, it’s time to do something about it.

Traditional publishing isn’t letting more authors in. Every year they keep more out.
Barnes and Noble is still in shambles, though it would be great if the new owners could give Amazon a run for their money. Apple Books doesn’t seem to be a contender, and you have to jump through more hoops than a circus tiger to publish with Google Play. When I was wide, Draft2Digital wasn’t able to publish my books there.

Everyone can complain about Amazon, but no one is stepping up to compete. Shouldn’t that be what the traditional publishing industry’s job?

Dean Koontz obviously felt that his publishing house wasn’t going to give him what he wanted or needed for the next handful of books in his career.

That’s not Amazon’s fault.

Amazon may not love books, but they are forward-thinking and are willing to pay authors for their work.

What do you have to say, traditional publishing industry?

Seems like all you can do is point fingers when you’re the only one in the room who can do something.

Untitled design

All this paper is good for something. I’d rather write another book for my backlist than take the time to query agents who will reject me.

I may have vented some frustration with Amazon in the past, but the truth is, writers should go where the money is, and for now that’s KU for the page reads and a 70% royalty  for self-publishers (or an imprint if you can get it). With no one else willing to give authors competitive alternatives, I’ll take my chances.

And instead of writing 500 query letters, I’ll take that time to write another book.


It’s important to note that in some genres it makes more sense to query. I write Contemporary Romance. That’s one of the top genres that does well in the self-publishing space. YA fantasy, middle grade, and picture books do better when you can take the time to query. I’m not saying you can’t self-publish, but those kinds of books require a different kind of marketing, and you’ll need to do your research and make sure you understand how you’re going to reach your audience once your book is self-published. Always research the best way to publish your books.


There’s a lot of opinion on the state of publishing and whether or not querying is a viable option. Amazon is accused of not caring about books, and training readers to want free things. Traditional publishing is accused of not moving forward and staying in the past. It’s interesting to take a look at all angles and read different sides to different stories. For more reading look here:

You can read another opinion piece from the New Yorker, here.

This is a great read on both sides. PUBLISHING INDUSTRY NEWS
Amazon’s Influence on Authors & the Publishing Industry

Stay Away From Traditional Book Publishing by Dean Wesley Smith

Downtime. Not doing a damn thing.

You know how it is. You have a long list of things you could be doing. As writer, publisher, and entrepreneur, that list is long. There’s always something, and writing new words is right on top.

What’s after writing?

  • Writing a blurb.
  • Looking at hot guys stock photos
  • Reading a non-fiction book
  • Listening to a podcast
  • Beta reading
  • Reading  a book in your genre
  • Creating an ad (after you’ve read the book about it, of course)
  • Blogging, reading and commenting on other people’s blogs

But sometimes you turn on your laptop, a cat crawls into your lap, and boom. You’re tired, and you’d rather watch the next episode of Outlander than see if your blurb is converting (if you don’t know what that means, you need to read Mastering Amazon Descriptions: An Author’s Guide: Copywriting for Authors by Brian D. Meeks. Another thing you can add to your list! Yay!)  I’m sure Diana Gabaldon thanks you. But I probably should point out that without her writing the words, there would be no show. Maybe Outlander was a bad example.

I’m in that predicament tonight. The things that I could be doing right now? Working on the new cover for All of Nothing. Working on the blurb. Writing more words for the third book in my Wedding Party series.

Instead I’m sitting with a fan blowing on me. I’m a little nauseated from sipping too much Prosecco on an empty stomach. I was grinding my teeth in my sleep last night so I have a toothache on the left side of my jaw, top and bottom, that feels a little more than mild, and all in all, I’m just tired.

And feeling like this is always a conundrum. Do you give in, or push through? Give in and practice a little #selfcare, or do you, in fact, get some shit done?

I suppose it depends on where you are in your schedule. Don’t have one? Well, nothing gets done simply by dreaming, and if you give yourself a pass too many times, you’ll end up with a handful of days where nothing got accomplished. A schedule isn’t a bad thing.You need to be a self starter and self motivator if you want to keep getting your stuff done. It can keep you on track. A schedule or a plan can at least be a guide in that if you do start letting too many days go by, you can tap yourself on the back and ask yourself what the heck is going on.

Taking a break to breathe is advisable, but if you want books to publish, you have to write them, too.

I could put on some coffee and at least get one or two small things done. Work on my blurb. Look over what I have for my cover. I’d like to swap them out so the book is ready to go when I put all my books back into KU next month. The cover is going well, and I’ll update you on that probably Thursday. I’ll be swapping out the cover for IngramSpark, too, so that will be lovely, though I’m getting used to the IS user interface and dealing with the cover template isn’t so hard anymore.

I had a soft deadline of getting book three done by the end of the month. I’ll be close, but maybe not finished. But that’s okay. Without the deadline I probably wouldn’t have made as much progress as I did. I’m proud the book is almost done. It’s a good book with a strong plot and relateable characters. It seems crazy to say that I’ll have finished three books this year.

But I guess that’s the point of this blog post. I wouldn’t have been able to accomplish that had I given myself too much downtime.

For tonight I’ll try to calm my stomach down, make some coffee, and see if I can check one thing off the list before going to bed.

I’m going to a writer’s meeting tomorrow, so that should be interesting. I’m not a joiner, and while I know the value of networking, I can’t lie. More than a little bit of me wants to skip it.

When you decided to be a writer, did you know how many people would be involved?

I didn’t either.

I feel like I should offer you something since you made it this far and have given me 15 minutes of your time or so, so I’ll end my blog post with this.

I recently read Make Money on Medium: Build Your Audience and Grow Your Income with Medium.com. I’m always open to new things, but after reading the book I realized I don’t want to write for Medium–I like blogging for the audience I already have. But whether you’re a blogger or a Medium writer, Nicole gives some good tips for what to write, how to write, and headlines. I’ll share one little tip that she tells her readers about, and that is a blog title, or headline evaluator.

Headlines or titles are important in that you don’t want your readers guessing what your content is about. You could have a GREAT blog post, but no one will read it if you title it something weird. (That goes for book titles too, but that would be a different blog post.)

There are a few headline generators, and you can Google them.

Coschedule.com will analyze your title (if you give them a few pieces of info about yourself and your business) and tell you if it’s too weak. It didn’t like the title I came up with for this blog post:

blogtitle analyzer

Nicole suggests that you want your book to be at 80 or better. She even admits that she might spend more time thinking up a good headline or title than actually writing the post. That seems crazy, but on the other hand, no one is going to read what’s inside if the title isn’t appropriate, so she isn’t that far off the mark. Being she’s a HUGELY popular writer on Medium, I would take her word for it.

You can plug in titles forever, but just to see what I could do, I changed my title:

blogtitle analyzer2

That’s actually a vast improvement, but a lie. That’s not what this post is about. Mainly it’s about not feeling guilty if you don’t feel like doing anything, but also keeping those feelings under control so your to-do list doesn’t look like Mount Kilimanjaro by the end of the week/month/year. Everyone knows how fast time goes.

Anyway, if you’re interested in writing for Medium.com I suggest you take a look at Nicole’s book. She offers you some great tips on how to get started, how to follow and pick up followers, and how to write for a pub. If you’re on the fence about blogging, but feel you should be giving out content in some way to get your name out there, writing for Medium could be a good way to do that.

What am I going to do now? I still haven’t shaken off my blahs, but I did take some Aleve for my mouth and made a cup of coffee.  I could work on my blurb or watch another episode of Outlander.

I’ll let you guess which one.

Have a great week!

thank you for your patince

Changing your Point of View: How you write, and thoughts on 1st, 3rd, past and present tense

change pov blog post

Change comes whether we want it to or not. Sometimes change happens so slowly you don’t know it’s happening. Sometimes you’re not paying attention and the old way you’ve taken for granted is suddenly gone.

This happened to me, though I think I was more in denial this was happening than embracing the change. Maybe I was hoping it would go away, or maybe I was hoping the old way would hang in there. The latter may still have a chance, but the former isn’t going to happen.

What am I talking about? The way fiction is being written. Not even by indies, as this change has been happening with the traditionally published books in the past couple of years as well.

To explain, let me go back.

Like all writers, I grew up reading. Nancy Drew, The Babysitters Club, Sweet Valley High. Slowly, I graduated to Sweet Dreams romances, VC Andrews and Harlequin Desires and Temptations.

And looking back, I realize there is one thing all those books have in common–they were written in third person past tense.

It stands to reason then, that when I began writing my own stories, I too, wrote in third person past since I grew up reading it. Never would I think this way would become outdated, but I’m afraid that it has.

Now books today are written in first person present, and that doesn’t seem like that’s going to change any time soon. Take a look at any new book, especially a romance in Kindle Unlimited, and you’ll see what I mean. I liken this to how Mike Campbell loses all is money in the The Sun Also Rises by Ernest Hemingway:

“How did you go bankrupt?” Bill asked.
“Two ways,” Mike said. “Gradually and then suddenly.”

It seems as if first person snuck up on us, and then suddenly it was everywhere.

And as a writer who writes in third person past, this is troubling because this isn’t about catching a trend or even writing to market, it’s about adapting to change as not to be left behind.

It used to be first person, be it past or present, served one purpose–the sole reason why the writer chose to use first person when writing their novel: to tell the story of “I.”

change pov blog post2

Who was the “I?” A girl with magical powers? A young boy out to seek his fortune? The author chose that way as a device to tell that ONE person’s story through their eyes. Middle grade and YA were (are) written in that fashion so the young readers could more easily envision themselves in that role.

I can’t remember the first person book I ever read–and I must have read some; they weren’t non-existent as I was growing up, but they obviously didn’t make an impact on me. And when I was a young adult, and now a “real” adult myself, I don’t read much YA.

And maybe this is the point.

I’m outdated. At forty-four years old, I’m writing in a way that is being used less and less, except by the authors who have been writing for as long as I’ve been reading. Nora Roberts, Brenda Novak, Robin Carr.

When you read and enjoy first person books, that is what you’ll probably write. Books like the Hunger Games, Twilight, 50 Shades of Gray took the lead of a style of writing that is prominent now. You may be shaking your head, but think to when those books were written and how popular they were. The first book in the Hunger Games Trilogy was published in 2008. Twilight, 2005. Divergent, 2011.

I’m an old lady.

When thrillers and romances are now being written in first person (and present, too) where do you fit in if you like to write in 3rd person past tense, or even 3rd person omniscient?

I write contemporary romance, and when others who write in my genre use first person, it confuses me. There is no “I” in contemporary romance, there are two characters. His and hers. Or his and his. Or hers and hers. Depending on what you write. There is no single “I” on a journey to a happily ever after. Writing a two-sided romance using first person, to me, defeats the purpose of using first person.

Is this an old way of thinking?

Some of the greats still use 3rd person past, Nora Roberts holds true. So does Susan Mallery. Brenda Novak still does, and Robyn Carr as I mentioned above. The Harlequin lines, though they are going through some rearranging at the moment, still seem to publish 3rd person past romances, at least their little pocket romances like their Intrigue and Desire lines.

And to really confuse me, authors are starting to use a mix of points-of-view, and what’s even more mind-numbing is that it’s becoming popular, like The Mister by EL James. Maxim tells his story in first person present, but Alessia shares her story in third person present. I would love to ask Erica why she wrote it this way.

It seems like these days authors use POV as an artistic tool. Does it work, does it not? I have no idea. They say anything that takes your reader out of the story is bad. But what is bad is subjective.

Dark Places by Gillian Flynn tells two stories. One story is present day and written in first person past, the other story took place while the female main character was a child and it’s told in third person past. She obviously choose this as a stylistic choice. Does being with the “I” character makes us feel more intimate with her? I don’t feel it would have changed the story much had she written the present day timeline in third person past. But with the popularity of her books, no one seems to mind what tense she chooses.

Have I had any complaints when it comes to my third person books? No, not that I’m aware, but nor would I know how many sales I’m either gaining or losing because of my choice.

So what is a writer to do? Keep writing in a style you like and are good at? Practice a different POV? I’ve tried writing first person present, and I liked writing it as much as I like reading it, and that’s to say, none.

And I will always believe writing a romance in first person POV when the author intends to show both sides of a relationship doesn’t make sense, and you can pry my opinion out of my cold, bloody fist.

change pov blog post3

But it’s obvious that what is coming out by younger romance writers that my viewpoint is not shared, and it’s not shared by their readers, either.

We need to adapt with change, though. When will my dislike turn into simple stubbornness? And when will that stubbornness keep me from reading books I may otherwise have enjoyed? I can’t be an old curmudgeon waving my cane hollering “3rd person past” at every writer I meet.

Point of view can bring on choices that you need to make besides just how you want to write your book. If there’s an “anything goes” with what’s between the covers, our blurbs and ads need to reflect that. Blurbs have always been written in third person present. Some unspoken, unwritten rule has ordained this since the beginning of time, and it didn’t matter if your books were written in first, third, or alien.

Now though, if your book is written in first person, blurbs are changing to reflect that. The first book I grabbed off Amazon that is self-published and in KU happens to be written in first person past and the blurb is also written in first person. Maybe a coincidence, maybe not. Is this how blurbs need to be written now? When did the rules change, and where do you read them in the updated Author Handbook?

What about ads? Ad copy isn’t the same as writing your book, though blurbs and ad copy are cousins, I guess. Ad copy is supposed to be snappy, hook your reader into buying the book. If you sell a book with snappy first person ad copy, but your book is written in third person, will that go over well with your reader?

I have no idea. You’ll hear it in reviews though, guaranteed. Or at the very least, wasted ad money for clicks that don’t turn into sales.

Looking at “how it always used to be done” may not help in these quickly changing publishing times. For another look at how to write blurbs and in what POV look at this blog post by Writer Unboxed. The author of the article mulled it over a lot more eloquently than I did. Marketing Copy: The First- Versus Third-Person Debate


I’ll keep writing in 3rd person past. It’s how I write best.

Write how you write at your best because after all, it doesn’t matter if you write in first, third, or alien, it comes down to giving your readers a good story.

But I caution you using POV as a stylistic choice to cover up lazy, or poor, writing. If you’re going to experiment, make sure you have plenty of betas on hand to tell you if it’s working or not.

You can do whatever you want to do with your book, but you still want people to read it too. Even aliens.

change pov blog post4

That was some really bad Sunday night humor. And with that I am going to bed. I hope you all have a lovely week of writing ahead!


thank you for your patince

graphics made with font and photos from canva.com