Deciding What’s Really Worth It

Because of some personal circumstances, I went back to full-time work a couple weeks ago. To say that I have not adjusted well is an understatement. I don’t want to sound whiney, like a little kid being made to do something she doesn’t want to do, but it’s definitely a rude awakening when all of a sudden all the writing time I’ve enjoyed is gone.

I know most, if not all, my adult writer friends also have some kind of full-time job, and many of those also add small children to the mix. There, at least, I am fortunate. My son is 18 and will be graduating from high school soon. My daughter is 12 and as soon as she comes home from school, she runs and hides, all her energy gone from putting up with her peers all day long. But that doesn’t mean I don’t have laundry to do, dinner to make. By the time I have a free moment, I am spent. Not maybe physically, but emotionally, all I want to is mindlessly scroll Twitter until it’s time for bed.

So, lately, I’ve been exploring what I can give up, and what I want to keep, in order to have the time and energy to keep writing.

office-620822_1920And it’s more than that, too. I consider myself an indie writer, publisher, marketer of those books. That means staying on top of publishing trends, practicing writing, reading about craft. I just finished Stephen King’s On Writing. There is always something to do when you are an indie writer: build your platform, market your books, run ads.

What do I do on a daily, weekly, monthly basis? Let’s explore:

Daily:

  1. There isn’t anything that I do absolutely every day, except be on Twitter/Facebook (and I can’t even claim I post regularly on my FB author page, either!). I enjoy it, and I follow influencers, top people in the publishing industry. Agents, editors, other writers. It’s easy to write this off as a time waster, but if you follow the right people and use it for more than watching weird gifs, it can be a great networking tool. I’m fortunate to have the account I do, and for that reason alone, I like to try to keep up with it. I have a lot of friends and support on there. Sometimes I do fall behind, and for that, I apologize.
  2. I should add writing to this, but for the most part, I can’t. Sometimes I am physically unable to write. Lack of time or whatever, sometimes I just can’t. It doesn’t help that right now I am formatting and creating my cover for my current novel. Any free time I have is going to that just to get it done. I’m tired of looking at it, and I would love to start a new book.

 

Weekly:

  1. Listen to podcasts. I try to keep up with these as they come out. To give myself a podcasts-2633018_1920two-fer, I try to go for walks as I listen, to get my exercise in. There are two that I absolutely love: The Sell More Books Show and Print Run Podcast. The Sell More Books Show talks about indie news, and I keep up on a lot of things going on in the indie-publishing world. Print Run is run by an agent and editor out of Minneapolis, and they talk about the traditional publishing industry. They’ve opened my eyes to a lot of things, and to their credit, they are candid about their jobs. Others that I try to listen to:
    a) The Science Fiction and Fantasy Podcast. I don’t write fantasy, but a lot of the guests on there talk about their marketing strategies that can work for everyone.
    b) The Creative Penn. Joanna runs a great podcast and keeps you updated on everything from indie news, craft, author interviews and more. At this point, she’s a staple of the indie writing community.
  2. Write. Finally, I can put this on the list. I would go nuts if I couldn’t write. Even when I have to write longhand at work, it’s better than nothing. When I was working part-time, I could write 5,000-10,000 words a week. Especially if the story was going well. Now, well. I haven’t been working long enough to fall into a routine to see how far I can push my limits. And now with summer coming, I just don’t know. All I can do is my best, and so far, I feel like I am failing miserably.
  3. Read craft books/editing books. Being I can read at work if it’s slow, (no internet/computer/device access though, that’s why I buy my books in paperback) I can read a lot. I read Stephen King’s book in two days. I read lots of books, which is a major boon for me. It’s harder to write at work on certain days since a) I can only writing longhand and 2) if it’s busy, I lose track of what I’m doing and my writing becomes choppy. It depends on the day, and what calls I’m scheduled to take. Weekends are better for writing.

 

Monthly: 

  1. Blog. My blogging schedule leaves a lot to be desired. Some of my most dedicated arms-3404941_1920friends will crank out two blog posts a week. I can’t do that. Not only do I not have time, Good Lord, where do they find the content? I’ve added book reviews to my blog schedule (of craft and other non-fiction books) just to add some filler. But contrary to what others say about how important blogging is to your platform, this is the one that I let slip first.
  2. Helping others. Sometimes I’ll edit for free for someone just because I know how hard it is to find help at a reasonable rate. While I limited that to once maybe every three months, or when I come across someone who really needs the help and have nowhere else to turn, I fear I may not be able to do any of that anymore. Which saddens me, because I really enjoyed it.
  3. Author interviews. I don’t do this often, but this falls into blogging, and while it might be easy to email questions, formatting the answers into an enjoyable blog post (see my lovely interview with Aila Stephens) can take a lot of time.
  4. Spend some time on Goodreads. I try to add all the books I’ve read to my shelves, and give a star review, even if I can’t write a quick review on there. Sometimes I’ll try to copy and paste the review I write for my blog into the review on Goodreads, like I did for The Continent.

 

So, obviously, as an indie writer, you need to make time to write. If you’re not writing, you’re not doing much of anything. But if you are writing and publishing, it’s hard to figure out what you can drop since you’re running two or three businesses single-handedly while working a job and raising a family.

business-3385079_1920What could I drop? Blogging, probably. I blog for indie writers, and well, indie writers don’t read indie books. That is not where my audience is, and it was one of my mistakes when starting up my blog. I could give up Twitter, but it’s my main source of writerly companionship. Sometimes I don’t walk as much as I want to, and that’s sad, because MN weather is really nice right now, and I don’t want my podcasts to pile up (when I don’t walk, I listen to podcasts to make the chores and errands go a little bit faster).

This probably isn’t a good time to figure out a writing schedule since I’ve only been working full-time for three weeks, and in that time I’ve been editing Wherever He Goes and have moved on to formatting and creating the cover. I’ll have a more accurate depiction of how I can figure out a writing schedule when I start my next book.

All in all, I’ll just have to try to find some balance like everyone else I know. Pull up my big girl panties, and write when I don’t feel like it. Walk when I’d rather take a nap. Be careful not to burn out.

Lots of people seem to have a handle on it, and lots of people seem like they don’t, too. I’ll just have to look at this as a speedbump in my writing career. It’s not easy to think that way, since I write romance, and romance is notorious for the pressure. It’s not unheard of for a romance writer to publish anywhere from 5-10 books a year. I’ll never get to that point. Even if I didn’t have to work, at all. I’d never make it.

So, I’ll echo the advice I hear over and over, and something I have even told others: Find a balance. Do the best you can. Work with what you have.

It’s all you can do.

The Continent~~Book Review

This book has had a bumpy start. No one in the publishing industry or Writer Twitter missed all the controversy surrounding this book and the original ARCs people had been able to read last year.The Continent

While I acknowledge that, (I was not one who read an original ARC) those controversies and/or original content of the book are not what this review is about.

I admit I read The Continent primarily because Ms. Drake is a friend of mine on Facebook, and I was curious to see what the book was about. I’m not able to make comparisons between the original content and what was actually published, but I can say I thoroughly enjoyed The Continent.

The book is about Vaela Sun, a 16-year-old girl who is given a tour of The Continent by her parents as a birthday gift. The Continent is home to two peoples, the Xoe and the Aven’ei. Their history is filled with war and violence.

Tours of The Continent are made to view these peoples and their constant war, as war and violence in that extreme are a novelty to the people of the Spire, where Vaela Sun lives and has grown up.

During the tour, Vaela’s plane goes down. Though her parents and their traveling companions perish in the crash, she survives and must make a new life on The Continent.

Luckily, she is taken in hand by Noro, and he, along with his Aven’ei friends, welcome her.

The threat of the Xoe is never far, and we watch as Vaela tries to meld the peace she’s grown up within the Spire to the violence she must tolerate and learn in order to survive.

I’ve read of the racial issues this book supposedly (I say supposedly because again, I haven’t read the original manuscript) contained, and I witnessed none of that here. Race (skin color) of the people of the Spire, Xoe, and Aven’ei take distance place to the story.

We see Vaela lose one family, but with her strength and determination, and never a loss of faith that life can be better, we see her find another.

Vaela learns a lot of lessons during her time on The Continent. The past doesn’t always lay the groundwork for a pleasant future. People deserve second chances, no matter what they’ve done. And with strength and perseverance, something beautiful can always be found in something ugly.

This book is no different. Do not judge this book on what you know or what you think you know about its history.

The Continent is beautiful. It will make you laugh; it will make you cry.

And you will definitely want to find out what happens next.

Follow Kiera on Facebook, here.
Follow her on Goodreads, here.

And full disclosure, this is the 4-star review I left on Amazon. I was feeling a bit stabby and snarky, and a bit defensive on Keira’s behalf.
Enjoy!

This isn’t a verified purchase because I bought my copy at Barnes and Noble. (LIke you all should, if you don’t want the only remaining bookstore in America to close.)
Anyway, I’ve read the reviews, and this book ISN’T THAT BAD. There isn’t anything racist about this book, and there is not any “white savior” crap going on.
Vaela gets trapped there, okay, yes. And she saves those people, yes. But the fact that everyone is missing is, SHE FELL IN LOVE. She fell in love with Noro, she fell in love with his sister, Kiri, and she fell in love with the rest of the Noro’s people. She made friends, she became one of them. In the end, she was saving her own people.
There’s a lot of talk about her stupidity, and her naivety, but you know, most people who grow up with money are like that. And you can argue all you want against it, but Paris Hilton made herself a brand based on being spoiled, and the Kardashians are doing the same thing.
I’m not arguing that Vaela didn’t have a lot to learn, but her learning that the Spire was not all she thought it was, or that she finally understood she was a spoiled rich kid with an erroneous viewpoint of the Continent’s peoples, were part of the lesson, part of the character growth, part of the plot arc. She crawled to them and begged for help on behalf of her new family, and she was denied. It opened her eyes. And it made her grow up.
Anyone who complains this is slow–hey! It’s part of a trilogy. There are going to be unanswered questions.
Anyone who didn’t like it based on silly little things like, where did that Xoe Warrior find his orange?? How old are you? This is a YA novel. If you want a more complex plot, go read Sing, Unburied, Sing, or Lincoln in the Bardo, or Manhattan Beach. Those might be more up to your delicate sensibilities.

Genre-hopping: Why writers do it and should they?

Writers need to genre-hop. We need to explore what we like to write and how we want to write it.

I genre-hopped. I stayed within romance, but I explored romantic fantasy and erotica. I explored enough that I knew I didn’t want to write them anymore–and that is the whole point of genre-hopping. I settled into contemporary romance, and that’s where I’ll stay.

But say you want to build your writing career, actually make some money selling your books. It’s important to your customers they know what they are getting when they think of your name. Like what Stephen King is to horror, or what Danielle Steele is to romance, you want to build your brand on your name and be consistent with what you’re selling.

cardboard-box-155480_1280

Do readers really know what they are getting when they buy one of your books?

I remember clicking on a romance author on Amazon. I can’t remember her name, and I wouldn’t call her out anyway, but she had several books published. When I went through them, though, some were written in first-person, some in third. Some in present tense, some in past. Maybe you like her third person past books, but when she releases a new book or if you try to read through her backlist, you may not always like what you buy. Maybe then you don’t read it, or you slog through it because you spent money on it and you don’t want it to go to waste.

Is this how you want your readers to feel about your work?

I started thinking about this because I wondered how the big names do it. How did Stephenie Meyer go from the Twilight series to The Host to The Chemist? Was it seamless for her because adults read Twilight, so her adult fiction wasn’t a departure from her original work? Or did she lose millions of readers because the teenagers enamored by Edward and Bella had no use for her adult fiction?

Is genre-hopping like jumping from a cliff--career suicide_

Photo by nour c on Unsplash

I think about Nora Roberts, too. She writes under a pen name as well, but under Nora Roberts, she writes contemporary romance with maybe a bit of paranormal or magic thrown in. She’s well known for her trilogies, and she has many contemporary standalones to her credit. But her newest release under her name is a post-apocalyptic called Year One. Does Nora have a big enough audience that they will read whatever she writes, or will she lose readers who are not interested in a new genre? Would she have been better off releasing this new book, which is the first in a trilogy, under a new pen name? I guess until reviews and sales numbers come in (there are a few 1-star reviews that indicate that some readers aren’t happy she took a detour), we won’t know. I admire her for spreading her writing wings and trying something new, and by now, maybe she doesn’t care if her career takes a ding because she took a chance.

No matter how much I preach you have to write with your reader in mind, you still have to like what you’re writing.

There are other reasons for genre-hopping, but you have to decide if it’s right for your brand:

1. Maybe the genre you write in is dead or not selling. Trends come and go, and if you can quickly write a book and publish it, perhaps you can ride the high of the next new thing.

2. You’ve depleted your ideas. Maybe you have no choice because if you didn’t genre-hop, you wouldn’t be able to write anymore.

3. Maybe a complete plot fell into your head, and you don’t want to waste the idea.

4. You have an opportunity to collaborate with an up-and-coming author in a different genre, and you are excited by the chance of exposure.

One of the problems I see indies having is they aren’t thinking about their books as abusiness for authors business. Joanna Penn, on a podcast I listened to a while back, said her Business for Authors book is her poorest selling book and she can’t understand why. I know why–because indies don’t like to think of their books as a business (yet they are quick to pout when their books don’t sell).

Think of this analogy: Say you have a favorite chocolate store; you go there all the time. You know the owner, you love the chocolate. But one day you take the time to drive there, and they don’t sell chocolate anymore. The store is full of baseball cards. You get disgusted, not to mention confused AF, and leave.

Do you go back? Maybe once to see if they started selling chocolate again, but when you find out that they haven’t, you won’t go back.

Or maybe you want your books to be like a flea market. Something for everyone. Or will you end up with nothing for no one? You never know what you’ll find at a flea market.

I used to be super against genre-hopping, and for my brand, I still am. I want to be known for contemporary romance written in the third person. When I use the pre-order feature, I want my readers to get excited that I have a new book being released because they’ll know exactly what kind of book it will be.

I don’t want my readers to look at my pre-order like it’s a white elephant sale.

If you decide to genre-hop and publish under your name, you’ll have to market it differently, and you’ll have to be prepared for readers to be unhappy if they inadvertently read something they didn’t mean to. Take this comment from this blog post:

blog comment

Her reluctance to use a pen name is costing her reviews. Well, one, but maybe more in the future. Where do you cross the line between knowing you need a pen name, or not to genre hop, and when to keep going? You would think that readers would be able to tell between racy and sweet by looking at the covers, reading the blurbs. But on the same token, don’t you want everyone who likes you to read everything you ever write?

Unfortunately, I paid for the ISBN numbers for the genre-hopping books I published. Maybe one day I’ll yank them because as my backlist grows, they will not fit into my library. It’s the price I’ll have to pay for not thinking ahead, or for experimenting and actually publishing them.

Maybe you won’t care, and that’s okay. We all do what we need to do to achieve our goals.

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Where do you want your book business to go?

So think where you want to be in five years, in ten. How will your genre-hopping fit into your plans?

It’s never too early to plan–or do damage control.

Do you have thoughts on genre-hopping and pen names? Let me know!

Other articles about genre-hopping:

Genre Glue

Thinking About Writing in Multiple Genres? Here’s What You Need to Know

The Pros and Cons of Switching Genres — Guest: Summerita Rhayne

Happy writing Vania Margene

Write Naked: A Bestseller’s Secrets to Writing Romance & Navigating the Path to Success by Jennifer Probst–A book review

Every writer could use a guidebook, a map, perhaps a mentor who can say, “If it were me I do this.”

I read Write Naked: A Bestseller’s Secrets to Writing Romance & Navigating the Path to Success last year, but as a series of book reviews I’m starting for my blog, I pulled it out again and reread some of my favorite chapters.write naked

In Write Naked, Jennifer Probst takes you through from the beginning of her career, when she didn’t think she would make it, to present time, when indeed she has made it, evidence being she’s able to add best-selling author after her name.

It’s gratifying to know that even a best-selling author has fears, flaws, and has made mistakes, but being she has made it to the other side, she also gives us tips and tricks to overcome our fears and if you really want this thing called a writing career, what to do to achieve it.

Some of my favorite chapters include:

Chapter 4
Green With Envy
Jennifer acknowledges that yes, writing is a community, but that community is steeped in jealousy, cruelty, and fear. I see it on Twitter. I read it in a poor book review by another author, sometimes even a malicious review. I see it in the passive-aggressive interactions between me and my other writer friends. Pretty soon you don’t know whom to trust, who really is happy for you and your success. Jennifer writes a chapter on this–a very honest and forthcoming chapter. She says on page 34 of the paperback  . . .  “jealousy . . .  is an endless vicious cycle.” Don’t let it consume you; there will always be someone doing better than you, and you will always be doing better than someone else.

Chapter 5
The Write Path
1. You’ll make mistakes. Costly mistakes.
2. Overnight success is never overnight.
3. Once you reach the top, there is nowhere to go but down.

This may seem like a downer of a chapter, and perhaps it is. Jennifer reminds you that a writer’s journey is tough. There is a reason why writing is compared to running a marathon or climbing a mountain. Your journey takes a ton of preparation–years of writing, years of learning the craft, refining your work. It takes many books. One foot in front of the other for years. Then what do you do when you reach the top of the mountain? When you bury a flagpole in the summit and can call yourself a success? You climb down and do it all over again.

Chapter 8
Trademarks of Bestselling Authors
There are no shortcuts. Sit down, do the work. But what is the work? Jennifer, along with other romance authors, gives you an idea of what it takes to get where they are. This chapter includes writing advice, networking tips, and thinking about writing as a career, not a hobby.

Chapter 12
The Indie Revolution
Jennifer did publish as an indie author, and she gives her readers a few tips on how to publish a good book. You may not like what she has to say, but all of her advice has merit. Probably the biggest takeaway from this chapter is indies need to remember they are writing for readers. You want and need them to like your books. Publish accordingly.

Toward the end of the book, say the last third or fourth, Jennifer goes into what makes a romance book an addicting read. Snappy first lines, lovable characters. Setting up and delivering on a hook, keeping up the sexual tension, keeping your middle from sagging. She touches very briefly on all these and more, so if you think you have any of these issues in your own writing, find other craft books to study with, because these chapters tell you what I know many don’t want to hear – write a good book and keep reader expectations in mind as you write. As with any genre, there are tropes and rules you must follow, or all you’ll do is make your reader mad, and that could result in a bad review.

Jennifer’s last chapter is Happy Endings. She coaches you on how to end your book on the best note possible. But finishing one book isn’t the end! There will always be another book to write, another mountain to climb, another race to run.

Jennifer-Probst-2-1Jennifer won her gold medal, and she tries for another every time she sits down to write.

I recommend reading this book in its entirety, and I pull it out every now and again for a pick-me-up or a reality check.

You can find it on Amazon here.

Thanks for reading! Do you have any books from authors you like to read that give you tips or a much-needed reality check? Let me know!

 

Happy writing Vania Margene

 

 

My Next Few Weeks

Vania's AprilMay Plans

Last week I finished Wherever He Goes. At 77,863 words, it’s one of the longest books I’ve written, and I’m very proud of how the story came out.

What does this mean for the next couple months in terms of my writing schedule?

Take a look:

Plot out my next book.
I left a few threads open while I wrote Wherever He Goes, and I need to decide if I want to close them up or write a companion to the book. The companion would be about Aiden’s brother Dylan. I foreshadowed a few things about him, but his story isn’t fully developed in my head yet, so I need to think, do I want to leave the threads loose in case his story comes to me, or tie them off and move on? I’m hoping a solution will come to me while I edit. For now, I have another book I need to plot out that has nothing to do with Wherever He Goes. I want to get most of the bones of that book written down before I forget any of it.

I start edits on Wherever He Goes on April 2nd. My editing process is long and contains many steps, mostly because I edit myself, but mostly because even if I did pass my book on to an editor, I would give them as clean a version as I could. My editing process includes:
Initial read-through. This is where I fix blatant typos and plot holes I noted while writing that I didn’t go back and fix. I’ll fix character discrepancies and repetition. I’ll fix my characters’ overall arcs. As I get to know them, my writing loosens up, so I’ll even out the flow of the story. All this is easier on the screen.
Print it out. I need this step because this is where I put my chapters in (I write without breaking up my book) and make sure the plot makes sense. I have an easier time with this when I can “see” the book laid out in front of me. Often this is when I beef up scenes or take out parts that don’t need to be there.
I listen to my manuscript. I have Word read my book to me. This is where I do line edits, and I pay special attention to dialogue and syntax. One day I’ll do audio for my books, so I pay special attention to this step. This step gets rid of wordiness, and it takes about four to five days to listen to it all.
I proof the proof. You can see a lot of typos and long paragraph blocks that need to be broken up when you read the proof you order from CreateSpace or wherever you publish through. You can find repetition, errors, and there have been times I’ve caught huge consistency issues. Always read your proof as a reader would. Take your time, sip on some coffee, tea, or other beverage (keep it non-alcoholic so you have a clear head). This step takes me about three days. I take my time because this is the last step, and the last time my eyes will be on it.

After I edit, I’ll put in the changes and order another proof to make sure my formatting stays perfect.

I don’t have a pre-order set up for Wherever He Goes, no blog tour set up or anything. I did a successful Freebooksy for my first book in my trilogy, so I know I have readers out there. I’ll do a soft release for this book because I hope I’ll already be a few thousand words into my new book.

I’ll still continue to blog. Lately, I’ve been doing more book reviews on the non-fiction I’ve been reading. I have a lot of time at work and I’ve accumulated a pile of books that could be useful to other indie authors. Plus, it’s content, and I’m horrible at blogging consistently.

I’m going to basically stop doing Twitter giveaways. They are useless. There is too much free stuff out there and they are a waste of money. No offense to the people still doing them–I wish you well. This includes doing a Goodreads giveaway. Until I can know for sure you get the bang for the buck, a promo site like Bargainbooksy may make more sense. And cents.

Summer is a time when things slow down, and people take vacations, do things with their families. I still would like to try to write 1,000 words a day and publish another book by the end of the summer. Trying to stick to a three-book a year schedule may be tough because I have to have a whole book in my head before I start writing. I have bits and pieces of plots bouncing around in my brain, but nothing fully realized yet. So I have this next book to plot out, then I hope something comes to me.

Vania's AprilMay Plans (1)

That’s what I’ll be doing for the next little while. I’m excited to release Wherever He Goes. I have the cover tentatively worked out, and you can see it on my Facebook Author Page.

I don’t have any writing conferences to attend this year–a few things take precedence like my son’s high school graduation. I also have a few things going on I don’t have the liberty to discuss, but I’m going to guess will be very time-consuming.

I also need a couple days to make box sets of Summer Secrets and my Tower City Romance Trilogy. It will be a pain in the butt, but worth it!

I’ll be busy between now and Fall, but I’m looking forward to the challenges!

What are your plans for the next little while?

Happy writing Vania Margene

 

images created with http://www.canva.com

Author Interview–Aila Stephens

Everyone loves to hear how a launch goes. Was it successful? How many books did they sell their first day? Their first week? How many page reads did they have if they were enrolled in Kindle Unlimited?

Book launches are exciting.
◊Cover reveal!
◊Excerpts!
◊Author interviews!
◊Blog tours!

But what about after? There is always going to be someone else who releases a book and our attention will be jerked away by a shiny new cover.

What happens after the launch? What happens months after the first week of sales? How does an author keep the momentum going?

I spoke with author Aila Stephens to find out. Listen in—maybe she’ll tell us all her secrets.

astericks

You launched Sex, Love, and Formalities, the companion to Sex, Love, and Technicalities in November of 2017. How did that launch go for you? Can you give us a quick rundown of what you did to prepare? You hosted a giveaway, as well, correct?

Sure! I drank a lot of coffee. I panicked a little…no, no. I mean, yes, I did those things, but really, I talked Formalities up on social media a little more than I did when I launched its’ predecessor. I had much better-looking bookmarks printed up, and I spent a little more time and money on the book trailer than I did for the first one. I love having a book trailer for my books. It’s mostly a total vanity thing, but they’re still fairly rare in the indie community. Giveaways are pretty hit or miss, I don’t think that’s a secret, but I look at them as a necessary evil.

I did have a giveaway. It’s no secret that giveaways are pretty hit or miss, and there’s never any rhyme or reason to how many participants you get, but this one had decent participation. I gave away two signed copies of my books along with coffee and tea, a mug, and even a nice shawl to throw over the shoulders as it was quickly turning wintertime.

That was a great giveaway! I was bummed I couldn’t enter. You also did a free book promo for book one during the launch of book two using some of your free days allowed to you in the KDP Select program. Can you explain how you promoted that, if you did? If I remember correctly, your stats for that free book were rather impressive.

I promoted using Twitter and my Facebook author page.

I am going to strangle myself for this, but I cannot for the life of me remember exactly how many free copies of Technicalities were downloaded during those days, but it was several hundred—maybe even closing in on a thousand. I’d tell you concretely, but apparently, Amazon won’t let me go back that far. Whatever it was, the top ranking I got on Amazon that day was #14, for Women’s Fictions > Crime, and I believe it was #20 for Women’s Fiction > Romance.

That’s fantastic! Did your free promotion for book one bolster sales for book two?

In the weeks following that free promotion, I did have several thousand “normalized pages” of Formalities being read on Kindle Unlimited, which was very nice.

…If only all those free books and KU pages led to reviews, right?

It’s hard to tell if the sales of Formalities since then have been directly related to that free promotion, though I suspect most are.

Did you find it easier to launch book two since it was a sequel?

I did. I had so many—so very many—mistakes I learned from with Technicalities. I think that’s kind of a great thing though, learning from one’s own mistakes. I made a few with Formalities which I hope to avoid with the next book, and I’m sure I’ll make some with it that I’ll try and avoid with the one after that…and so on and so forth.

What are you doing, four months after your launch, to keep sales going? And are your methods working?

Still drinking coffee, still panicking. Ha! No. It’s not in my nature to go for the hard-sell. I do share pictures of my covers from time to time on Instagram, though it’s fruitless. What I think has helped me the most to see continued sells and KU reads has been my blog. I didn’t have the best track record of consistently blogging, but after my launch, I decided to make blogging my second priority to writing more books. I blog every Monday and every other Thursday. I’m still trying to wean myself from blogging just to other writers and figuring out how the heck you blog for readers, but I digress.

At the end of every blog post I include a small, hopefully unobtrusive, advertisement I made for my books and I link it to them on Amazon. I have noticed that I usually sell something on Tuesdays and/or Fridays, and my KU pages have remained rather steady.

This is a comfortable way for me to garner attention to my books without me feeling like a spam-artist.

Again…if only those translated to reviews.

What have you learned from either of your books to help you launch and maintain momentum for your next book?

I want to give a little more time between finishing the book and launching the book. With this next one I want to seek out ARC reviewers on YouTube (which, honestly, excites me and kills me a little on the inside), and I also want to spread out smaller, but still impressive, giveaways. I am still researching some launch tactics, but these are the main ones I intend to employ this go-round.

Do you have any tips for those who are seeing declining sales after their launch?

I would ask them what they’re doing to keep putting it in front of people. Like I said, there isn’t a soul out there who can say I’ve sent them an auto-DM going, BUY MY BOOK!! But I endeavor to have a quality blog I drive traffic to several times a month, in the hopes that by the time someone gets to the bottom, they’re intrigued enough to take a look at my books.

You can’t publish a book and then expect people to find it without a little elbow grease.

Have you ruled out paying for ads or promotions?

Not at all! I just don’t want to do it for two books. Once my next book comes out, I’ll shell out a little money for advertising and see what comes of it. Three is by no means the magic number, but I will chalk it up to research, too. I can’t afford to be anything except financially prudent with this, but I’m excited to see what happens with it.

I’ve read the best advertisement to promote your work is to write another book. Do you believe this is true?

Absolutely. I wish I had the ability to write full-time so I could crank them out faster. I think in today’s world, we’re all so accustomed to instant-satisfaction that we don’t want to fall in love with a book or an author if they’re not producing anything else. It’d be like watching The Paradise on Netflix and falling in love with it only to learn they shucked it after two seasons. We binge-watch in this day and age, and readers binge-read. This is why there is so much advice out there saying book series are the moneymakers.

…says the girl writing a standalone book right now.

Think of Harper Lee. To Kill A Mockingbird is a priceless piece of American literature, but for the longest time—fifty-five years!—there was only one published out there by Ms. Lee. I don’t know how well that sort of publishing schedule would work in this day and age. 😉

I guess the secret is to write such a thought-provoking, moving book, that your book is mandatory reading in all schools! Thanks, Aila, for taking the time to chat with me!

Vania, thank you so much for sitting down with me again for such a lovely interview! I am always honored and humbled that someone of your talent and expertise has time for little ol’ me.

And to all of your amazing readers, thank you so much for taking the time to get to know me!

Love ya, mean it!  -Aila

Aila always makes me blush. I hope you enjoyed her interview and maybe learned a little something about how to keep the momentum after your launch from drifting away. Help keep her momentum up by downloading free copies of her books here (March 27 and 28) and give her Amazon profile a follow while you’re there. 🙂

Aila is leaving her mark all over the interwebs, and you can follow her Instagram account, Tweet with her on Twitter, like her Facebook author page, and definitely give her blog a peek. She’s in the middle of a wonderful writers’ resources series you don’t want to miss!

Thanks for reading!

 

Quotes taken from the websites in the photo captions, and photos taken from http://www.pixabay.com and http://www.unsplash.com. Graphics created with these photos in http://www.canva.com.

The Top 7 Indie News Items from 2017 (that I can remember).

Indie Publishing News of 2017

December is almost over, which means we’ll be welcoming in 2018 in a few days. Maybe you won’t see it happen because you’ll be in a pumpkin pie/eggnog-induced coma, or maybe you’ll be hungover, which is the best way to bring in any New Year. But nonetheless, 2017 will be just a distant memory. Here’s a recap of the top things that happened in 2017!

Amazon came up with Amazon Charts. Some people didn’t like this, some people did. Some people said it was a nice thing for Amazon to do since The New York Times cut back on some of their bestseller lists. Some people said it was a biased list; Amazon would only promote their bestselling imprint books. Whatever you think, there’s another list you can aim for, because just hoping for someone to buy your book and like it isn’t enough.

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Pronoun closed. This caused a mad dash for indie authors as they were a third-party distributor like Draft2Digital or Smashwords. I don’t think anyone received a definitive answer as to why Macmillian closed Pronoun, but there was some discussion of money (isn’t there always) because they didn’t take a cut for distributing.

Speaking of Draft2Digital, it was big news in 2017 when they partnered with Findaway voices, giving indie authors a different way to produce audiobooks rather than relying on ACX through Amazon. Audio is on the rise, and while I hear it’s expensive and time-consuming to do an audio option for a book, more people than ever before are “reading” their books by listening. As an indie struggling with writing, editing, formatting, cover design, and marketing, audio is probably the last thing on your mind. But you don’t want to miss the boat–in the long run, you never know how many sales you’ll miss.

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Two other big news items that happened in 2017 concerning audio books are 1) Kobo is now selling audiobooks. This is important because it gives indies another sales channel besides depending on Amazon/iTunes through ACX. But if you like Amazon and are “all in” with them, and you write romance, when 2) Audible added the Romance package to their subscription, this gave indie romance writers another venue for getting their audiobooks out there. It may be more difficult to get your book into the Romance Package in Audible than it is to enroll your ebook into KU through KDP, but it’s still an option if you write excellent quality books.

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Amazon/KDP rolled out KDP Print. That little tidbit of information goes alongside the news that CreateSpace is closing their online store. At first, this caused a stir that maybe CreateSpace was going to close its doors completely, and we’d be left with only IngramSpark (for distribution purposes you should be using them with CS anyway) but this is not the case. CreateSpace may fold, but in its place there will be KDP Print. I’ve looked into this service a little bit, and how you submit your interior files and cover files is the same. It actually makes sense–you have your paperback sales and Kindle sales all on one dashboard. So, in light of that news, I would suggest that if you’re close to publishing your next book, try KDP Print, figure things out before you’re forced to.

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Another thing that popped into 2017 was if you’re looking for another way to have your romances published, the Hallmark Channel is accepting queries through Hallmark Publishing. Because, you know, there aren’t enough ways to have your writing rejected. No, seriously, if you write clean romance that you could easily see as a Hallmark Channel Movie, give it a go! You never know what can happen.

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Luckily, I’m not writing in order of importance, because surely the change in how GoodReads handles their giveaways is more important than pitching to Hallmark. This was a huge step back for indies when they decided to stop their free giveaway program for all 2018 giveaways and start charging for giveaway packages. Before, for free, an indie could giveaway paperback books and only pay for the printing and shipping for the giveaway. Now, GoodReads offers two tiers of giveaways, one for $119.00 and one for $599.00. Yes, you read the second one correctly. I haven’t looked into this too carefully, as I haven’t used the free program, and it will be a while, if ever, when I use the paid option. There was a lot of speculation as to why GoodReads did this, and in my very humble opinion, it was because they needed to assert some kind of quality control. It may not be true, but I’m guessing if an indie has the resources to pay for editing, book cover design, formatting, possibly ISBN, then they also have the resources to fork over another $120.00 for a giveaway. On the flip side, if you do everything yourself to save money, then you are less likely to shell out the cash. I’ve had people disagree with me, saying that poor writers still can put out quality work, and I agree. But in terms of GoodReads now charging for giveaways, it thins the herd, no matter what the reasoning is behind it.

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Well, for me, I guess that wraps up my year in review for big publishing news. I can do a personal, What I Did in 2017 post, maybe later. I hope you found this blog post interesting–maybe you’ll need to make some changes to what your marketing plans are for the coming year.

If you want to keep your ear to the ground, a good place to start is to listen to the podcast by Jim Kukral and Bryan Cohen, the Sell More Books Show. In their weekly podcast, they talk about indie news on a weekly basis, keeping you informed of what’s going on in the self-publishing industry. Also, follow Jane Friedman on Twitter (@JaneFriedman). She tweets interesting news articles about the publishing industry, and if you can afford it, sign up for her Hot Sheet. If you like to stay on top of trad-publishing news, listen to the PrintRun Podcast hosted by literary agents Laura Zats and Erik Hane. They work at Red Sofa Literary Agency in my home state of Minnesota. Also, follow them on Twitter (@printrunpodcast)! 

If I’ve forgotten anything, give me a shout. I like staying on top of things. You never know when it will come in handy.

Have a great 2018 in the world of publishing! Get your books out there! Good luck!

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Thank you to the respective websites for the pictures that I stole borrowed for this post. Also, thank you to http://www.pixabay.com and Canva for the other photos.

 

Competitiveness. Let’s Not Talk About It

The other day, I got into a little spat with a couple people in a Facebook writer’s group. Someone announced that they had just published their book. There were a lot of congratulations, but there was one woman who felt the need to edit this person’s post. Yes, there was a typo in it. But it was clear this person hit the comma on their phone instead of the spacebar. No harm done, right?

The fact that she called him out on it wasn’t really what bugged me–it was the fact that her own post had a typo in it. All this poor guy did was post he’d published a book. That’s all. So why the need to attack him? I usually let this stuff go, but the fact she did it with a typo herself made me jump in.

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But like all good catfights, it didn’t end there:

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Did you notice that the person corrected her typo? I wanted to tell her that correcting her typo didn’t make her comment any less bitchy.  The person correcting my comment was someone different, but I like to think I got the upper hand there, too. Know your grammar before you begin correcting people, or you’ll just look like a fool, and yes, it is damaging to your online presence.

I’m trying to figure out why people need to be so callous. It came to me in the shower (where all good ideas do).

We jump on each other because we’re insecure and jealous. These people probably haven’t published anything, and they felt threatened by this person’s announcement.

Does that make it okay? No of course not, but I think it does point out something no one likes to talk about: competition.

Writers support each other, that’s a given. When we’re writing.

But what about when we’re trying to sell our books, novellas, shorts? What about when we try to market our blog posts?

There are only so many publishers/agents/bookshelf space to go around. Whether we like it or not, we are competing for prime real estate.

So when we feel like people are “ahead of us” in some way, be it a new marketing trick, or what????!!!!!! . . . they just put out another book? It can feel disheartening, and it can make some people, not very nice frustrated.

But you know what? It’s okay to have those feelings. We all feel them. Yes, I support all my writer friends; yes, I want their books to sell.

But.

I want my books to sell, too.

Maybe, maybe you can even admit, you want your books to sell more than you want their books to sell.

You can admit that–in a dark little corner of your soul. It’s okay. It’s natural that if someone is choosing between your book and someone else’s you want that person to choose yours.

But it’s what you do with those feelings that matter.

Don’t: attack people online; in the end, it only makes you look bad
Don’t: not write because you feel it’s hopeless
Don’t: stop supporting your friends because they make you feel inferior with their progress or sales

Do: turn those feelings into productivity and work harder
Do: trudge through those feelings and support your friends anyway (Jennifer Probst has a wonderful section on this in her book Write Naked which you can find here.)
Do: keep those feelings to yourself, or confide in someone you trust who won’t turn on you or blab behind your back.

The guy who was put down in that thread PM’d me to thank me for sticking up for him. I have been known to stick my nose in a few places where it doesn’t belong because I’ve been on social media long enough I don’t give a f*ck what people think of me. If I see nastiness, for the most part, I’ll call you out. There’s no need for it. We all have one goal: for people to read our work. Being nasty online is counterproductive to that. You can bet I’ll remember those two women, and if they ever publish anything I’ll look the other way.

Speaking of memory, I remember Rebecca Thorne posted a little something about this during her experience at the Dallas Writer’s Conference in 2016. Must have stuck with me to remember a blog post from over a year ago, and you can read it here.

After I defended my use of and at the beginning of a sentence, I left that group. I don’t need that kind of negativity in my life–and I certainly don’t need to waste my valuable time defending idiots who just won’t get it anyway.

You can be supportive and still want to do well for yourself.

And for those other two, karma’s a bitch, baby.

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Let me know what you think!

Vania Blog Signature

It’s Beginning to Look a lot like . . . Something the Cat Dragged in

I’ve been blogging close to nothing these past few weeks. I’ve been sick, but not like, a flu/head cold/stomach bug thing that wouldn’t go away. I’ve had an infection in the cartilage of my nose, and while the pain has been annoying and uncomfortable, it’s been the antibiotics that have made me feel off for the past few weeks. I went through two courses in the past 24 days. I just finished my second course a couple days ago, and I think my body is finally getting back to normal. Though now I have some weird sinus/fuzzy ear/ face pressure thing that won’t go away. It can’t be anything bacterial-related since all the antibiotics I’ve been on would have killed it. I’m just biding my time, waiting to see if my body will right itself after all the drugs I’ve pumped into my body lately. (With the second round of antibiotics I was also put on Prednisone; that didn’t do me any favors.)

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Tired of this BS. I want to get better!

Anyway, so I’ve been fuzzy, sleeping, and my nose hurt until the antibiotics kicked in, and the tip of my nose still tingles and aches in the cold (I live in MN). I admire anyone who can function on a day to day basis with any kind of chronic illness. Not only does the pain do things to your body, it preys on your mental health. I couldn’t concentrate while waiting to see if the drugs were going to kick in or not. And yes, I have to force myself to stop poking at my nose to see if it hurts. The short answer, yes. Anything you poke at long enough will start to hurt. LOL

Through it all, any mental wherewithal I had went into my books. I released book one of my Tower City Romance on November 18th to little to no fanfare. My fault. But that’s okay. My second book is loaded into CreateSpace and KDP and is ready to go on December 18th. I’m editing and scrambling to get book 3 ready for release on January 18th. I might be behind on that one, and I may need to settle for the end of January, or even the beginning of February. I don’t want to sacrifice any part of editing just to publish, and I know Christmas is going to take a little time whether I want it to or not.

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On the bright side I already know the next book I’m going to write–it’s a stand-alone and once I get going on it, I should be able to write and publish it rather quickly. I’ve already got it plotted out, and I’ve been playing with the cover. I’m so used to dealing with a million words at a time (Summer Secrets was about 160,000 words all together and this trilogy is 210,000 combined) that working with only a 70,000-word book will feel like a dream come true.

Anyway, so that’s what I’ve been doing these past few weeks.

I’ve also been fiddling with what I can do to break into the reader/social media barrier that eludes a lot of writers.

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I read a lot of books so, for now, I’m going to focus on reviewing them. But not just any books. I’m going to read romances (what I write, naturally) pick at them, and compare how they are written to what I’ve learned in the world of self-publishing. That way I’ll be reading my genre, get a blog post out of it, but also I can compare what’s being published to what indies are “learning” in the Twitter Writing community. A win-win for everyone.

I’ll start with The Mountain Between Us by Charles Martin. I watched the movie with my sister and bought the book to compare. But that is another blog post.

I realize 2017 is coming to a close, and I’ll be writing another blog post or two about what happened in 2017 both in the publishing community and in my own career. I have a lot to share–if my nose and my ears stop doing weird things.

Fingers crossed!

 

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Aila Stephens’ Interview and Giveaway (Updated post. The giveaway is closed.)

Aila StephensI got to know Aila wasting time networking on Twitter, and I read her first book, Sex, Love, and Technicalities, when it came out last year.

In celebration of her sequel’s release, Sex, Love, and Formalities, I’ve interviewed Aila, and I am also hosting a giveaway! (More on that later.) Settle down with a cup of coffee, and listen in to my interview with her! Enjoy!

You chose IngramSpark over CreateSpace. Can you explain why?
I was drawn to IngramSpark because of the reported quality of their paperbacks. I don’t know how many YouTube videos I watched where people had ordered copies from both Ingram and Createspace, and most authors liked the paper quality of Ingram better. I also liked the fact that my books would potentially be more attractive to brick and mortar stores—because you know, we Indie authors become household names so quickly. 😉
To be honest, I’m now convinced that using a combination of IngramSpark and Createspace is the way to go.

You published your first book in July of 2016, and now you are releasing the sequel in November of 2017. Can you give our readers some pros and cons of waiting over a year between books?
After SLT came out, life slapped me in the face. It wasn’t just one or two little things, it was more akin to a typhoon of problems pounding at my shore. I tried to keep writing during this rough period, but it was easy to see my creativity suffered and I knew I needed to step away if I wanted to even remotely be proud of my work. It stung…but in the long run, I think Sex, Love, and Formalities is better since I waited. The first storyline was weak—so I suppose that’s the pro. During the absence, I wasn’t writing, but I was thinking.
The cons are numerous. People forgot me. I wasn’t selling copies of SLT, therefore it’s hard to build hype around SLF. I will always worry I lost some of Briella’s voice.
All in all, I don’t recommend waiting over a year between books if it can be helped.

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The gorgeous cover for Sex, Love, and Technicalities. Love!

Now that you’ve released two books, can you tell us some of the things that surprised you about the self-publishing industry, or maybe the publishing industry in general?
It surprised me how much I enjoy the process. I love the fact that with self-publishing everything is up to me…which is also terrifying. There are a lot of rules. Marketing is the bane of my existence. That was one thing I hadn’t expected: How much I dislike marketing. I like creating marketing materials…it’s what to do after that baffles me.
I am glad I self-published these first two books. I think it was a great learning process, and I’m sure I will self-publish again. But the two books I am writing next, I plan to pitch. I’m still uncertain about how long I will pitch them before I decide to self-publish them, but I am excited to learn another side of the publishing industry.

Having gone through the publishing process twice now, can you tell us what you would have done differently the first time around with the knowledge you have now?
With the first book, I would have done more editing. I would NOT use IngramSpark for eBook publication. I also would have formatted the eBook myself from the beginning. I would force myself to market more.
With the second book, I wouldn’t have put my passion on hold for so long. I’d force my unsociable self to be more sociable.

In your opinion, what is the best part of the self-publishing process?
It may sound odd…but making my own book covers. I absolutely love making them. I hope people like them half as much as I loved making them.

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The dazzling new cover! Her cover design skill is proven here. Great job!

Will you ever query and try for a traditionally published deal?
Yes. That’s the plan with the next two books. Alabama Rain is a book I’ve been working on intermittently for the last year and a half, which will now get my full attention. Then I have a project I’m currently outlining and preparing for which has a placeholder title of Underthings.

Thanks for having me, Vania! I am sure I speak for all your readers when I say thanks for all you do for the Indie writing community. You’re an inspiration!

Thank you, Aila, for taking the time to answer my questions. If anyone has other self-publishing questions, ask in the comment sections or tweet us. 🙂 We’ll be more than happy to help!

Please follow Aila on Facebook Twitter (mandatory to enter the giveaway) Goodreads and of course, follow her on Amazon! Keep up to date on her blog posts, and please take a moment to check out her website.

The giveaway for Aila’s release includes:
An assortment of coffee and tea
A coffee mug
Signed paperback copies of Sex, Love, and Technicalities
and Sex, Love, and Formalities
A $25.00 gift card to Amazon sent to the winner’s email address

The giveaway is open internationally, so don’t be afraid to enter!

Click here to enter!!!

 

Updated to congradulate Rebecca Yelland on winning the giveaway! I hope you all enjoyed Aila’s launch–she had a blast! Thank you all for helping make her day a huge success!